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Thursday, August 1, 2013

FOODPANDA.MY OPENS UP IN TWO NEW CITIES AND ANNOUNCES PARTNERSHIPS WITH PAPA JOHN’S AND RASAMAS

Foodpanda.my opens up in Ipoh and Malacca and ties up with two major food chains

KUALA LUMPUR, 1st August 2013 – leading food delivery service foodpanda.my has just recently announced a partnership with American international pizza chain Papa John’s and rotisserie chain RasaMas. The partnership with Papa John’s also marks the opening of foodpanda in two major cities in Malaysia, Ipoh and Malacca.

Papa John’s is the third largest take-out and delivery pizza restaurant with 4,000 restaurants in over 32 countries including Malaysia which currently has 20 chains nationwide. The pizza chain has already been collaborating with FoodPanda in India.

Local rotisserie chain, RasaMas has 20 chains nationwide and is owned by QSR Group – the parent company of KFC, Pizza Hut and Ayammas. Operating since 1996, RasaMas has gone through a few facelifts before settling to be “fast casual” dinning outlet with a wide range of food choices – from local delights to western food.

“Customers now have the added convenience of ordering Papa John's pizzas online or via foodpanda’s app" says Mr. Eric Leong, Head of Franchised Food Services of Papa John’s Malaysia. "We are proud to be associated with foodpanda and having wholesome meals from RasaMas to be delivered to offices and households in the Klang Valley" says Logan Erusia, Head of RasaMas. "This is part of RasaMas's commitment to provide more convenience and reaching out to our customers in more ways than one" he added.
“We are happy to have Papa John’s and RasaMas on board. This will sit in very well with our corporate clientèle looking for quick and easy meals” says Claudio Abitante, MD foodpanda Malaysia. “Our mobile and web platform brings in more orders to Papa John’s and RasaMas as the interface is intuitive and easy to use. With the increase in smartphone penetration, more people will order meals via mobile. By now, already more than 20% of our current orders come from the app.”

Having just signed up Chatime, the largest Taiwanese bubble tea franchise in Malaysia and Starbucks, the largest coffee chain in the world, foodpanda is aiming to get in more household name vendors and top restaurant chains in the Klang Valley. You can order your favorite meals from foodpanda via their website, iOS and Android application.

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