Sony Ericsson debuts next-generation Xperia minis in Malaysia

KUALA LUMPUR, 12 September 2011 – Sony Ericsson is announcing the availability of two new additions to its Xperia™ line-up in Malaysia this month: the new Xperia™ mini and Xperia™ mini pro.

Building on the success of the original mini series, these innovative smartphones come packed full of features, powered by a 1GHz Qualcomm Snapdragon™ processor, and run the latest platform of Google’s Android™ – Gingerbread 2.3. Beautifully designed, the Xperia™ mini and Xperia™ mini pro both integrate best-in-class imaging and display technology from Sony, including Reality Display with Mobile BRAVIA Engine and HD video recording (720p).

The products offer a full multimedia entertainment experience. Xperia™ mini and Xperia™ mini pro enable access to over 200,000 apps on the Android Market™ and has a 3” scratch-resistant, multi-touch glass screen. The improved user interface allows up to 16 apps to be displayed on the home screen.

Facebook inside Xperia™, a new feature announced recently for the Xperia™ family, provides a unique social media integration by making Facebook immediately accessible from the most used areas of the phone such as the picture gallery, music player, phonebook and calendar. As people are becoming increasingly reliant on their smartphones for instant communication, Sony Ericsson is enabling people to ‘like’, share and comment more easily than ever before with Facebook inside Xperia™.

Xperia™ mini pro brings the optimised slide-out keyboard with smart functionality first seen on the Xperia™ pro to a compact smartphone. A subtle but fast Type & Send functionality eliminates the need to open a dedicated app for each type of message, and Smart Keyboard triggers predictive messaging actions automatically when the user slides out the keyboard. Xperia™ mini pro also comes pre-loaded with Office Suite and McAfee antivirus software, letting consumers manage documents and e-mails instantly and securely while on the move.

Sony Ericsson Hub General Manager for Singapore and Malaysia, Peter Ang said, “We wanted to provide even greater choice to consumers across the Xperia™ range, while building on the success of the original mini series. These turbo-charged smartphones now contain even more power, enhanced functionality, a larger screen and premium features unique to Sony Ericsson. They are packed full of features, making them a perfect choice for consumers looking for all the benefits of Android and Sony in a beautiful and easy to use compact form factor.”

Sony Ericsson Xperia™ mini – Key features
*World’s smallest Android™ smartphone with HD video recording
*Reality Display with Mobile BRAVIA® Engine
*Place up to 16 apps in the corners of your home screen
*Over 200,000 apps on Android Market™
*Facebook inside. Keeping your friends closer

Sony Ericsson Xperia™ mini pro – Key features
*Ergonomic keyboard and smart functions for fast messaging
*HD video and Reality Display with Mobile BRAVIA® Engine
*Synch your email and view office documents safely on the go
*Place up to 16 apps in the corners of your home screen
*Over 200,000 apps on Android Market™

The Sony Ericsson Xperia™ mini pro is out now while the Xperia™ mini will be available from 19 September 2011 at all Sony Ericsson Exclusive Stores nationwide. RRP: Xperia™ mini - RM699, Xperia™ mini pro - RM799.