SCCyberworld

Wednesday, January 22, 2014

TM & LEVEL 3 TO ENHANCE REGIONAL INTERNET ACCESS AND CONTENT DELIVERY

TM’s customers to benefit from efficient, reliable and secured surfing experience with locally cached contents …

Telekom Malaysia Berhad (TM), Malaysia’s leading integrated communications service provider, has signed an agreement with Level 3 Communications, an American based company that provides global communications services to enterprise, government and carrier customers.

The collaboration will provide Internet localisation services, which will enable TM to locally cache high demand contents on its network which will further enhance Internet connectivity, network efficiency, reliability and security. TM’s Enterprise and Consumers customers will get to enjoy high-demand, bandwidth-intensive content such as high-definition video, readily accessible online contents by Level 3’s Internet Localisation service that further improves Internet connectivity and network efficiency. Level 3’s Internet Localisation service combines the company’s Content Delivery Network (CDN) with deep edge caching and high-speed IP to efficiently route traffic to TM’s network.

Rozaimy Rahman, Executive Vice President, Global & Wholesale, TM (right) exchanging documents with Gary Breauninger, Group Vice President of Wholesale Sales, Level 3 (left), signifying the collaboration between both companies for Internet localisation services.

Besides enriching TM’s network routes, this latest effort is also in line with TM’s aspiration of becoming an Information Exchange and the region’s hub for data communications.

"Malaysia is a growing market and our customers are increasingly demanding for high-performing Internet services to support both business and personal needs. As such, working with Level 3 will definitely help to enhance TM’s customers’ surfing experience and also a cost saving prospect in reducing TM’s usage of international capacity,” said Rozaimy Rahman, Executive Vice President, Global & Wholesale, TM.

Also commenting on the collaboration, Gary Breauninger, Level 3’s Group Vice President of Wholesale Sales, said, "The rapidly increasing consumption of high-bandwidth content is changing the Internet landscape and altering the way communications providers configure and manage their network infrastructure. By leveraging the global reach of the Level 3 network to deliver content closer to high-demand population centers, we are able to dramatically improve content access and provide a richer Internet experience.”

According to an industry research conducted by Cisco, 90 percent of global consumer Internet traffic will be driven by video by 2015 (VNI Forecast Highlights Tool, 2010-2015). Traditional Internet architectures may restrict the ability of the industry to deliver on this growing demand for high-quality digital content, resulting in service degradation and poor viewing quality as content has to travel over a longer distance on remote networks.

Level 3’s caching servers are hosted at TM’s World Class Data Centre, managed by its ICT/BPO arm and subsidiary VADS Berhad (VADS). To date, VADS has a total of 15 Data Centres, locally and internationally.

In terms of content localisation, TM has been partnering with several other CDN providers and content owners which include Google and Facebook, to have their caching servers to be located on TM’s network.

This latest collaboration with Level 3 is yet another initiative of TM’s continuous efforts in enhancing data communications in the region while at the same time providing Malaysia with better regional reach and seamless interconnections for faster and a more resilient Internet connection. Ultimately, Malaysian Internet users can enjoy an enhanced surfing experience, true to TM’s aspirations of delivering enhanced integrated digital lifestyle to Malaysians.

For further information on TM, visit www.tm.com.my.

No comments: