XPAX CELEBRATES THE SAMBA SPIRIT WITH KAX!

Watch out for exclusive collectibles, exciting activities and exceptional offers
to commemorate the biggest sporting event of the year

KUALA LUMPUR, 14 May 2014 – Football fever is on! Xpax, Celcom Axiata Berhad’s main prepaid brand for youth, is igniting the passion of football fans in Malaysia by rewarding customers with KAX, a series of eight limited edition blue and purple collectibles that makes the perfect companion as Malaysians celebrate the excitement of the biggest sporting event of the year.

The KAX promotion lasts from 29 April 2014 until 31 August 2014 and customers will get the chance to own their very own KAX that comes in eight different designs, dressed in football jerseys which are given away free when they sign up with Xpax.

En. Zalman Aefendy Zainal Abidin, Chief Marketing Officer of Celcom Axiata Berhad said: “The KAX collectibles make the perfect companion and a lovable best friend with their unique, different and infectious personalities that will excite collectors who can never get enough of soft and adorable collectibles. We are happy to offer these collectibles to our customers and the KAX collection signifies Xpax’s effort to delight our customers by providing offerings that are beyond our core products, in line with our commitment to enhance customer experience”

Speaking at the launch of KAX, Zalman Aefendy Zainal Abidin, Chief Marketing Officer of Celcom Axiata Berhad, said, “Malaysia is a football-obsessed nation and with the biggest sporting event of the year just around the corner, Xpax is pleased to introduce the cute and cuddly KAX to our customers and bring Malaysians together in celebrating the football fever that is set to sweep the country and the rest of the world soon.

“The KAX collectibles make the perfect companion and a lovable best friend with their unique, different and infectious personalities that will excite collectors who can never get enough of soft and adorable collectibles. We are happy to offer these collectibles to our customers and the KAX collection signifies Xpax’s effort to delight our customers by providing offerings that are beyond our core products, in line with our commitment to enhance customer experience,” said Zalman.

En. Zalman Aefendy Zainal Abidin, Chief Marketing Officer of Celcom Axiata Berhad (second from left) and Bernad Ho Swee Keong, Group Brand Manager for XPAX (third left) with XPAX team promoting the eight KAX as collectibles items that can be redeemed starting tomorrow 15 May 2014 at all Celcom Blue Cube and selected Celcom Xclusive.

The launch saw the introduction of Romeo KAX, Foxy KAX, Harley KAX, Peachy KAX, Jasper KAX, Mia KAX, Joey KAX and Dolly KAX which form the complete collection of the KAX collectibles.

Customers can get the limited edition KAX series while stocks last, from redemption centres including Celcom Blue Cube nationwide and selected Celcom Xclusive starting 15 May 2014. Customers can get their hands on these exclusive KAX collectibles via any of the following steps:

a. Xpax:
i. New customers: Activate Xpax starter pack and reload RM30
ii. Existing customers: Subscribe to Monthly Mobile Internet Plan or Pick A Pack worth a minimum of RM7 per week

b. Celcom First:
i. New customers: Sign up with Celcom First Prime/Premier/Elite plan
ii. Existing customers: Subscribe to Mobile Internet mBasic, mAdvance or mPro

c. Celcom Frenz: Subscribe by dialing *141# and reload RM30 and above

d. Celcom Traveller SIM: Activate Pack worth either RM39 or RM59 and subscribe to Mobile Internet weekly

e. Celcom PortaWiFi: Sign up with any Celcom PortaWiFi Plans with EXTRA DATA and RM120 rebate

f. Celcom Broadband: Sign up with selected Broadband packages or purchase additional volume of 5GB

“Watch out for KAX, all eight of them as they will be making appearances at Xpax roadshows and on-ground activities at various shopping complexes. They will also invade your favourite social media sites including Facebook, Twitter and Instagram. KAX is for all fans and non-fans alike as football transcends all boundaries. So what are you waiting for? Let’s come together and join in the fun to celebrate the forth coming football frenzy with KAX,” Zalman added.

