Groupon Malaysia subscribers set Ferrari Racing Days 2014 ablaze

Winners of the “Ride The Prancing Stallion” contest get to realize dreams at Sepang International Circuit

KUALA LUMPUR, 27th FEBRUARY 2014 – It was a day of speed and exhilaration for Groupon subscribers Darren Cheah (32), Suzy Yap, (26) and Mohamad Faizal Zainol, (30)  who felt what it was like to set a racetrack ablaze in a Ferrari supercar as winners of the “Ride The Prancing Stallion” contest which was presented by Groupon Malaysia.

“I was actually gift shopping on Groupon via my mobile phone for my wife as I wanted to get her a watch for Valentine’s Day. I didn’t expect to win this contest but I did bring her along. I had the most surreal experience of being in a Ferrari which also made my stomach upset. Which is why I saved the hot laps for myself!” said Darren Cheah.

(L-R) Rafiq Razali, Country Head of Groupon Malaysia, Darren Cheah and Mohamad Faizal Zainol were all so excited to get in the action at the Ferrari Racing Days 2014.

Suzy Yap also commented “I am very happy to not only be able to purchase a great deal on Groupon but also be rewarded as a subscriber. I particularly enjoyed the complimentary manicure at the VIP area.”

The 3 winners of the “Ride The Prancing Stallion” contest were each chosen for their imaginative purchase of deals worth RM 888 during the Groupon Malaysia Chinese New Year Credit Giveaway. Each winner walked away with 2 VIP tickets to the Ferrari Racing Days, hot lap rides and Ferrari merchandise.

“We at Groupon Malaysia are committed to providing our customers with the best possible experiences, and I’m sure our three lucky winners will agree that it doesn’t get much more thrilling than this,” said Rafiq Razali, Country Head of Groupon Malaysia.

Groupon subscriber Darren Cheah, all hyped up before the Ferrari Hot Laps.

Hosted by Ferrari Far East, Ferrari Racing Days 2014 is a unique opportunity for fans and owners of the Prancing Horse to experience a host of thrilling on and off track activities and performances featuring the largest collection of Ferraris which Malaysia has ever seen.

“When I heard about the contest, I was very excited as I have wanted to buy a Sony TV for a while now. That sealed the deal for me and the best part of shopping with Groupon is that they offer free delivery as well as an instalment plan. I would really like to thank Groupon Malaysia for giving me this opportunity as this is the first time I am in Sepang and also my first time being in a Ferrari. It really was a great experience to be on the track but I must admit that I was afraid when the car started to drift at the last lap,” exclaimed Mohamad Faizal Zainol.

“Ferrari Racing Days 2014 is the debut feature of this exciting event in South East Asia and has already established itself as an event for automotive enthusiasts to look forward to. We at Groupon Malaysia are thrilled to have the opportunity to bring such a unique and exciting experience to our subscribers,” added Rafiq.

Check Groupon First for anything, anytime and anywhere to discover the best deals in town. Log on to http://www.groupon.my to find out more about Groupon Malaysia.

VERTU AND FERRARI WINNING FORMULA CRAFTS 2013 VERTU Ti FERRARI

Vertu, the world’s leading manufacturer of high-end luxury mobile phones, is proud to announce the launch of the limited edition VERTU Ti Ferrari. The exclusive handset combines Vertu’s pioneering design, modern technology and luxury services with bespoke Ferrari materials and specially curated Ferrari content; only 2013 of these luxurious and handcrafted VERTU Ti Ferrari phones will be released.

The Vertu design team worked closely with Ferrari Design Director, Flavio Manzoni, in developing the concept for the VERTU Ti Ferrari and took design cues from the ergonomic lines of the Ferrari F12berlinetta, which is reflected in the shape of the phone.

Authentic Ferrari materials have also been integrated into the design, lending both luxury experience as well as functional benefit; the handset is wrapped in the same finely stitched Ferrari leather that adorns the car’s cabin, whilst the handset pillow features the distinctive Ferrari carbon weave using coloured AlutexTMelements of the phone are protected by a Diamond Like Coating (DLC) similar to that used to protect the engine components of the F12berlinetta. As implied by the name, the value of such coatings accrues from its ability to provide hardness and wear resistance that renders it virtually scratch-proof.

Massimiliano Pogliani, Vertu CEO, said: “We are delighted to once again partner with Ferrari – an iconic brand that shares our passion for design, craftsmanship and performance. With the VERTU Ti Ferrari, we have together created a new mobile phone that embodies these values perfectly. We continue on our on-going commitment to offering our customers an intriguing insight into the exciting world of Ferrari.”

Flavio Manzoni, Ferrari Design Director, added: “It is always exciting for Ferrari to work with Vertu; we share the same values for craftsmanship and excellence of performance. By collaborating together in the design of the VERTU Ti Ferrari, we have created a model of phone which encompasses aspects of design unique to the Ferrari brand.”

The VERTU Ti Ferrari features a Ferrari app, unique to Vertu, which consolidates content from the world of Ferrari into a single place. A live feed from the Ferrari Magazine website delivers new Ferrari content as soon as it is available alongside all Ferrari social media channels - Facebook, Twitter and YouTube. In addition, a Ferrari dealership locator delivers a list of nearby Ferrari dealerships, as well as authorized garages and service centres, to ensure worldwide access to Ferrari wherever the customer may be.

