Local Animation Company Inspidea Inks Co-Production Deal to Animate Best-Selling Children's Book Bat Pat

Landmark deal for MSC Malaysia company marks another milestone for the Malaysian animation and entertainment industry

CYBERJAYA, FEBRUARY 13, 2012 – Inspidea Sdn Bhd (http://www.inspidea.com/), an MSC Malaysia status digital animation studio company, recently entered into an official partnership with Italy-based Atlantyca Entertainment and Spain-based Imira Entertainment to jointly produce and develop a 52-episode animated series, Bat Pat, The Creepy Sitcom. The deal marks another milestone in Malaysia’s creative, animation and entertainment industry, as well as reinforces the status of the country as a leading global ICT hub.

Bat Pat, The Creepy Sitcom, is based on the bestselling children’s book series Bat Pat, which sold more than 1 million copies in Spain. The story follows the comical animated adventures of Bad Pat and his friends Martin, Leo and Rebecca Silver, as they set off on a journey to investigate the supernatural events of Fogville. Each episode will follow Bat Pat on a mission with his friends to unravel the mysteries of Fogville, which draws attention from ghosts, mummies, witches, monsters and other supernatural creatures.
“When we were first showed the books, we loved it!” says Andrew Ooi, Managing Director of Inspidea. “The stories contain spooky, comical adventures that are imaginative and fun. Having the opportunity to work with Atlantyca and Imira on Bat Pat means that we will have a blast producing the show. With a dedicated fan-base, we can see that the new TV show will make Bat Pat even more popular than before. Bat Pat may be small in size but he will make a big impact!”

“We are thrilled to be joining forces around the globe with such accomplished producers of children’s programming as Imira and Inspidea to develop an innovative new animated series based on the hugely successful Bat Pat book series,” says Caterina Vacchi, the Executive Producer and Senior Manager of Atlantyca Entertainment. “Bat Pat and his friends have engaged and entertained millions of young readers. We look forward to bringing all of their humour and adventure to the small screen for the worldwide audience to watch.”

“This is indeed an exciting co-production project and well-advantaged to forge new ground in bringing three countries closer through the production of Bat Pat. The signing of this co-production deal is indicative of the expertise, talent and depth of the Malaysian animation industry, as well as our world-class facilities and infrastructure. Through this partnership, Malaysia continues to be well-positioned as an attractive and conducive country for digital content development, and a leading regional and global ICT and talent development hub,” Datuk Badlisham Ghazali, CEO of MDeC said.

As the newly formed alliances move forward, the production of Bat Pat will use a variety of different formats, techniques and approaches to create and produce a high-quality animated original series that will be marked as a proven cross cultural production.