For more information on KAX and the list of redemption centres, visit www.xpax.com.my/ www.celcom.com.my

Samsung Malaysia Surprises 55 Selected Owners of GALAXY S5

Telco partners and Samsung Brand Stores hand goodies and perks to eager new owners
 
KUALA LUMPUR, Malaysia – April 11, 2014 – Samsung Malaysia Electronics rewarded 55 selected fans with a special gift worth RM200 each at five selected locations in Klang Valley and Penang, in conjunction with the consumer launch of the GALAXY S5. These 55 fans were chosen from Celcom Blue Cube and DiGi Concept Store at Sunway Pyramid Shopping Mall, Maxis Centre at Suria KLCC, Samsung Experience Store at The Gardens Mall and Gurney Paragon Mall Penang.

Lee Dong Yong, President of Samsung Malaysia Electronics said: "We are excited to be here today to thank our loyal customers for their enduring support all these years. As such, we decided to select 55 fans to represent the 5 core pillars of the GALAXY S5, which are fun, fit, life, speed and style.

Lee Dong Yong, President of Samsung Malaysia Electronics and Wilson Wee, Managing Director of Welfon Telecommunication Sdn. Bhd. at the Samsung Experience Store in The Gardens Mall.

"The GALAXY S5 is Samsung's people-inspired smartphone to complement every aspect of our consumers' lifestyles. We look forward to designing more innovative products that resonate with the needs of our consumers," Lee elaborated.

The GALAXY S5, Gear 2 and Gear Fit are available for purchase at all Samsung Experience Stores nationwide, as well as Samsung's telco partners - Celcom, DiGi and Maxis. Meanwhile, the devices will be available at all Malaysian retailers by the end of the month, joining the shelves of 125 countries including the US, Europe, Middle East, Latin America and most Asian markets. The GALAXY S5 retails at RM2,399, while the Gear 2 and Gear Fit are priced at RM899 and 599 respectively.

For more information, please visit www.samsung.com/my or visit Samsung Mobile Malaysia Facebook page at https://www.facebook.com/samsungmobilemalaysia.

Broadband Plan Comparison in Malaysia

Broadband plan internet users in Malaysia are continuously growing. According to a report called Measuring the Information Society 2013 commissioned by the United Nations International Telecommunication Union (ITU), Malaysia had the highest rate of “digital natives” among fellow developing nations across the globe. Digital natives is a term used to describe those who are the most technologically savvy; accept technology ahead of their peers, and those who use their smart phones frequently.

With the growing number of students and professionals accessing internet connection in their day-to-day lives, it is no wonder that various broadband and cellular service providers have become competitive in offering the best broadband plans to its users.

Below are some of the cheap broadband plans offered by various Malaysian service providers categorized into fiber broadband and wireless broadband plans:

Fiber Broadband Plans
Fibre is a type of broadband internet connection which uses fibre optic cables to send signal through pulses of light. The speed of this broadband plan is usually not influenced with the distance, and as light travels fast, it usually provides a quicker connection than more traditional connections such as the ADSL. Here are some fiber broadband plan service providers in Malaysia:

Maxis’ Fibre broadband plans are divided into three speed categories. Their 10 Mbps package costs RM148 per month. For faster internet connection, Maxis offer a 20 Mbps package for RM198 per month. Finally, if you want a super-fast connection which allows you to watch streaming videos without buffering, you can get their 30 Mbps fibre package for RM248 per month. Maxis’ fibre broadband internet plan comes with free calls worth RM30 to all mobile, fixed numbers and IDD destinations, along with unlimited downloads for your internet use.
On the other hand, P1 Fiber broadband plan costs RM169 to RM269 per month with a download and upload quota of 50GB to 200GB. P1’s contract is valid for 24 months.

UniFi offers three packages as well under their Video, Internet and Phone (VIP) Services. VIP 20 offers 20 Mbps as the name suggests and costs RM249 per month. VIP 20 can allow up to 120 GB of monthly download and uploads, comes with a free modem, free wireless router, phone and set-top-box that feature 18 free TV channels. VIP 10, on the other hand, provides 10 Mbps and is priced at RM199 per month. Its maximum monthly download is 90GB. Lastly, VIP 5 provides 5 Mbps for a monthly fee of RM149. It has a maximum download capacity of 60 GB. Users may also save RM2 by choosing the autopay option, which charges RM147 per month.

