SANDISK ANNOUNCES WORLD’S FASTEST SD CARD

SanDisk Extreme PRO® SDHC™/SDXC™ UHS-II Memory Card Provides the Fastest Memory Card Shot Speed and the Highest Video Performance Available

KUALA LUMPUR, 1 APRIL 2014 — SanDisk Corporation (NASDAQ: SNDK), a global leader in flash storage solutions, today announced the SanDisk Extreme PRO® SDHC™/SDXC™ UHS-II card. It is the world’s fastest SD™ memory card, and is based on the latest high performance SD specification. The new SanDisk Extreme PRO SD UHS-II card offers up to 250MB/s1 write speeds for continuous burst mode shooting and transfer speeds of up to 280MB/s1 for maximum workflow efficiency. The SanDisk Extreme PRO SD UHS-II card is UHS Speed Class 3 (U3) enabled2, a new specification allowing for high-quality 4K video recording.

“Camera manufacturers are rapidly introducing camera models for both consumers and professionals that are capable of higher burst rates and 4K video capture.  Accordingly, memory card technology must move at a similar pace to provide users with the substantial performance required to take full advantage of these features,” said Christopher Chute, research director, Worldwide Digital Imaging, IDC. “The higher levels of performance delivered by the new SanDisk Extreme PRO SD UHS-II card will help ensure that photographers, videographers and filmmakers are able to take advantage of the full capabilities of new professional-grade cameras.”

Optimized for the next generation of high-end DSLRs and pro video cameras that support the UHS-II standard, the SanDisk Extreme PRO SD UHS-II card delivers the uncompromising results that professional photographers demand. Fast write speeds of up to 250MB/s allows users to take high-resolution images, such as RAW and JPEG, in succession. In addition to industry-leading read and write speeds, the card offers the highest video performance available for sustained video capture of 30MB/s (U3), allowing capture of cinema-quality 4K, 3D and Full HD videos3.

“The new SanDisk Extreme PRO SD UHS-II card shatters the existing barrier of UHS-I limitations, delivering speeds up to three times faster than current cards,” said Mark Eng, country manager for Malaysia and Singapore, SanDisk. “As leaders in the flash storage industry, our goal is to deliver the fastest memory cards on the market, enabling next generation cameras to take advantage of new levels of performance. This is another example of our legacy of innovation and technology leadership in the digital imaging and video industries.”

“FUJIFILM has announced the world’s first UHS-II compatible digital camera, the X-T1,” said Toshihisa Iida, senior manager, Optical Device and Electronic Imaging Products Division, FUJIFILM Corporation. “The performance delivered by the new SanDisk Extreme PRO SD UHS-II card will ensure that photographers can take full advantage of the Fujifilm X-T1, which provides an advanced photographic experience including the highest-standard image quality, as well as fast shooting speed and response.”

SanDisk Extreme PRO memory cards are tested for durability under extreme temperature conditions and backed by a lifetime limited warranty4. The cards also include a one-year downloadable offer for RescuePRO® Deluxe media recovery software5, which helps photographers recover their images in case of accidental deletion.

SanDisk Extreme PRO SD UHS-II Card Reader/Writer
SanDisk is also announcing the SanDisk Extreme PRO SD UHS-II Card Reader/Writer, the world’s first SDHC/SDXC UHS-II memory card reader/writer, designed to increase workflow efficiency. Small enough for fieldwork, the compact reader is built to handle the high-performance demands of UHS-II card technology. This reader/writer features a USB 3.0 interface, which is capable of transferring card content up to 500MB/s, 10 times faster than a USB 2.0 interface6.   

Pricing and Availability
SanDisk Extreme PRO SDHC/SDXC UHS-II cards are available in April in 16GB to 64GB capacities carrying MSRPs RM390.00 to RM990.00.

The SanDisk Extreme PRO SDHC/SDXC UHS-II Card Reader/Writer is also available for preorder on www.sandisk.com now, with worldwide availability in April at an MSRP of RM180.00