DG Postpaid Simple to cater heavy voice, SMS users

FREE Sony Xperia E, bundled with DG Postpaid Simple, as perfect Raya gift

SHAH ALAM, 15 July 2013 – In conjunction with the upcoming Raya celebrations, DiGi Telecommunications Sdn Bhd (“DiGi”) is offering FREE Sony Xperia E for customers who sign up for its latest postpaid service plan, DG Postpaid Simple. Starting in July 2013, the promotion is tailored for customers who are looking for an entry-level smartphone that packages huge amount of voice and SMS, along with mobile Internet service.

Retailed at RM499, the free device is bundled with the newly launched DG Postpaid Simple plan, which customers only need to pay RM50 per month to enjoy RM100 worth of domestic talktime and SMS.  The bundled package also comes with a Mobile Internet Add-on to provide an introductory experience to customers, who wish to explore the world of mobile messaging, gaming and social media services like Facebook, Twitter and Instagram.

Ting Shiew Han, Head of Products – Consumer & Business, explained: “DiGi has 5.8 million mobile internet customers, including 3.0 million smartphone users, as of Q1 2013. This means there are still many people out there who prefer to interact via voice calls and SMS. The double value in talktime and SMS offered under DG Postpaid Simple would appeal to these consumers.

“However, we have a long-term ambition to deliver Internet For All, enabling people to enjoy a richer mobile experience with any device on any platform. With DG Postpaid Simple, we have made it easy and relevant for customers to venture into the realm of mobile surfing through the worry-free Mobile Internet Add-on feature. By signing up for the postpaid plan and opting for the add-on feature, customers can start trying out mobile Internet from as low as RM28 per month on their brand new free smartphone.”

DG Postpaid Simple plan is available at RM50 per month and offers double value in terms of talktime and SMS. Customers can opt for the Mobile Internet Add-on service with at least 250MB Internet quota from as low as RM28 per month. They will have peace of mind as they start surfing since they only need to pay a fixed fee for the Internet charges. Customers will also enjoy Free 100 calls, 3,800 SMS and MMS collectively when they connect with their family and friends.

For more details on DG Postpaid Simple and the bundled smartphone package, please visit: www.digi.com.my/postpaidsimple

SOCIAL MEDIA-DRIVEN CSR INITIATIVE FOR A CLEANER KL

KUALA LUMPUR, July 11, 2013 – Social media channels such as Facebook, Twitter, Youtube, LinkedIn or Instagram ensure better success of Corporate Social Responsibilities (CSR) campaigns as they are able to create broader awareness and, more importantly, drive actions, said Tengku Farith Rithauddeen, Group CEO of SKALI.

“Social media can communicate the results and performance of a CSR campaign in real time allowing key audiences to engage with the company in their own terms and time, as opposed to an annual CSR report that captures only a certain period of time,” added Tengku Farith.

SKALI staff clearing up the rubbish around the ramp leading to DUKE Highway, in front of Menara Sentul, during the gotong royong recently.

Tengku Farith said this during a gotong royong by SKALI staff recently to clean-up the areas surrounding Menara Sentul where their office is situated at.

The event, participated by around 100 staff was the kick-off of SKALI’s one month-long CSR activity called ‘A Cleaner KL’, where the company will respond to reports made by the public via the social media - regarding cleanliness-related issues such as garbage being dumped along roadsides or at bus-stops, etc.

Held as part of the recent World Environment Day celebrations, the campaign would also be collecting as many reusable items as possible to help the local authority in its recycling campaign.

Clearing up the road-side.  SKALI staff cleaning up the rubbish dumped along Jalan Sentul (in front of Menara Sentul) during the gotong royong recently.

“Apart from reporting the situation to us via the designated social media, the public would also need to indicate the GPS (Global Positioning System) coordinates so that we could quickly inform DBKL or any other related agencies for their immediate actions or for us to organise another round of gotong royong if needed be at a later stage,” said Tengku Farith.