Wireless Broadband Plans
Wireless may be used for home or on-the-go. For home use, a WiFi router is needed while on-the-go users need to connect a broadband USB stick or dongle to their computers to be able to use wireless internet out of their homes. For mobile internet users, a 3G mobile phone network or mobile phone network is needed to get internet connection. Here are a few wireless broadband plan service providers in Malaysia:

Celcom provides different plans for iPad, PC & Notebook, and Smartphone use. Celcom’s iPad and PC& Notebook plans are both priced at RM48 to RM138 per month at the speed 1.5 to 7.5 Mbps. The bandwidth cap is from 1.5GB to 10GB per month. Meanwhile, their Smartphone plan costs RM68 to RM88 per month with a bandwidth cap of 3 to 5GB per month. The speed is also estimated at 1.5 to 7.5 Mbps. According to Celcom, speed of all three plans can increase by up to 10x with 4G LTE compatible devices.

Maxis’ home wireless broadband plans are divided into five categories according to volume of use. All plans come with a RM150 activation fee. Light users are charged RM49 per month for a 3GB bandwidth cap (1.5 + 1.5). This package comes with 100 free minutes plus a free 7.2 home WiFi modem and a free DECT phone worth RM80. A casual surfer on the other hand, will be charged RM69 per month for an 8GB (4 + 4) bandwidth cap. Casual surfers also get the same freebies as light users of 100 free minutes plus a free 7.2 home WiFi modem and a free DECT phone worth RM80. Both light users and casual surfers are also entitled to a rebate of RM10 per month for the first 12 months of use. For a higher bandwidth cap, there’s the regular streamer package, which offers a RM99 monthly fee for a 20GB (5 + 15) bandwidth cap. Freebies include 200 free minutes, a free 21 Mbps modem and a free DECT phone. The heavy downloader plan costs RM139 a month for a 28GB bandwidth cap (7 + 21). This comes with free 200 minutes plus the free 21 Mbps modem and the DECT phone. Finally, the power user plan costs RM169 per month for a 48GB (12+36) bandwidth cap. This package comes with the same benefits offered to heavy and regular users: the 300 free minutes plus the free 21 Mbps modem and a free DECT phone. Regular, heavy and power users are all entitled to a rebate of RM10 per month for the first 5 months.

P1 offers four wireless broadband plans: OnePlan, ForHome, ToGo Prepaid, and ToGo Postpaid. OnePlan is for on-the-go and home users and costs RM109 to RM169 per month for an 8GB bandwidth cap at 1-4 Mbps speed. The contract runs for 12 to 24 months. ForHome is for home users and costs RM79 to RM139 per month for a 8GB to 35GB bandwidth cap with a speed of 1-4 Mbps. Contract is for 12 to 24 months. ToGo Prepaid is for those who ants to pay-as-they-use. A starter kit is worth RM199, and it comes with a 4GB bandwidth cap valid for 30 days, with a speed of up to 800 Kbps. For reloads, the RM20 plan offers a quota of 500MB, with a download speed of up to 800 Kbps and valid for 15 days. RM50 plan offers a quota of 2GB, with a similar download speed of up to 800 Kbps, valid for 30 days. Finally ToGo Postpaid is for those who prefer to be charged monthly. The cost is RM39 to RM99 per month for a 3GB to 15GB bandwidth cap and a speed of 1 Mbps to 10 Mbps. Contract for this plan rund from 6 to 24 months.

Other wireless broadband service providers include U Mobile Broadband and YES Broadband.

With all the many options available to Malaysian internet surfers, you will surely find the best internet connection deal. All you need to do is research a lot, outline your actual needs versus your wants, and factor in your budget to decide.

BlackBerry Z30 Celebrates with Celcom in Weekend Carnival

On the morning of 5th October, Celcom welcomed hundreds of BlackBerry Z30 enthusiasts at the iconic Celcom Blue Cube at Sunway Pyramid for an afternoon of carnivalesque treats. The event saw a line of almost 100 individuals by 8am, with its first customer in line at 9:30pm the night before!

An impressive record of 200 BlackBerry Z30 devices was sold within the first three hours of the launch. Not only did the Celcom Blue Cube in Sunway Pyramid witness a resounding attendance of crowds, queues of people were also seen at Celcom’s exclusive partner stores in Wangsa Walk and Alam Sentral.

