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Friday, March 21, 2014

ELECTRI-FRY YOUR PALATE WITH TEFAL’S NEWEST INVENTION

ELECTRI-FRY YOUR PALATE WITH TEFAL’S NEWEST INVENTION

KUALA LUMPUR, 20 March 2014 – Tefal, the world’s leading cookware and home appliances maker, introduces a healthy, modern and practical cooking technology, named the Tefal ActiFry FZ7072 electrical cooker. This highly-acclaimed appliance from France is the No. 1 cooker in Europe and Canada, and it provides a healthy and more convenient way to cook, giving tasty results, while preserving the nutrients inside the food. Consumers with a hectic lifestyle who are constantly seeking time to prepare wholesome meals for the family will find the Tefal ActiFry FZ7072 a perfect solution for them. Busy working adults can now enjoy appetising and nourishing foods without undermining their aim to have a nutritious diet and healthy way of life.

Compared to the conventional frying methods, the Tefal ActiFry FZ7072 is a natural and healthy solution for wholesome cooking as it uses lesser amount of oil.  The cooker comes with an ingenious ActiFry measurement spoon (14ml) that allows users to control the quantity of oil used in the cooking. Minimal oil is required as using one spoonful of oil is enough to cook one kilogram of fresh French fries resulting in only 3% of fat. Families can now enjoy scrumptious food at a healthier option with the Tefal ActiFry FZ7072.

(L-R) Dino Goh & Chef Anis Nabilah preparing dishes with the ActiFry.

“Besides keeping a balanced and nutritious diet to avoid gaining weight around the waistline, we also need to find the time to cook healthy food. Our busy lifestyles may even hinder us from preparing a wholesome meal for our family and we resort to buying hawker food or head to the nearest fast-food joint, which offers little to no nutritional value,” said Kelvin Mow, Managing Director, GROUPE SEB (Singapore & Malaysia). “At Tefal, we always believe that there is a healthy and convenient way to cook for your loved ones. Our latest technology, the Tefal ActiFry FZ7072 is a culinary revolution that aims to respond to your demand. This innovative technology is a solution to maintain a healthy and balanced diet without having to sacrifice the pursuit of delicious food.”

Unlike a regular electrical cooking fryer, Tefal has designed the ActiFry FZ7072 to cook a large range of fresh food while maintaining their nutritional properties. Featuring Tefal’s patented pulsed hot air circulation system that produces an even hot air flow while cooking, the Tefal ActiFry FZ7072 enhances the taste of food, and preserves the vitamins and nutritional value, without drying out the natural flavour of the food. The cooking temperature used within the cooker is controlled at 170°C making it suitable for frying different types of food.
(L-R) Dino Goh & Chef Anis Nabilah tasting the food cooked by Tefal's ActiFry.

In addition to Tefal’s patented cutting-edge technology, the cooker comes with an automatic stirring paddle for optimal dispense of oil and consistent cooking rotation enabling 100% hands-free cooking. The Tefal ActiFry FZ7072 proves its versatility as it permits users to cook a large variety of dry and gravy-based recipes from fresh and frozen food without any hassle. The inner pot material of the Tefal ActiFry FZ7072 is made out of non-stick ceramic coating which allows the food ingredients to be mixed with the automatic stirring paddle without getting stuck to the pot.

To ease cooking foods with delicate textures, the Tefal ActiFry FZ7072 has a snacking rack that helps to scoop the food out, and enables excess oil and moisture to be drained off from the dish, leaving the food crispy. The cooker has an in-built 60-minute digital timer that beeps at the end of cooking to let users know when the food is ready and to prevent the food from burning or overcooking. Furthermore, the transparent lid of the Tefal ActiFry FZ7072 allows easy monitoring of the cooking process and prevents oil and moisture from seeping out. All the parts are removable and dishwasher safe, which conveniently results in less clean-up after meals. The Tefal ActiFry FZ7072 includes a recipe book that catalogues tasty recipes that not only caters to all taste buds, but is healthy and nutritious as well.
(L-R) Masashi Honda, Datuk Loo Took Gee , & Sunil Gupta opening the new Fuji Xerox headquarters in Kuala Lumpur.

The Tefal ActiFry FZ7072 + Snacking will be available in main department stores and electrical specialists by March 2014 at the retail price of RM999.

Details of the Tefal ActiFry Roadshow at 1 Utama Shopping Centre
In conjunction with the launch of Tefal ActiFry FZ7072, Tefal is hosting a roadshow from today until the 23rd of March 2014 (Sunday) at Concourse New Wing, Ground Floor, 1 Utama Shopping Centre. There will be cooking shows by AFC Celebrity Chef Anis Nabilah and AFC Personality Dino Goh, food art workshops with International Food Artist Samantha Lee and other fun activities throughout this roadshow. Stand a chance to win attractive prizes when you visit Tefal’s family games stalls and Facebook booth.

For more information on Tefal’s products, please visit www.tefal.com or contact customer service: +603-7802 3000.

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