Wednesday, September 26, 2012

Lenovo Ushers in New Affordable, Thin and Light S Series Laptops

Full-featured laptops tout ultraportable design with mainstream performance and price

MALAYSIA – September 26, 2012: Today Lenovo (HKSE: 992) (ADR: LNVGY) announced the expansion of its ultraportable IdeaPad® product line with the IdeaPad S300 and S400 laptops. These affordable thin and light laptops strike a balance between portability and performance for consumers who want more computing power than a netbook and longer battery life than a traditional laptop, without the premium price of an Ultrabook™.

Measuring just 21.9mm thin (less than one inch) and weighing 1.8kg (less than four lbs), the S300 and S400 machines feature a sleek exterior design with a stylish metallic finish powered by Intel® Pentium® and 3rd generation Intel® Core™ processors respectively. The S Series laptops combine comfort, simplicity and responsiveness to give consumers an inexpensive PC with quality construction and solid performance.

“As a global leader in the PC market, Lenovo’s success hinges on our ability to deliver compelling consumer-centric innovations in products that deliver a blend of mobility, performance and price,” said Khoo Hung Chuan, Country General Manager, Lenovo Malaysia. “Customers don’t just want a functional product; they also want one that speaks to their sense of style and individuality. The new Lenovo IdeaPad S Series laptops give everyday consumers exactly what they need by matching small size and light weight with the power needed for everything from Web browsing to productivity tasks, all in an affordable package.”

Powerful and intelligent
Equipped with the latest technology, the Lenovo IdeaPad S400 laptop is available with up to Intel’s 3rd generation Core™ i5 processors. Up to 500GB hard disk storage capacity offers plenty of space to store music, movies and documents, and an optional 24GB solid state drive on the S400 can help speed boot time and application responsiveness. In addition, intelligent energy management features not only increase time spent between charges—up to 5 hours—but also protect the long-term durability of the battery.

All of the new S Series laptops offer Microsoft Windows 7 Basic (or DOS) and will be eligible for the Microsoft Windows 8 upgrade program. Designed for Windows 8, the updated S Series’ intelligent touchpad gives users a more controlled experience when scrolling and zooming, while the AccuType keyboard with individual rounded keys provides a platform for comfortable and accurate typing.

Users can also take advantage of innovative ease-of-use features such as Lenovo Quick Start “instant on” functionality to get online in seconds. Even data protection is made easy with Lenovo’s OneKey™ Rescue System, which offers an amazingly simple and quick way to back up and restore data, recover corrupted system files and run a complete virus scan.

Slim and stylish multimedia companion
Less than an inch at their thickest point and weighing under four pounds, Lenovo’s new consumer laptops feature a contemporary design with a tactile metallic finish available in a variety of colors including, crimson red, silver grey and cotton-candy pink. With up to a 14-inch HD widescreen display, HDMI output, stereo speakers and Dolby® Advanced Audio™ v2 certification, the new S Series laptops offer premium features for immersive entertainment and multimedia activities.

Social Game: My Character chART
Much like its users, the Lenovo IdeaPad S300 and S400 laptops are the perfect combination of style and character traits. To celebrate this, Lenovo is also launching a Facebook-based social game called My Character chART today and will run for five weeks and ends on October 26th, 2012. This social game, lets users rate their friends based on characteristics, as well as receive ratings themselves. Truly maximizing the social potential of Facebook by combining the best of style and substance, users can collect points by rating their friends. The top scorer will be walking away with a Lenovo IdeaPad S300, so visit to join.

Pricing and Availability
The Lenovo IdeaPad S300 is available at a starting price of RM 1,199 whilst the Lenovo IdeaPad S400 is available at a starting price of RM 1,699. Both devices are now available at the nearest reseller.

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