A “BERRY” FESTIVE SEASON WITH U MOBILE

FREE BlackBerry up for grabs for customers who subscribe to the most affordable Prepaid BIS in town

Kuala Lumpur, 14 December 2011 – U Mobile Sdn Bhd, Malaysia’s most dynamic and innovative telco, is now giving away FREE Blackberry devices when customers subscribe to the most affordable and flexible Prepaid BlackBerry Internet Service (BIS) in town.

Mohd. Shahrizzal bin Abdul Aziz and Terence Ricky Chiu received the surprise of their lifetime when they were the first to bag a BlackBerry Torch 9800 each just by subscribing to U Mobile’s Prepaid BIS plan. Both were winners of the U Mobile Prepaid BlackBerry Contest where 10 units of various BlackBerry devices will be given away on a weekly and monthly basis.Aletheia Yashoda Parameswaran (Third from right), Head of Product Marketing of U Mobile Sdn Bhd presenting the new BlackBerry Torch 9800 to Mohd. Shahrizzal bin Abdul Aziz.

U Mobile’s Prepaid BIS plan is priced at only RM 0.88 per day for customers who subscribe to the BB Day package. Customers can also opt for the BB Week plan at only RM 5.50 or the BB Month plan at only RM 19. In addition to offering the lowest rates in town, these 3 flexible plans also come together with Free Unlimited Data for internet browsing, video streaming and music downloading catering to every growing data needs in the market.

Commenting on his win, Mohd Sharizzal said, “This is my first time winning as I have never won anything before in my life. It feels great to win.” The 19 year old is currently pursuing Architecture studies in Kolej Komuniti.Alister Yap, U Mobile Sdn Bhd’s Senior Manager of Product Marketing presenting the new BlackBerry Torch 9800 to Terence Ricky Chiu.

Terence Ricky Chiu, a 23 year-old from Sabah who is currently pursuing Marine Science in University Kebangsaan Malaysia (UKM) was overjoyed when he receives his BlackBerry Torch 9800. “I subscribe to U Mobile because of its affordable rates and fast speed. I didn’t expect to win something out of it. This is definitely worth it!” said Ricky who started using U Mobile’s BlackBerry Prepaid service two months ago.

The U Mobile Prepaid Blackberry Contest is open to all customers when they subscribe to any of the three U Mobile prepaid BIS packages. To participate and to stand a chance to win the BlackBerry Torch 9800, Torch 9810 or Bold 9780, all customers need to do is to dial *118#, select Mobile Service and BIS or send ON BB Day/Week/Month to 28118.
The two winners of U Mobile’s Prepaid BlackBerry Contest, Terence Ricky Chiu (right) and Mohd. Shahrizzal bin Abdul Aziz, were all smiles after they have received their prizes.

Commenting on the contest and U Mobile’s prepaid BIS offering, Dr Kaizad Heerjee, CEO of U Mobile said, “U Mobile was the first in the market to launch daily, weekly and monthly flexible prepaid BIS packages earlier this year. Since then we have been staying true to our commitment to keep the service affordable and to provide more value-add offerings to our customers. For the festive season, we are offering more than just Free Unlimited Data. We are giving away prizes to customers who subscribe to our services. I am glad to see the encouraging customer feedback and increasing market confidence in our products and services.”

The U Mobile Prepaid BlackBerry contest runs from 17 November to 31 December 2011.

For more information on U Mobile’s Prepaid BlackBerry Contest, please visit http://www.u.com.my/WinBlackberry