Emcee Daphne Iking was present to keep the eager BlackBerry fans waiting in line in good spirits.

Crowds gathered at the Celcom Blue Cube were a good mix of loyal Blackberry users and Celcom customers. 

There were many device experts in stores to demonstrate the BlackBerry Z30 to interested customers.

(From L-R): Annamalai Muthu, Managing Director, Malaysia, BlackBerry; Zalman Aefendy Zainal Abidi,  Chief Marketing Officer; Azizul, proud owner of the BlackBerry Z30; Adrian Faull, Regional Managing Director, South East Asia and Australia, BlackBerry.

Festive New Year celebrations at PC Fair 2011 Johor Bahru

Celebrate the New Year with cool bargains & hot savings at PC Expo 2011 Johor Bahru this week at Persada Johor International Convention Centre, December 30, 2011 to January 1, 2012.

DECEMBER 27, 2011, KUALA LUMPUR – Shop at PC Expo 2011 Johor Bahru this week and enjoy many New Year offers and bargains for consumer digital lifestyle devices like tablets and accessories. The three-day Expo will be held at Persada Johor International Convention Centre, from December 30, 2011 to January 1, 2012. According EM Exhibitions (M) Sdn Bhd project director Jeslynn Wong Lee Chen, this is the first time the Expo will be held “straddling” two years. “We will be ushering in this unique occasion with plenty of activities, fun games and special draws for visitors and shoppers alike,” she said.

The popular Expo will see a wide array of participating exhibitors including major participants like Digi Telecommunications Sdn Bhd, Hewlett-Packard (M) Sdn Bhd, Logitech Singapore Pte Ltd, MCL Bhd and Sony (Malaysia) Sdn Bhd. It will also feature local digital consumer retailers like Camera Zone Sdn Bhd, Grex Multimedia, ITStore Sdn Bhd, Khin Guan Corporation Sdn Bhd, Navotech Technology Sdn Bhd and Style Vision Sdn Bhd.

“As school reopens next week, we anticipate a large turnout at the Expo. Most students, families and entrepreneurs would take this opportunity to shop at the Expo and make ready for the coming new year,” she said, adding more than 70,000 shoppers are expected at the Expo this week. PC Expo 2011 is created and organised by EM Exhibitions.

She said Expo visitors are best placed to take advantage of year-end offers and bargains, especially for alternative tablets. For example, Andron IT Solutions Technology Sdn Bhd will be offering an Android 2.3.3 -based tablet, complete with a built-in 4GB memory and 2.0 mega pixel digital camera at RM299 instead of its retail price of RM499.

Another exhibitor, Grex Multimedia, will be offering the Lenovo K1 Tablet at RM999, instead of its retail price of RM1,299 while PCS Telecommunications will be touting a range of tablets from Samsung and HTC, like the Samsung Galaxy Tab 8.9 and Samsung Galaxy Tab 7.0plus, both at RM1,699 each and HTC Flyer (Model P510e) at RM1,299. MaxQ Multimedia Sdn Bhd will also be offering its new Android-powered 7-inch tablet, MaxQ X7-3G, at an introductory offer of RM799 instead of RM999. “Tablet devices are currently trendy. Based from our observation, there exists pent-up demand for tablets at the RM1,000 price category. Shoppers will find a variety of options of tablets in this specific price category at the Expo this week.”

Apart from tablets, entry-level digital cameras, large screen LCD TVs and surprisingly digital projectors are also in demand. For example, Khin Guan, will be offering special deals for 19-inch to 32-inch LED and LCD television sets from as low as RM399 (for a 19-inch Toshiba LCD Model 19HV10E) to RM999 (for a 32-inch Toshiba LCD Model 32PB10E). On the higher end, visitors can also shop and opt for LG 3D monitors, at RM1,599 for a 32-inch LG 3D monitor, complete with two sets of 3D eye wear or full HD, 42-inch LG TVs at RM1,699. “Consumers understand the LCD or LED TV has evolved to essentially become a digital hub for the family with numerous functions like viewing digital images, video clips and more. This notion has taken a life of its own and becoming a lifestyle.” However, she said 3D displays are still viewed as novelty items but has a large potential.

