SCCyberworld

Wednesday, September 19, 2012

WD SHIPS NEW SLIM AND SLEEK FAMILY OF PORTABLE HARD DRIVES


My Passport Edge™ Family Offers Super-Fast USB 3.0, Auto Backup, Password Protection and Hardware Encryption in Ultra-Compact Design

Kuala Lumpur – 19 September 2012 – WD®, a subsidiary of Western Digital Corporation (NASDAQ: WDC), today introduced its newest version of My Passport® line of portable hard drives for PC and Mac with the debut of My Passport Edge™. The My Passport Edge and My Passport Edge for Mac® feature 500 GB of storage and a USB 3.0 interface for fast read/write speeds to help consumers effectively manage, share and enjoy digital content everywhere they go. Its sleek, ultra-slim design makes transport easy and convenient while a variety of security features protects the drive's content from unauthorized access.

     The My Passport Edge for Mac portable hard drive complements popular MacBook® computers and MacBook Air® computer designs with an all-aluminum exterior to protect the drive and its contents from everyday bumps. The My Passport Edge for Mac is also compatible with Apple Time Machine® for added peace-of-mind and seamless operation out of the box with one’s Mac computer.

     The My Passport Edge (PC-version) portable hard drive incorporates WD SmartWare™ continuous and automatic backup software to create a copy of users’ computers’ content to ensure personal digital files are backed-up and protected in the event of computer loss or theft. For a sleek look, the My Passport Edge was also re-engineered with a new design for a premium finish.

     “WD's new My Passport Edge portable drives for Mac and PC offer mobile users a safe, compact, attractive way to conveniently work or play anywhere life or business may take them,” said Craig Davis, Director, Sales & Marketing, Branded Product Group, Western Digital Asia Pacific Region. “We know that people who bring personal and business content along with them on their travels are concerned with portability and with maintaining privacy while also protecting their data. We design all My Passport products with a small footprint and with security and protection in mind.”

Pricing and Availability
     My Passport Edge and My Passport Edge for Mac 500 GB portable hard drives come with a 3-year limited warranty and is available at select retailers in Malaysia and is distributed by Amble Action Sdn Bhd, Eternal Asia (M) Sdn Bhd and SiS Distribution (M) Sdn Bhd. MSRP of the My Passport Edge is
RM 269.00 and RM 299.00 for the My Passport Edge for Mac portable hard drives.  For more information regarding the new portable hard drives, please visit the WD website at:


My Passport Edge portable hard drives: http://www.wd.com/en/products/products.aspx?id=850
My Passport Edge for Mac: http://www.wd.com/en/products/products.aspx?id=880

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