INTEL’S “JOM JIMAT@TUMPANG.COM”

Intel and Tumpang.com collaborate to offer affordable PCs via volume aggregation program

Kuala Lumpur, December 17, 2008 – Intel has announced its collaboration with Tumpang.com, an online bulk discount store, to make desktop PCs more affordable for consumers. The campaign, known as JOM JIMAT@Tumpang.com, is spearheaded by Intel to help consumers save more when similar PC purchases are pooled together. Effectively, consumers can now benefit from bulk discounts and stand to gain savings of up to RM600.00* when they buy Intel-powered PCs via Tumpang.com’s volume aggregation program.

“Given the economic downturn, Intel is always looking for ways to ensure that PC ownership can still be affordable for Malaysians. Through this campaign, we are enabling consumers to save money when they purchase a PC yet at the same time do not have to compromise on their IT requirements,” said Ryaz Patel, country manager of Intel Malaysia.

Tumpang.com is an online bulk discount store founded in Malaysia and was launched in the US in August last year. It is an online portal which facilitates sales transactions through a volume aggregation program by letting consumers pool their resources and collectively influence, qualify and demand for a bulk discount from sellers.

Intel will work with selected resellers who will offer PCs with preconfigured specifications available only from Tumpang.com. Tumpang.com will then post details of the PC and price online for the public to view. As with any volume aggregation program, the selling price of the Intel-based systems decreases as the number of units in demand rise. As soon as the targeted number of buyers is confirmed and a minimal deposit is paid, the PC systems will be built by the vendors and customers can collect and pay for their systems at the vendor's outlet.

“We are excited that Intel has chosen to collaborate with Tumpang.com because it shows that the concept of volume aggregation is feasible and workable in Malaysia. We hope that this will be the first of much such collaboration with Intel and that other industries will also take advantage of this innovative program,” said Jef Ong, founder of Tumpang.com, adding that the prices offered on Tumpang.com will be competitive.

“We have placed more bargaining power in the hands of consumers so that they can now demand for greater discounts collectively and enjoy the benefits. This will be a long-standing campaign which Intel will push for well into 2009,” said Patel.

The Intel-based PCs offered will feature either one of the following processors: Intel® Core™ i7, Intel® Core™2 Quad, Intel® Core™2 Duo, or Intel® Pentium® Dual-Core range of processors. PC vendors who are involved in this project include All IT Hypermarket, Thunder Match, Cycom Sale and Service, and Startec Computer.

For more details on this volume aggregation program, please visit Tumpang.com