SCCyberworld

Saturday, July 26, 2008

iProperty.com Expo “The Luxury Collection”

Sets New Record with over RM20 billion worth of the Finest Local & International Luxury Properties by over 100 Exhibitors, Attracts more than 15,000 visitors

Malaysia’s Largest Luxury Property Exhibition provides a Truly International Platform for Malaysian Developers to Market Projects to High Net-worth Locals and Foreigners

KUALA LUMPUR, MALAYSIA, 25 July 2008 – iProperty.com Expo “The Luxury Collection” (www.iproperty.com/expo), Malaysia’s largest luxury property expo officially opened today. It is held at the Kuala Lumpur Convention Centre (KLCC), Halls 4 and 5 from 25 to 27 July 2008. Formerly known as the “International Home Buyer and Property Investor” exhibition, this marks the first time the event is organised by the iProperty.com Group (www.iproperty.com), owner of Asia’s No. 1 network of property portals and Malaysia’s No. 1 property and real estate website, iProperty.com Malaysia (www.iproperty.com.my). YB Dato’ Seri Ong Ka Chuan, Minister of Housing and Local Government Malaysia officially opened the iProperty.com Expo “The Luxury Collection” today at 11am. The Keynote Address “Selangor – Towards Sustainable Development”, will be delivered by YAB Tan Sri Dato’ Abdul Khalid Ibrahim, Dato’ Menteri Besar Selangor, tomorrow, 26 July 2008, at 3pm.

The iProperty.com Expo “The Luxury Collection” has achieved great success with 100% of the booths sold out three weeks before the event, and over 100 top local and international exhibitors showcasing a record of RM20 billion worth of luxury real estate, comprising of mainly residential, commercial and retail developments. The Expo is well on track to attracting over 15,000 local and international high net-worth visitors.

The Expo will feature over 40 free seminars and dialogue sessions by industry experts and showcase pre-launch, off-plan, en-bloc and under construction commercial and residential projects from award-winning international property developers from Singapore, Canada, Australia, Indonesia, United Arab Emirates and the United States, as well as Malaysian developers who will be showcasing the largest collection of luxury property from all over Malaysia including Johor, Kuala Lumpur, Negeri Sembilan, Penang, Pahang and Kedah.

For the first time ever, the Expo will also include a free iProperty.com Investment Forum which will provide an informative platform for those keen to invest in luxury property. The Forum will cover a wide variety of topics including the outlook for the Malaysian luxury property market, the secret to making intelligent investments and how to become a multi-millionaire real estate property investor. An expatriate knowledge empowerment session for foreigners will also be held for those who are looking to migrate to or purchase properties in Malaysia. “The Outlook of the Luxury Property Market in Malaysia” dialogue session, presented by Mr. Lai Voon Hon, President/CEO of IREKA Development Management Sdn Bhd, Mr. Sam C.S. Tan Executive Director of Ken Holdings Berhad and Mr. Previndran Dato’ Singhe Chief Executive Officer of Zerin Properties, will provide the opportunity to converse with industry leaders.

Other prominent speakers include Mr. Mohammed Ismail, Chief Executive Officer of PropNex Realty Singapore; Dr. Dennis Wee, Chairman of Dennis Wee Group Singapore; Dato’ Bill Ch’ng, Chief Executive Officer of Malaysia Pacific Corporation; Mr. Previndran Dato’ Singhe, Chief Executive Officer of Zerin Properties; Mr. Ho Chin Soon Managing Director of Ho Chin Soon Research and Mr. Ong See Lian, Chairman of RICS Asia Pacific.

Said Patrick Grove, Executive Chairman of the iProperty.com Group, “Luxury real estate in Malaysia and the region is undoubtedly still a hot commodity. Investors, who are still keen to cash in on the property market as a hedge against rising inflation, should definitely check out the iProperty.com EXPO “The Luxury Collection” for excellent investment opportunities.”

“iProperty.com Expo serves as an important marketing and branding platform for Malaysian developers to effectively reach out to a large pool of high net worth local and international homebuyers and investors. This is also an excellent avenue for overseas developers to market to local Malaysian investors as well as investors from across the region who have congregated here for the Expo. This year, 20% of our exhibitors are from overseas,” added Grove.

The Expo’s runaway success is also largely attributed to the huge boost given by aggressive promotional activities across iProperty.com Group’s network of websites which collectively record over 1 million monthly visitors. Its network of websites includes leading property portals in Singapore, Malaysia, Hong Kong, Taiwan and Philippines. It also received strong support of international media partners.

An impressive list of high-quality award-winning exhibitors will be participating in this year’s show, including Malaysia’s top developers such as SP Setia, IJM, Bolton, Putrajaya Holdings, Sunway City, TH Properties, TTDI Development, Malaysia Pacific Corporation and Bandar Utama Development. Mulpha International Berhad whose project won the FIABCI Prix d’ Excellence 2008 Award for Best Residential Category will also be making an inspiring appearance at the Expo.

In conjunction with the Expo, an online expo website, which will feature exhibitor and property details, photos of booths as well as video recordings of seminar and panel discussions, will also be launched to cater to those home buyers and investors who are unable to physically visit the exhibition. The website will also offer property developers an excellent opportunity to tap on iProperty.com’s vast regional network to cross-market their products and services to a wider audience and extend their product exposure from three days to 365 days. The online expo web site can be accessed via the iProperty.com network available in Singapore, Malaysia, Philippines, Hong Kong, Taiwan and iLuxuryasia.com from today onwards.

Over the years, visitors attending the International Home Buyer and Property Investor exhibitions have been mainly serious home buyers and investors from over 62 countries who had budgets of at least RM1million. Most of them also held top management positions and earned an annual income of at least RM150,000 making them perfect candidates for high-end property purchases.

The iProperty.com Expo, themed “International Collection” will be held in Singapore at the Suntec Singapore International Convention and Exhibition Centre from 21 to 23 November, 2008. As part of the group expansion plan, the iPropery.com Expo will make its appearance again in Hong Kong 14 to 15 March next year.

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