Ericsson and Singapore Telecommunications Limited (SingTel) today announced a partnership to provide emergency communications services to support disaster relief efforts
in South and Southeast Asia through Ericsson Response. This is a world’s first operator partnership for Ericsson Response.
Ericsson Response, a volunteer initiative that supports natural disaster relief and humanitarian operations, works at establishing essential mobile communications to support
humanitarian agencies and other partners to carry out their work. Ericsson Response works in collaboration with several aid agencies, such as the United Nations (UN), to meet their
communication needs.
Under this partnership, SingTel will provide satellite services from countries where its regional mobile associates operate. In addition, the SingTel Group’s associates, Advanced
Info Service (Thailand), Bharti Airtel (India), Globe Telecom (Philippines), Telkomsel (Indonesia) and Warid (Pakistan) will provide local resources to assist Ericsson Response’s
relief efforts. This will allow for faster deployment of emergency communications services in the event of disaster.
This partnership supports the SingTel Group’s corporate social responsibility (CSR) regional disaster relief efforts, which include financial assistance, community rebuilding
support and communication support for relief workers, in countries the Group operates in. For communication support, Ericsson Response was chosen as the best partner for
implementation.
Mr. Hui Weng Cheong, SingTel CEO International said: “In collaboration with our regional mobile associates and Ericsson, we hope this partnership will help mitigate the effects of
disasters in the region and make a difference to the communities in which the SingTel Group operates.”
“We have chosen to partner Ericsson Response because of their expertise in disaster relief, and its existing relationships with the UN, the IFRC, and NGOs in the region. This
partnership is a demonstration of the SingTel Group’s commitment to provide readily available resources towards disaster relief,” Mr Hui added.
Ms. Rima Qureshi, Senior Vice President of Ericsson Group and Head of Ericsson Response, shared that “The SingTel Group is one of Ericsson’s most important global
customers and we are honored to be their partner for their corporate social responsibility undertaking in South and Southeast Asia. We welcome this opportunity, together with
the SingTel Group, to support humanitarian operations and the citizens of the region with standby disaster communication services, should the need arise.”
“Since Ericsson Response was founded in April 2000, hundreds of Ericsson employees worldwide have volunteered, trained and deployed in 40 disaster relief operations in 30
countries. We are ready to use our experience and skill in disaster relief situations wherever and whenever needed.”
In Asia, Ericsson Response has already supported projects in Vietnam, Indonesia and Pakistan. The team was called on following the Asian Tsunami of 2004.
Other countries where the initiative has been deployed include Haiti, Tanzania, the Democratic Republic of the Congo, Iran, Panama, Sudan, the US, Turkey, Kosovo and
Lebanon.
Friday, September 2, 2011
Ericsson Response partners with SingTel Group for disaster communications
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