Meanwhile MCL will be rewarding shoppers with a series of New year presents for purchases of InFocus IN122 at RM1,399 including a RM200 voucher or 6 feet projector wall screen or 2.1 speaker system. The IN122 is rated at 2,700 ANSI Lumens with a 6,000 hours lamp life and displays at a resolution rate of 800 X 600 (SVGA). MCL will also be offering special purchase-with-purchase offers including a Sensonic F10 2.1 Speaker System at RM29.90, Sensonic HVX220 cordless headset at RM49.90 and Sensonic UX6000 cordless keyboard and mouse at RM49.90. These offers are valid for any purchase above RM50.

Mobile and fixed line broadband operators like Celcom Mobile Sdn Bhd, Digi Telecommunications Sdn Bhd, Packet One Networks (M) Sdn Bhd, U Mobile Sdn Bhd, Telekom Malaysia Berhad and YTL Communications Sdn Bhd are also participating. Visitors can expect a variety of mobile and fixed line broadband subscriptions packages, like entry level rate of RM19 per month from P1, she said.

There will be surprise visits from “God of Wealth” (Choy San) to the Expo, generously rewarding mystery gifts including shopping vouchers, T-Shirts and more to visitors. “Chinese New Year is actually in four weeks and the presence of the “God of Wealth” will be both exciting and auspicious for our visitors,” she said adding the “God of Wealth” is scheduled to visit three times at 2.00pm, 4.00pm and 8.00pm.

Special offers like RM10 for a 4GB Sandisk USB drive and RM169 for a 500GB Buffalo External Hard disk are also expected to attract visitors. The special offers will be available at two sessions per day; for the former at 12.00pm and 5.00pm while the latter at 1.00pm and 6.00pm. Every session will have 20 units of each device on offer. Visitors can take part in “Register and Win”, where prizes for lucky winners include Samsung Galaxy SII, Acer Ultrabook S3 and Asus Transformer Slider, and “Lucky Draws”, which has numerous prizes including shopping vouchers.

Surprisingly, momentum for PC Expo Facebook has been fast building. The number of friends on PC Expo Facebook has already exceeded 15,000 as of this month. “Our PC Expo Facebook following has been successful and we are organising “Like & Win”, which is a special contest for our Facebook Friends. We are giving away a new Apple iPhone 4S as the top prize,” she said. The Expo will make its way to its final leg January 6, to 8, 2012 at Penang International Sports Arena in Penang. Visit http://www.pcexpo.com.my for details.

GALAXY Note debuts in Southeast Asia

The Samsung GALAXY Note combines the market’s largest HD Super AMOLED display, supreme portability with the advanced S Pen feature to enhance your creativity and productivity needs

Jakarta, Indonesia – November 8, 2011 – Samsung Electronics Co., Ltd, a leading global mobile phone provider, today announced the commercial availability of GALAXY Note in Southeast Asia. The GALAXY Note will be available from November with major operators including SingTel, StarHub, M1 and Viettel in the region. With the introduction of this game-changing product and on the back of the robust sales of the GALAXY Tab series as well as the GALAXY series smartphones; regional revenue in the mobile phone category is expected to grow by 104 per cent this year.
GALAXY Note features the world’s first and largest 5.3” HD Super AMOLED display screen. This is an expansive high-resolution smart screen that provides an immersive and best in class viewing experience while its unique size ensures maximum portability coupled with enhanced usability. Additionally, the advanced pen-input technology, S Pen, combines with the GALAXY Note’s full-touch screen for a unique user experience. Taking full advantage of the large display, GALAXY Note users will be able to multi-task, create and consume more multimedia data, with fewer interruptions, while on the go.The incorporated digital S Pen can be used for accurate sketching and artwork, while superior handwriting recognition allows ideas to be freely captured and shared with other devices without the need to perform any additional digitization - handwritten text is accurately converted into digital characters.

“The GALAXY Note is a revolutionary product to open a new category in the mobile industry and I am very proud of this accomplishment,” said Gregory Lee, President and CEO of Samsung Asia. “Samsung GALAXY Note will redefine and enhance mobile communications by offering a creative user experience with its innovative features such as S Memo, S Planner and S Choice. I am certain that once our consumers try the GALAXY Note, they will appreciate its groundbreaking and fun features.”

