Samsung Debuts a Duo Wave Smartphones - Wave 3 & Wave Y

New Wave 3 and Wave Y smartphones combine stylish design with ChatON mobile communication service

Kuala Lumpur, 28 December 2011 – Samsung Electronics Co. Ltd., a leading mobile phone provider, today announced the launch of the flagship 4” chic Smartphone Wave 3, and the smart-start Wave Y.

The two devices, borne of Samsung’s heritage in innovation, are powered by Samsung’s own new bada 2.0 platform which brings together a wide variety of new capabilities including multi-tasking, Wi-Fi Direct and voice recognition. Bada 2.0 enables Smartphone users to experience advanced services such as photo and file sharing without Internet networking.

ChatON is Samsung’s proprietary mobile communication service that works across all major mobile devices like Android and available soon on iOS, and RIM. A global cross-platform communication service links all your friends and contacts instantly. Micro-communities can be set up through group chat, while a web client allows the sharing of content and conversations between mobile and PC.

Samsung Apps, an integrated application store for Samsung smartphones, is also available on these devices. With an improved User Interface and enhanced store features, Samsung Apps offers a wide variety of applications from globally well-known content to locally-customized applications.

“Smartphones are gaining popularity by the day. The new additions to the Wave portfolio are the first to benefit from the power of our bada 2.0 platform. Samsung has, once again, produced easy-to-use, very affordable smartphones that will inspire the market,” said Mr. Kwon Jae Hoon, Managing Director Samsung Malaysia Electronics.

Smart meets style, the Wave 3

The Samsung Wave 3 is a beautiful, chic smartphone boasting the market-leading 4” Super AMOLED display, a 1.4GHz processor and HSPA+ connectivity all delivered in a 9.9mm brushed-metal case. Building on the Wave series’ style heritage in full metal design, the Wave 3 is the perfect device for the style-conscious consumer. Excellently constructed of anodized aluminum, the slim yet solid unibody design supports an active, on-the-move lifestyle.

Integrated with Samsung’s Social Hub, the Wave 3 provides smarter multi-tasking, seamless push notification and Wi-Fi Direct, keeping users connected and entertained at all times.


A smart-start, the Wave Y

The Samsung Wave Y is the perfect device to introduce new users to the world of smartphone experiences. With a stylish metallic hairline body finishing and large 3.2” HVGA screen, new users can take their first steps to mobile social networking with Social Hub and ChatON. Simple personalisation is enabled via the Live Panel, Lock Screen and Folder management.

The Wave 3, retails at RM999 and the Wave Y at RM419. Both are available in all Samsung Retail outlets in Malaysia.