A dedicated Facebook (https://www.facebook.com/ACleanerKl) and Twitter (@acleanerkl) accounts have been created to allow the public to make their reports and also post photos to make it easier for SKALI and the related authority to access the situation.

“Social media will allow companies to engage with a following of people on a personal level, allowing them to monitor performance and share relevant information on issue related to the CSR campaigns that would allow for expansion and improvement.

“It provides companies with an influential, built-in network of passionate people that become followers of what they are doing and in order to build and keep them involved is by making the social media active, always with updated and transparent information, and deploying a fun, creative way for them to participate and share with their online friends.

“Thus social media should be at the forefront of any CSR campaign strategy as through such social forums, members of the public can feel truly connected and engaged with the CSR efforts,” said Tengku Farith.

Speaking on SKALI’s ‘A Cleaner KL’ initiative, Tengku Farith said that apart from fulfilling its social obligation, the company is executing this to showcase how an IT company is utilizing its social media capability in doing CSR.

“We are looking at covering as many places in Kuala Lumpur as possible and also get as many relevant authorities to be involved.

“We sincerely hope that our contribution will help maintain the good image of Kuala Lumpur and at the same time would appreciate the co-operation of the public to keep the city clean by reporting to us on any uncollected rubbish or dirty areas that need immediate attention,” said Tengku Farith.

社交媒体宣传企业社会责任活动，打造干净的吉隆坡

（吉隆坡12日讯）SKALI集团首席执行员Tengku Farith Rithauddeen指出，社交媒体如面子书、Twitter、优管 (Youtube)、Linkedln和Instagram是现今宣传企业社会责任活动的渠道，皆因社交媒体能够提倡醒觉和鼓催行动。

他指出：“比起公司的企业社会责任活动年度报告，社交媒体能够即时宣导企业社会责任的效果和讯息，让公众更能了解公司。”

Tengku Farith出席了由SKALI集团主办的Menara Sentul和周围地区大扫除运动时，如是指出。

这项大扫除是SKALI集团鼓催长达一个月的“打造干净吉隆坡”活动，获得100名SKALI旗下100名员工参与。该公司透过社交媒体收集公众意见，要求公众呈上公共卫生差强人意的报告，例如垃圾随处可见的马路和巴士车站。

该项活动是配合世界环境日的其中一环，活动也向公众收集可回收用品，协助地方政府的资源回收运动。

“公众除了透过社交媒体提供投诉地点，也需附上全球卫星定位点，方面我们向吉隆坡市政局或相关部门提供资料，采取应对措施，方面我们物色下一个大扫除地点。”

SKALI开设了指定的面子书(https://www.facebook.com/ACleanerKl)和Twitter (@acleanerkl)户口，让公众针对举报投诉，上载照片，方面SKALI和其他政府机构采取行动。

“社交媒体允许企业公司更深一层接触公众，监督表现和提供相关企业社会责任活动资讯，改善和提升这些活动内容和性质。”

“社交媒体让公司发挥影响力，邀请网络跟随者参与活动，提供最新和透明化讯息，打造更有趣的方式，让网友分享这些讯息。”

Tengku Farith说：“社交媒体应该是主导企业社会责任运动的最前线，透过这些社交平台，公众将全程参与企业社会责任运动。”

针对SKALI集团旗下的“打造干净的吉隆坡”，Tengku Farith指出，作为科技公司，SKALI集团履行社会责任之余，也展示如何透过科技善用网络媒体的能力，达致成功的企业社会责任活动。

“我们正在探讨如何将范围扩大至涵盖吉隆坡地区，并且邀请更多地方政府机构参与。”

他说：“我们衷心希望透过这些的活动，打造一个干净的吉隆坡，我们同时也呼吁公众保持城市的清洁和卫生，举报卫生欠佳的地方和垃圾堆积处，以便当局立即采取行动。”

Scammers take to Instagram

The October Symantec Intelligence Report finds that scammers are taking advantage of Instagram’s popularity which has recently crossed the 100 million user mark. The scammers are approaching it from a variety of angles, in much the same way as they have on other social networks.