“With the introduction of the GALAXY Note, we are confident that Samsung will firmly maintain its number one position in the mobile category in Malaysia, Philippines, Singapore and Thailand,” he added.

Specially Designed Applications

Alongside the commercial availability of GALAXY Note, Samsung also announced the launch of ‘S Choice’, a new category menu under Samsung Apps, with applications specially designed for GALAXY Note’s S Pen feature. New applications will include Soonr Workplace, OmniSketch, Zen Brush, ComicBook!, and iAnnotate PDF. Soonr Workplace enables team collaboration by allowing direct annotation on the various file formats stored in the Soonr Cloud and iAnnotate PDF provides a direct annotation mode for S Pen when viewing a PDF file. OmniSketch and Zen Brush are very useful tools for sketching and drawing. OmniSketch enables users to sketch using the S Pen as a brush, while Zen Brush provides oriental brush simulation.

Stunning Visual Experience

The GALAXY Note’s high-resolution display ensures that e-books, PowerPoint presentations, news apps and web-pages can be viewed comfortably with minimal scrolling or zooming. Minimizing the need to switch between applications, GALAXY Note’s HD super AMOLED screen is large enough to allow meaningful split-screen operation and true multi-tasking; the most frequently used native apps can be operated side-by-side, reducing interruptions. Additionally, the 5.3” display is the largest ever included in a primary mobile device. Measuring just 9.6mm thick, GALAXY Note fits comfortably in a pocket to offer true portability.

Power, Performance and a Superior User Experience

The GALAXY Note’s 1.4GHz dual-core processor ensures the device is incredibly fast and delivers a smooth user interface for seamless usability. Lightning fast network speeds are enabled through the HSPA+ enabled device’s super-fast connection, ensuring a quick and seamless browsing experience. This means that users can stream videos in real-time or engage with their friends through online gaming platforms, facilitated through Samsung’s Game Hub.

Samsung GALAXY Note’s Debut in Malaysia with Celcom and DiGi

The Samsung GALAXY Note will be available in Malaysia from the 11th of November 2011. Be the first to experience the most powerful and anticipated technology combined with multi input free capture and creation. It is the perfect companion, device and fashion accessory that will keep anyone in tune and a “note” ahead of the rest with today’s busy lives on-the-go.

The Samsung GALAXY Note consumer roadshow will be on from the 11th of November to the 13th of November at Pavilion KL, Queensbay Mall Penang and AEON Tebrau, Johor Bahru.

Stay tuned to the Samsung U-nivez Facebook page at http://www.facebook.com/#!/SamsungUnivez and Samsung official website http://www.samsung.com/my for updates on the Samsung GALAXY Note’s arrival.

Yes 4G: one of the Most advanced Wireless Networks in the World

Through innovation, Yes sets the standard for mobile networks of the future, designed to perfectly meet the explosion in the demand for mobile data

Kuala lumpur — October 24, 2011 — YTL Communications’ drive to bring positive change through innovation is today validated with an IDC study that finds the Yes 4G network and its related services to be one of the most advanced in the world. In addition, IDC says that the Yes 4G network, which is perfectly designed to meet the explosion in mobile data usage, is an excellent model of a wireless network for the future.

The study which looked at the state of mobile communications industry in Malaysia, highlights YTL Communications’ core believe in delivering positive change to Malaysia and Malaysians through innovation. In addition, the study gives a clear indication of the advanced nature of the YTL Communications WiMAX-based Yes 4G network incorporating features and services that are truly unique and not currently available anywhere else in the world. This is an amazing feat for a network that is just only coming to its first anniversary this November.

“IDC’s findings bring credence to what we have been saying all along. Yes is the most advanced 4G network in the world and Malaysians should be proud of this fact. With the Yes network, Malaysia has become a model country for how mobile networks of the future should be engineered and built. This is truly amazing considering that it has only been a year since we began commercial operations in November 2011,” said Wing K. Lee, Chief Executive Officer, YTL Communications.

