Win Airtime for LIFE!Encik Zalman Aefendy, Senior Vice President of Marketing, Celcom (Malaysia) Berhad and YBhg. Dato’ Sri Shazalli Ramly, Chief Executive Officer, Celcom (Malaysia) Berhad.
Kuala Lumpur, September 3, 2007 - Celcom (Malaysia) Berhad, a brand synonymous with powerful products and services, today launched another exciting bonus extension from its Xpax Bonus offerings, named the “Reload Bonus”. Prepaid customers will stand a chance to win RM2.8 million worth of FREE airtime among other prizes, by simply reloading a minimum of RM10 and taking part in the “Reload and Win” campaign.
With “Reload and Win”, customers will have the opportunity to win a Grand Bonus of FREE airtime for life, and 10 lucky potential winners will stand a chance to win Daily Bonus prizes of RM500 free airtime per customer for the next 6 months, amounting to an incredible total value of RM30, 000 to be given away.
Celcom also recently introduced the Xpax Who Says campaign, proudly staking its claim as being the telco that offers the lowest rates, greatest bonuses, widest coverage as well as the fastest SMS delivery and downloads in the market. Xpax customers can expect only the BEST overall prepaid experience in the market.
Besides the Reload Bonus, the Xpax Bonus campaign also offers customers the “Every Month Bonus” where bonuses are automatically given to the customer every month, and the “Birthday Bonus” where customers are given 7 days of free calls and SMS to their 8pax, beginning on the date of their birthday.
Speaking at the launch of the “Reload and Win” campaign, Dato’ Sri Shazalli Ramly, Chief Executive Officer of Celcom (Malaysia) Berhad said, “Recently, Celcom introduced the Xpax Bonus campaign, which is the Company’s revised customer loyalty programme that offers Xpax customers the most powerful rewards and benefits in the market. The Reload Bonus is geared towards empowering our loyal customers with the best overall prepaid rewards programme available in the country.
He added, “The “Reload and Win” campaign is part of our continuous commitment to deliver only the most original and innovative customer loyalty program to our customers. Together with Malaysia celebrating 50 years of independence, we’re giving our customers even more reason to celebrate by offering them prizes every day.”
These potential daily winners will receive calls from Celcom one day after performing the reload and are required to answer a simple question to win the daily prize. The same mechanics applies for the Grand Prize potential winner.
For details of Reload Value and Number of Entries for eligibility, please refer to the table below:
Reload Entry
Entries Eligible
RM10 – RM19
1 x
RM20 – RM29
5 x
RM30 – RM49
10 x
RM50 & above
20 x
With “Reload and Win”, customers will have the opportunity to win a Grand Bonus of FREE airtime for life, and 10 lucky potential winners will stand a chance to win Daily Bonus prizes of RM500 free airtime per customer for the next 6 months, amounting to an incredible total value of RM30, 000 to be given away.
Celcom also recently introduced the Xpax Who Says campaign, proudly staking its claim as being the telco that offers the lowest rates, greatest bonuses, widest coverage as well as the fastest SMS delivery and downloads in the market. Xpax customers can expect only the BEST overall prepaid experience in the market.
Besides the Reload Bonus, the Xpax Bonus campaign also offers customers the “Every Month Bonus” where bonuses are automatically given to the customer every month, and the “Birthday Bonus” where customers are given 7 days of free calls and SMS to their 8pax, beginning on the date of their birthday.
Speaking at the launch of the “Reload and Win” campaign, Dato’ Sri Shazalli Ramly, Chief Executive Officer of Celcom (Malaysia) Berhad said, “Recently, Celcom introduced the Xpax Bonus campaign, which is the Company’s revised customer loyalty programme that offers Xpax customers the most powerful rewards and benefits in the market. The Reload Bonus is geared towards empowering our loyal customers with the best overall prepaid rewards programme available in the country.
He added, “The “Reload and Win” campaign is part of our continuous commitment to deliver only the most original and innovative customer loyalty program to our customers. Together with Malaysia celebrating 50 years of independence, we’re giving our customers even more reason to celebrate by offering them prizes every day.”
These potential daily winners will receive calls from Celcom one day after performing the reload and are required to answer a simple question to win the daily prize. The same mechanics applies for the Grand Prize potential winner.
For details of Reload Value and Number of Entries for eligibility, please refer to the table below:
Reload Entry
Entries Eligible
RM10 – RM19
1 x
RM20 – RM29
5 x
RM30 – RM49
10 x
RM50 & above
20 x
Celcom, which currently has 6.4 million customers and over 330,000 3G subscribers, is the only telco that offers the fastest SMS delivery of 20 seconds.
Celcom is also the fastest mobile broadband provider, offering speeds of up to 3.6 Mbps based on High Speed Data Packet Access (HSDPA) technology, or better known as 3GX.
Celcom is also the fastest mobile broadband provider, offering speeds of up to 3.6 Mbps based on High Speed Data Packet Access (HSDPA) technology, or better known as 3GX.
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