ASEAN MOBILE COMPANY LEADS IN ENVIRONMENTAL CHANGE

Ninetology partners with Malaysian Nature Society (MNS) in phone recycle program

Subang Jaya, 22nd November 2013 – In response to the high number of wastage and pollution due to the high number of disposable mobile phones in the country, Ninetology ASEAN and Malaysian Nature Society (MNS) has formed an exclusive mobile recycling program, the Smart Ecology 2, to reduce this damaging effects on the environment. MNS acknowledges Ninetology as catalyst in taking leadership with the phone recycling program in the country. As well as taking a stand to make a difference in the environment.

Before this, users looking to upgrade their phones do not have a platform to “contribute” back to saving the environment. However, with this new initiative, users looking to upgrade their current mobile phones will now have a channel to patron when they get their new phones by trading in their old phones.

Officiation of partnership for Smart Ecology 2 between Mr. Leslie Loh, Chief Digital Officer of Ninetology Asean and Malaysian Nature Society, Executive Director, Mr. Shah Redza Hussein.

These old phones will be gathered by MNS and its Recycle for Nature team, in which will then be disposed or recycled via the Green Recycling method. The respective parts of each device will be segregated respectively to be repaired then re-used for future new devices.

“It is never smart to have accumulating unused devices in almost every corner of our very own homes as it gives more harm than any good in the long run, especially when new smart phones are launched every other day. Hence, our initiative of Smart Ecology 2 with MNS to provides the platform for people who are looking into upgrading their phones, a chance to contribute back to the environment,” Sean Ng, CEO of Ninetology ASEAN.

Ninetology Asean in collaboration with Malaysian Nature Society collected over 10,000 used phones for responsible disposal in the hugely successful Smart Ecology 1 CSR program.

In a way to encourage and motivate users to recycle their old phones, the Smart Ecology 2 program offers rebates of up to RM200 to users who trade-in their old mobile phones. All they need to do is to sign-up at ninetology.com/echannel before the new purchase.

At the same time, in order to educate the younger generation and instil environmental values, RM150 rebates are given to students and youth (up to age 30) on their new Ninetology smartphone purchase - without any trade-in request.
There are a total of 7 models that are selected to be part of this initiative. Currently, three models are included in the program - the U9R1, Stealth II, and Insight, with the U9R1 being the beacon model for the Smart Ecology 2 program. This model is the latest environmental friendly quad core smartphone with battery saving feature, and is built with only 7.8mm of thinness.

Joining the fray eventually will be another 4 models – which will be unveiled at 9pm, 2nd December 2013.

*Smart Ecology 2 runs from November 2013 until 31st January 2014.

Ninetology与马来西亚自然协会（MNS）联手合作手机回收计划

雪邦2013年11月22日讯 -为了应对由于丢弃手机在国内造成的大量靡费和污染，Ninetology东盟和马来西亚自然协会（MNS）经已联手推动手机回收计划--智能生态2，以减少丢弃手机对环境造成的破坏。 MNS赞赏Ninetology此次对国家所作出的贡献，不仅成为该行业的催化剂，并且首创领导此手机回收计划，为生活环境带来更美好的一面。

在此之前，希望升级手机的用户并没有平台让他们“贡献”及拯救环境。因此，这一项新举措，可让他们在购买新手机时交易旧手机。

这些旧手机将由MNS及其自然回收团队通过绿色回收方法进行处置或回收收集。每个器件的各部分将被分别及分开进行修理后重新用于往后的新设备。

“在这个手机日新月异的时代，每一户家庭几乎每一个角落皆有累积未使用的电器设备，从长远来看，有害而无益。因此，我们与MNS合作的智能生态2提供了一个平台，让正在不断寻找升级手机的人们，有机会回馈环境，“，Ninetology东盟的首席执行员黄治宪提供说明。

为了鼓励和激励用户回收旧手机，智能生态2计划提供高达200令吉的回扣予以旧手机换新手机的用户。用户只需在购买前到ninetology.com/echannel进行登记即可。

与此同时，为了教育年轻一代及灌输环境价值，凡购买Ninetology智能手机的学生及青少年（最大年龄30岁），皆可享有150令吉的回扣，无须以旧手机进行交易。

共有7款手机被选为该计划的一部分。目前，参与的手机型号包括：U9R1, Stealth II, 及 Insight。U9R1更是智能生态2计划的主要型号。这个型号的手机是最新的环保四核心智能手机及拥有电池节能功能，并且仅7.8毫米薄。

随后加入此计划的另4款型号将在2013年12月2日，晚上9点亮相。


*智能生态2将由2013年11月持续到2014年1月31日。