Several key innovations built into the Yes 4G network that sets it apart from other wireless networks currently available in the world include:

At its core, the Yes 4G network architecture is among the best and most advanced in the world, capable of offering services not available anywhere else such as user ID-based unified communications, session concurrency for data and telephony and a high-performance mobile data network that delivers superior data connectivity even at high speeds (mobile connectivity at speeds up to 160km/h)

A highly flexible mobile telephony and text messaging service that sets the standard for mobile networks of the future. Yes is the only network in the world that allows multiple and concurrent connections providing subscribers with flexibility and significant cost savings because they only need one account for telephony and data services even when using multiple devices and locations.

A suite of applications called Yes Life that is free for all customers. Yes Life works perfectly on Mac and Windows computers as well as iOS (iPod touch, iPhone, iPad) and Android devices. Yes Life enables these devices with full mobile phone functionality. Harnessing the power of the Yes ID, which comes with a dedicated mobile number, Yes subscribers can make and receive calls and SMSes from anywhere in the world (including Malaysia), on their favourite devices at a low RM0.09/min of voice call or RM0.09/text message to all Malaysian numbers. Customers can also enjoy the benefits of not paying expensive roaming charges when using Yes Life when traveling overseas.

A true mobile broadband service with consistent speeds three to five times faster than any wireless network in the country.

Commenting on the mobile communications landscape in Malaysia, the IDC study also looked into the two dominant 4G technologies in the country – LTE and WiMAX – and the prospects of the two technologies in Malaysia. IDC found that although LTE would be a strong competitor to WiMAX in the future, it is doubtful that the future LTE operators in Malaysia would deploy networks in a similar manner to Yes’ unified communications approach (with VoIP being a very integral part of the network) for fear of cannibalizing 3G voice cash flows.

Furthermore, YTL Communications’, monumental deployment of over 2,000 base stations currently and an extensive 65% population coverage footprint since day one (largest 4G network in Malaysia) is not likely to be emulated by other operators looking to deploy its own 4G network. This network is currently support by a sales channel that has grown rapidly from 600 outlets in December 2010 to over 2,000 to date.

In essence, the IDC study reveals that while technology standards play an important role in the development of 4G networks in Malaysia, what is even more important is the willingness for operators to undergo a paradigm shift from a predominantly voice-centric business model to a data and service-centric business model.

While operators are willing to adopt new technologies to deliver better data performance, innovating the traditional mobile communications business, can prove to be an even bigger challenge.

“We are tremendously inspired by IDC’s findings and this will spur us to bring even more innovations to our customers. More importantly our short-term goal will be to expand the reach of the Yes 4G network even further thus enabling communities to leap from 2G to 4G to enjoy the many benefits of our advanced network services ” Wing concluded.

Earlier this month, Yes was awarded “Best New Service” at the prestigious 2011 Broadband InfoVision Awards. With the win, YTL Communications joins an elite list of operators from around the world including, British Telecoms, Australia’s Telstra and Hong Kong’s PCCW, all of which have been past winners at the annual Broadband InfoVision Awards.

Notable excerpts from the IDC report:
“YTL wants to differentiate its service from its competitors by offering true mobile broadband speeds with more consistent coverage than what the 3G operators are delivering today. At the same time, YTL wants its users to experience broadband UC such as video calling in the mobile environment, which is virtually impossible with 3G today in Malaysia.”

“YTL wanted from the outset an Internet compatible, SIM-less architecture that offers users device independence. Thus, the handset does not need to use a SIM card to access the network. Entry into the Yes service begins with the selection of a User ID (Yes ID) and each Yes ID comes with a Malaysian mobile number. YTL has also designed a novel mechanism to enable service concurrency. The end result is that for the first time, a customer can use the same account for all his devices and products. This simple but elegant approach results in tangible savings and added convenience for the customer.”

“One of the key challenges in the planning of the Yes network was to ensure that there would be enough coverage and capacity from day one so that users can experience continuous mobile broadband service even along the highways. YTL launched its Yes 4G service in November 2011 with coverage of 65% of the population with 1,200 BTS (base-stations). Over the last six months, it has increased coverage to 1,700 cell sites including full mobile Internet coverage on Malaysia's North-South Expressway that runs from the Singapore border to the Thai border — a first in Malaysian history. So far, YTL has invested some US$250 million. It has contracted Samsung to provide 2,500 BST which means it still has the ability to deploy and cover more areas and to further increase capacity.”

