SCCyberworld

Friday, November 29, 2013

1st Payment Gateway Service Provider in Malaysia to Offer Loyalty Programme

KUALA LUMPUR, 28 November 2013: MOLPay launches Malaysia’s first-ever payment gateway loyalty programme by partnering with BCARD.

MOLPay announced that the company has linked all its merchants and their customers with BCARD reward programme which allows online buyers to collect BPoints and at the same time help merchants to grow their businesses and sales revenue. All MOLPay merchants are eligible to join this loyalty programme without having to pay a penny.

BCARD is Malaysia's premier lifestyle and brand-focused multi-partners loyalty programme. BCARD’s membership is free. Members collect BPoints when they spend at any of the participating outlets nationwide. With over 800,000 members and 20,000 new members every month, BCARD records the fastest growing consumer loyalty programme in Malaysia.

The partnership will provide MOLPay merchants an opportunity to work closely with BCARD and MOLPay to promote merchants’ offers and deals to BCARD’s members using e-newsletter and e-campaign. It gives an opportunity for merchants to acquire new customers and help to increase customer retention rate.

Forget about costly investments in customer loyalty programmes, MOLPay and BCARD’s loyalty programme is totally FREE of CHARGE for both merchants and buyers, as MOLPay has paid the bill for you!

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