It all began with users receiving a notification about an Instagram comment. It came from an unfamiliar account, had nothing to do with the photo, and was obviously spam:

Hi there, Get a FREE Game in my Profile, OPEN it up, Get 85.90$ :-) xx

The user appeared to be a rather attractive woman with followers in the thousands, but surprisingly for a photo-sharing service, not a single photo (see example in image below).

Her profile bio said largely the same thing as the comment she left, but also included a shortened URL. What was interesting about this spam, setting it apart from similar comment in a blog, was that the link resided on the profile rather than in the spam message. It even included explicit instructions about visiting the profile and opening the link. This could be due to URL monitoring carried out by Instagram, which could automatically remove a suspicious link if it was included in a comment.

The link ended up pointing to a premium mobile service that offered videos of cute animals for only €4.50 per month. To avail of this service, all users had to do was give their phone numbers. 

Users then receive a sudden surge of followers in a short period of time. All of these new followers have a few things in common:

• They are all “women” with attractive profile pictures.

• None of them had posted any photos.

• Their profile Bios includes a quote, followed by a shortened URL

While the shortened URL was different in each profile, they all lead to the same location—an advertisement for fake jobs working in social media. All you had to do to “Get Paid $250/Day To Mess Around on Facebook And Instagram” was give them your name and email address.

This type of spam could lead to phishing scams. What’s disconcerting is that each profile had followers in the thousands. This is likely due to the “call and response” nature of many social networks: you follow me and I’ll follow you. Each account was following far more profiles than were following it, further supporting this idea.

It’s important to note that Instagram isn’t alone when it comes to scams like these, and most social networks have methods to deal with them. Posting spam clearly violates Instagram’s community guidelines and accounts found guilty of doing so are quickly disabled. Symantec recommends the following best practices to help users stay safe:

• Set your account to Private. This way you have control over who follows you and who doesn’t.

• Don’t follow arbitrary followers. If you suspect an account isn’t real, ignore it.

• Don’t click shortened URLs unless you know where they lead.

• Optional: Don’t follow or accept followers without photos. The exception to this rule is if you     know the person. Some people do like to view photos, but don’t like to take them.

• Finally, report any suspicious accounts or comments to Instagram and follow their Privacy & Safety guidelines.

The October Symantec Intelligence Report also highlights a significant drop in email spam volumes in the month. The global spam rate has dropped by more than 10 percent, from 75 percent of email traffic in September, down to 64.8 percent in October. The report provides details on some of the likely causes for this significant drop.

In addition, the report also takes a look at the evolution of ransomware and discusses the rising numbers seen in the wild and the incorporation of new techniques. For details, please refer to the full report.

Malaysia Key Statistics:

SPAM RATE

• The global ratio of spam in email traffic fell by 10.2 percentage point since September, to 64.8 percent (1 in 1.54 emails). 

• Malaysia is seeing a similar declining trend in October 2012 with a decrease of spam in email traffic by 10.2 percentage point to 65.0 percent from September 2012

VIRUS RATE

• The global ratio of email-borne viruses in email traffic was one in 229.4 emails (0.44 percent) in October, a decrease of 0.04 percentage points since September. 

• Malaysia is seeing a similar declining trend as the global ratio of email-borne viruses in email traffic in October 2012, with a decrease to 1 in 444.5 emails in October 2012 compared to 1 in 369.8 in September 2012.

Other Report Highlights:

Phishing: In October, the global phishing rate decreased by 0.059 percentage points, taking the global average rate to one in 286.9 emails (0.35 percent) that comprised some form of phishing attack.

 

Web-based Malware Threats: In October, Symantec Intelligence identified an average of 933 websites each day globally harboring malware and other potentially unwanted programs including spyware and adware; an increase of 19.2 percent since September. 

Endpoint Threats: For much of 2012, variants of W32.Sality.AE and W32.Ramnit had been the most prevalent malicious threats blocked at the endpoint globally. Variants of W32.Ramnit accounted for approximately 13.6 percent of all malware blocked at the endpoint in October, compared with 6.9 percent for all variants of W32.Sality.