MOTO W388: Kick-starting Mobile Music Lifestyle at An Unbeatable Value

Mobile music has never been easier; your Playlist is only one touch away.

Kuala Lumpur, 26 August 2008 – Motorola Inc. (NYSE: MOT), the global leader in mobile entertainment, today announced the availability of the MOTO W388 handset in Malaysia. The feature-packed candy-bar handset features rich functionality and a top-quality sound system offered at best value, perfectly suited for music-loving urban consumers on the go.

The MOTO W388’s stylish and youthful design ensures that its users stand out from their peers, while its abundance of features keeps them seamlessly connected. With SMS, SMS chat, EMS and MMS functions, staying connected during both work and play has never been easier. The handset also features Motorola’s proprietary CrystalTalkTM technology, enabling crystal-clear communication even whilst making calls in noisy environments. Boasting a redefined user interface consisting of a large keypad with ready-access music controls, users are always only a touch away from their favorite tunes. Additionally, the handset’s slim profile fits effortlessly into pockets and the palm of a hand.

Complementing its good looks and powerful communication features, the MOTO W388 also includes multiple features to enjoy multimedia on the go. An integrated digital audio player supports MP3 and other popular formats while USB access provides effortless syncronisation to the PC. Favorite songs can be stored using optional microSD removable memory cards of up to 2GB in size. Songs can then be managed using a built-in media manager with meta-data support capable of storing Artist, Album, Playlist and Genre information.

”The MOTO W388 is a trendy new handset for urban consumers looking to kick-start their mobile music lifestyle,” said Zulkifli Mat Jusoh, Head of Marketing, Mobile Devices Business, Motorola Electronics Sdn Bhd. “At such great value, Motorola is keeping to its promise to deliver an enhanced mobile experience not just to a select few, but to all.”

The handset also has an integrated FM radio with Radio Data System support giving up-to-the-minute updates on the channels that users are tuned in to and the name of the tracks they are listening to. The MOTO W388 also comes ready with a VGA camera to capture and share favorite moments any time, any where. With so many ways to enjoy mobile lifestyle wrapped in such an attractive package, the MOTO W388 is one attractive handset at truly unbeatable value.

MOTO W388 will go on sale locally in September 2008. Distributed by Brightstar Distribution Sdn Bhd, the W388 will retail for RM339.