These bespoke Ferrari features are accompanied by Vertu CONCIERGE and Vertu LIFE; a range of uniquely curated services, providing Vertu owners with instant, personalised news, information and assistance wherever they may be in the world. These services are complemented by Vertu CERTAINTY, which protects our customer’s assets, privacy and data through the use of best in class technology and dedicated experts.

The VERTU Ti Ferrari application is available in three languages, English, Italian and Chinese and features a Ferrari inspired home-screen clock, four specially created ringtones and eight Ferrari wallpapers.

Meticulously crafted from the most luxurious of materials, VERTU Ti Ferrari is built by a single Vertu craftsman, whose signature is engraved in the handset as an assurance of Vertu’s commitment to quality.

All of Vertu’s products are handmade at their manufacturing facility in Hampshire, England, where a workforce of over 500 people designs, assembles and markets the phones. Unlike mainstream products, Vertu phones are renowned for using premium materials such as stainless steel, titanium, leather and crystal sapphire screens, rendering their devices both highly tactile and extremely durable.

Priced at RM48,000 the new Vertu Ti Ferrari can be found in Vertu Boutiques Malaysia, from October 2013.

Kaspersky Lab: Ferrari’s Choice for IT Security

PETALING JAYA, MAY 3, 2013 - Kaspersky Lab, an official sponsor of Scuderia Ferrari, is pleased to announce that it is becoming the IT security provider of choice to the world-renowned brand.

Kaspersky Lab has been sponsoring Ferrari since 2010. With each year the partnership has grown, and Kaspersky Lab’s branding has appeared on Ferrari’s F1 cars for three consecutive seasons. 2013 brings a new strategic level to the partnership between the two companies: following a new 5-year commercial agreement signed in April 2013, Ferrari is now a customer of Kaspersky Lab, receiving total endpoint IT security from the protection specialists.

Kaspersky Lab and Scuderia Ferrari  shares the common quest for maximum speed and the drive to find synergies. (From L-R): Vittorio Boero, Ferrari Chief Information Officer and Nikolay Grebennikov, Chief Technology Officer, Kaspersky Lab.

In cooperation with the Ferrari ICT department, Kaspersky Lab has tailored an endpoint solution that meets Ferrari’s specific needs. This solution has been developed after six months of rigorous compliance testing and benchmarking against other IT Security providers. The Kaspersky endpoint solution is being installed on around 4,000 computers and a further installation will be rolled out over the next year to further additional devices to cover in effect, Ferrari’s entire application landscape.

“Although from a very different industry, Kaspersky Lab is linked to Ferrari by two key things - a quest for maximum speed and the drive to find synergies. We’re like the Ferrari of our field - fast to react to immediate threats and provide solutions to them, and fast to stay ahead of the pack and come up with new and original approaches to the security paradigm in general,” said Eugene Kaspersky, CEO and co-founder of Kaspersky Lab. “And like the synergies found in Ferrari’s Scuderia racing team, where the best pioneering automotive engineering is combined with the world’s very best Formula One drivers and support teams, we too find synergies in the combination of our world-leading technologies and our elite team of ‘drivers’ - expert developers, analysts and all those who support them.”

The project is a unique benchmark for the industry as Ferrari has special needs in terms of security.  The Kaspersky Lab solution will be installed not only on office computers but also on computers controlling production lines as well as on employees’ tablets and smartphones. Ferrari has imposed more stringent IT security requirements to protect its production processes, and to ensure the safety of its drivers during races. Kaspersky Lab has produced a solution which combines easy manageability with total control over complex systems.

Vittorio Boero, Ferrari Chief Information Officer, commented: “As we look for perfection in all areas of our business, we decided to improve Ferrari’s overall ICT security situation. To protect our sensitive intellectual property we needed a strong technological partner with a complete, cutting-edge IT security solution. We have chosen Kaspersky Lab for the quality of their endpoint product and because they had special customized options that could be developed specifically to meet our needs. We’re looking forward to further develop our partnership in the technological field and hope that this 5-year deal is just the first stage.”

Alexander Erofeev, Chief Marketing Officer of Kaspersky Lab, said: “Growth in the B2B sector is currently one of Kaspersky Lab’s key strategic goals. Kaspersky Lab is developing both its client base and corporate solutions. Thanks to our best of breed technologies and expertise, we have been named B2B market leaders by several highly reputable analytics agencies. Moreover in January 2013 we launched our new flagship B2B solution, Kaspersky Endpoint Security for Business . This solution provides the industry’s best defense against advanced malware and cybercrime. Its high levels of efficiency and seamless manageability make it an ideal way to protect business-critical data.”

About the sponsorship:
Kaspersky Lab entered the world of motor racing in May 2010, sponsoring the AF Corse team – involved in the Le Mans Series with Ferrari GT cars – and assuming the position of ‘Official Supplier’ to Scuderia Ferrari. Half a year later Kaspersky Lab became an ‘Official Sponsor’ of the team: Kaspersky Lab’s logo appeared on Ferrari’s Formula One cars.

The companies have also released a co-branded product: Kaspersky Internet Security Special Ferrari Edition. This security solution comes with a Ferrari-style  user interface and the Ferrari Virtual Academy video simulator game to align Kaspersky Lab’s best-of-breed anti-malware technologies with the world-famous image of Scuderia Ferrari.

As part of the expanded sponsorship agreement, the Kaspersky Lab logo features prominently on the nose cone and sides of Scuderia Ferrari’s F1 cars throughout the 2012 and 2013 seasons.