ASTERISK TELEPHONY MARKET TO EXPAND

TechDay Asia is the must-see event for businesses looking for open-source- based communications solutions

Kuala Lumpur, 2 February – Asterisk telephony solutions have in recent years emerged as one of the fastest growing enterprise communications solutions in the Asia region.

According to Strateq Sdn Bhd (Strateq), a leading technology solutions provider, the rising demand for open-source telephony systems has generated greater interest for Asterisk telephony solutions.

Asterisk is the market leader for open source communication applications. It is currently being deployed by millions of servers worldwide to manage Voice Over Internet Protocol (VOIP) calls for businesses and individuals.

“Open source solutions are gaining considerable adoption throughout the enterprise market in the region, and more recently, we see greater open source software implementation for telephony systems,” Tan Seng Kit, Executive Director of Strateq.

Tan added, cost savings is the key reason businesses turning away from proprietary telephony systems. Asterisk telephony solutions are zero software licence fees and it supports nearly any hardware brand, and this will cut down hardware and maintenance costs.

Aside from cost, however, there are several other factors that make open source attractive for business telephony. “Despite the popularity of email, messenger services and social media, telephone system still remains the main contact portal for businesses of any sizes. Open source telephony systems can be easily and economically expanded. No costly network hardware upgrades are required.

“We expect this growing trend to continue in the future, with the introduction of a more complex and globalized business set-up,” he said.

The worldwide Asterisk community reached new heights in 2011 reaching new heights with more than 81,000 registered members. Digium and the Asterisk community announced the latest version of the software, Asterisk 10, which was named one of the 10 Best Open-Source Products of 2011 by CRN magazine. It was described as “one of the biggest IT developments of the year” as a result of the advancement of the open source platform into the high-definition (HD) voice and video conferencing space.

Collaborating with its strategic partner, Intuittech Sdn Bhd (Intuittech), the world’s largest Asterisks solutions provider. Strateq and Intuittech are staging a technology education showcase known as TechDay Asia, to educate businesses in the region more about Asterisk and how they can reform their telephony systems cost-effectively.

“The technology conference will provide a forum for businesses in the region to learn more and to find out about the opportunities and challenges to implement Asterisk.” Dr Daniel Krahenbuhl, CEO of Intuittech added that participants will gain valuable insights into key current Asterisk technologies and business solutions that will help them to make better-informed decisions with greater confidence.

The TechDay Asia Conference and Exhibition will provide delegates the opportunity to gain deeper insights into topics such as open source telephony system, unified communications, call centres and security, cloud computing and more. This year’s conference speakers include senior executives from SugarCRM, MDeC, Digium, Strateq, Intuittech, Yealink, Allied Telesis and Greenfield Technologies.

The TechDay Asia road show will be held at Holiday Inn Atrium Hotel in Singapore on 27 February 2012, the Sime Darby Convention Centre in Kuala Lumpur, Malaysia on the 29 February 2012 and Rembrandt Hotel in Bangkok, Thailand on 2 March 2012.

For those who are interested to join this event, please contact 603-2035 5802. More information about the technology event can be found on TechDay Asia website at www.techday-asia.com.