SCCyberworld

Monday, October 24, 2011

THE iPROPERTY GROUP WINS COVETED WEBSITE AWARDS IN MALAYSIA AND HONG KONG

With portals in Singapore and Indonesia reporting high growth

Adding another accolade to the iProperty Group’s astounding collection of awards, owner and operator of market leading property websites in Malaysia, Hong Kong, Singapore and Indonesia with investments in India and the Philippines, was the recognition that acknowledges iProperty.com Malaysia as Digital Media Company of the Year in the category of Property and Real Estate in Malaysia and GoHome.com.hk as Property Portal of the Year 2011 in Hong Kong.

Ecstatic about this accomplishment, iProperty Group’s Chief Executive Officer, Shaun Di Gregorio said it was a tremendous honour to win such highly acclaimed awards. The fact that the group garnered the respect of the industry is proof that the iProperty Group is the clear market leader in a highly competitive property arena.

“Our mission is to continue to deliver first class customer service and highly innovative products that will create a more engaging experience for property buyers and investors, helping them make a more informed decision,” added Di Gregorio before sharing the success accomplished by each country.

Malaysia

This was the third consecutive year, since 2009, that iProperty.com Malaysia has clinched this highly coveted award of being recognised as Digital Media Company of the year by Advertising + Marketing, ahead of the next ranked property portals; Mudah Property, Star Property and HomeGuru.

iProperty.com Malaysia has also moved up the ranks from the sixth position in 2010 to the fourth position in 2011 in the overall top 15 digital companies in Malaysia, after popular sites such as Facebook, Google, and the Star Online.

Aside from this prestigious award, iProperty.com Malaysia magazine was also voted the No.1 Magazine for the third year running by Advertising + Marketing Malaysia.

Working with Malaysia’s top developers and more than 7,500 real estate agents, iProperty.com Malaysia has extended its lead as the clear property website of choice and in September, the site generated a record of more than 1,000,000 unique visitors which is more than four times its nearest rival, and more than 300,000 leads for advertisers.

iProperty.com Malaysia also presently maintains a strong online presence on internet portals like apartment-penang.com, Bernama.com, feedgeorge.com, Lelong.my, Malaysiakini.com.my, Maxis My LaunchPad, Mitula.com, MSN Malaysia, mySimlipfieds.com, NewStraitsTimes’s e-Media, Sinchew-i.com, SME Corp. Aside from this, iProperty.com Malaysia is in partnership with three print partners that feature property listings which include Sin Chew Classifieds, Property Buyer Magazine and Utusan Malaysia Idea Kini Classifieds.

Hong Kong

With its market-leading position among consumers and real estate professionals alike, being acknowledged as ‘Property Portal of the Year 2011’, by leading trade journal of marketers, Marketing Magazine, further strengthens Go.home.com.hk leadership position in Hong Kong.

GoHome.com.hk has more than 500,000 unique visitors and more subscribing customers than any other property portal, making it the clear leader ahead of 28hse.com, hkproperty.com and squarefoot.com.hk.

“The accreditation of this award is recognition of the great work that the gohome.com.hk team has done over recent times. The significant improvements made to the gohome.com.hk website has not only obtained overwhelming support from the real estate industry but also from consumers and this has been instrumental in achieving this accolade and extending our leadership position in Hong Kong.” added Di Gregorio.

Indonesia

Extending the iProperty Group’s leadership in Asia, the group successfully penetrated into the Indonesian market via the acquisition of the No.1 and No.3 property portals, Rumah123.com and rumahdanproperti.com, respectively early this year.

Following the acquisition, rumah123.com has more than doubled the number of subscribing agents in the last three months and signed partnership deals with the largest franchise groups in Indonesia ERA, Ray White and LJ Hooker. This is on top of a substantial increase in consumer traffic to the website to more than 700,000 visits.

This has further extended rumah123.com’s position as the clear leader in Indonesia.

“Like in all markets that we operate in, innovation is the key driver and the potential to develop the Indonesian property market is tremendous as the country is rapidly developing. The country also has one of the fastest growing internet markets in the world.” said Di Gregorio.

Adding on, Di Gregorio said that with the Group’s range of highly innovative products, he firmly believed that the group will be able to further increase market share in Indonesia.

Singapore

iProperty.com.sg continues to be the preferred property portal in Singapore and this was reinforced by independent website measurement firms including Google Analytics and comScore.

iProperty.com.sg recorded a record of 744,000 unique visitors in June of this year, and has continued to focus on delivering highly innovative tools which offers property buyers the convenience of searching through over 73,000 properties in Singapore anytime and anywhere.

Following the introduction of several innovative products such as the Property Trend Widget, an analytical tool available on the website that delivers real-time property price information and movements, the iPhone and iPad app, the team at iProperty.com.sg recently launched the Android app for smartphones, offering property hunters more alternatives to search for their dream property. The portal is also accessible via a mobile-friendly version for use on all smartphones.

iProperty.com.sg hosts the most comprehensive online database of properties for sale and rent in Singapore and powers the real estate channels and property content of xinMSN, Yahoo! Singapore, inSing.com, PropertyZone.sg, entersingapore.info, Mitula.com and StreetSine.com.

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