SCCyberworld

Tuesday, August 23, 2011

Sony Ericsson Live with Walkman delivers unique social music experience for smartphones

23 August 2011, Kuala Lumpur – Sony Ericsson today announced Sony Ericsson Live with Walkman™, an Android smartphone that delivers a unique social music experience. A dedicated Walkman™ hardware button provides instant access to the music player and consumers can also like, share and discover content through a deep Facebook integration while the infinite button allows consumers to connect to friends, photos, music and videos.


With an attractive curved design, a glossy finish and a mineral glass display, the phone has a 3.2” screen and a powerful 1Ghz processor. A front facing camera is enabled for Skype video calling, while a 5MP AF camera can capture 720p HD video recording. *Sony’s xLOUD™ enhances audio output, while the latest Android platform for smartphones (Gingerbread 2.3) provides access to over 250,000 applications on the Android Market.

Peter Ang, Sony Ericsson Hub General Manager, Singapore - Malaysia, said: “Consumers want smartphones to deliver a rich and social entertainment experience. The Sony Ericsson Live with Walkman™ provides the best in communications entertainment, in a powerful package with great style. With deep Facebook integration, users now have the ability to share and connect with their friends seamlessly.

A perfect combination of social networking and music entertainment:

· Deep Facebook™ integration: Allows users to instantly access Facebook through the most used areas of the phone such as the picture gallery, music player, phonebook and calendar.

· Media Discovery Application: A dynamic application placing the world of music and videos at consumer’s fingertips including Facebook™ recommendations from their friends.

· Infinite button: Tapping it within the media player enables consumers to have instant access to new content about their favourite artist, such as music videos, artist information and lyrics search.

· *Sony’s xLOUD™ technology: Enhances audio output of the inbuilt speakers at high levels.

· TrackID: Identifies the music track you are listening to within the FM radio and music player. The track can then instantly be shared or downloaded.

Sony Ericsson Live with Walkman™ will be available globally in selected markets from Q4 2011.

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