“In terms of its speed, at the time of writing, its average download and upload speeds surpasses all other major mobile operators including its 4G rival, P1.”

“The Yes 4G service offers what IDC would consider true mobile broadband bandwidth (i.e., more than 1mbps downlink most of the time) with consistent coverage, so that users can experience UC (unified communications) with video calling in a mobile environment which is virtually impossible with 3G today. The only technologies that can compete with 802.16e in terms of performance would be HSPA+ and LTE. LTE will not come into the picture until 2013 in Malaysia. As for HSPA+, Maxis just rolled out this service in a limited scale last year and Celcom has only moved forward with upgrade plans this year.”

“YTL chose a prepaid billing system with real-time charging but offers postpaid-like service packages. In particular, users can use their credit cards to top up their accounts on a pay-as-you-go basis or purchase reload cards. On top of that, YTL has provided the ability to carry over unused data, minutes, or SMS to the next month with its Valuepack offerings. The advantage of the prepaid billing system is that it has realtime charging capabilities and the postpaid services are actually provisioned on top of the prepaid system. This architecture gives YTL great flexibility to offer packages suitable to the changing needs of the market.”

“YTL's UC (unified communications) solution is unique in that it would work even if users do not have a WiMAX device. The Yes service allows inbound and outbound calls and SMS messaging through their mobile devices and desktop/laptop software, while still tied to the same mobile station international ISDN (MSISDN) number. YTL is pioneering the multi-device UC concept where the receiver of a call, when contacted via his phone number, will have a concurrent ring across devices. This gives the user the choice of accepting the call either on his/her mobile phone, computer, or regular PSTN phone connected through the Yes home gateway.”

“YTL launched its 4G WiMAX service in November 2010 in a market that is considered to be underserved in terms of fixed and wireless broadband access but well served in terms of mobile (GSM) voice access.”

“YTL's venture into the WiMAX space would represent the first in Asia/Pacific and possibly globally to offer mobile voice services over the WiMAX data channel putting it ahead of its 4G competitors; but this also means YTL will be in competition with the three big mobile players Maxis, Celcom, and DiGi.”

“YTL's Yes service currently offers two distinct competitive advantages compared to the other operators. It is the only provider to offer a UC solution with a single-number reach concept for the consumer. On top of that, network performance is above its competition. If YTL can execute its coverage expansion as planned and can deliver mobile broadband smoothly to end users while managing exploding traffic demands, then IDC believes it can play an exciting and disruptive role in the Malaysia mobile market by raising the bar for mobile broadband on the go and in the home or office”

“IDC believes that YTL, despite its network being new and needing more time to build a critical mass of users, has made technology and business choices that offer an excellent example of innovation that 4G operators (LTE and WiMAX) will need in order to survive the challenge of exploding traffic usage, broadband + social networking + video, and to have the tools to better understand user usage patterns in real time. Unlike most of the 3G community that are extremely cautious in deploying VoIP over LTE, YTL is not shying away from it but rather embracing it wholeheartedly.”

HTC and Celcom Unveiled the HTC Magic

the First Android-Powered Device in Malaysia

Malaysia – 5 June 2009 — HTC Corporation, a global leader in mobile phone innovation and design, together with Celcom (Malaysia) Berhad, a leading telecommunication company, today unveiled the first Android-Powered mobile phone, the HTC Magic. A tablet-style device, with a sleek design and unprecedented compactness for a smartphone featuring the Android platform, the HTC Magic enables a superior mobile internet experience.

Further enhanced with Outlook synchronization, Smart Dialer, and an onscreen keyboard with predictive text, the HTC Magic is a true entertainment and communication powerhouse.

Providing broad flexibility for personalization
The HTC Magic has a 3.2” HVGA touch screen display and features a trackball for easy access, a 3.2 mega-pixel camera and GPS. It provides full fidelity PC browsing experience, where users can expand and personalize their phone to fit their lifestyle.

“The HTC Magic embodies the compact style and sophistication for which HTC has come to be known, with the powerful and intuitive internet experience for which the Android platform was designed,” says Peter Chou, president and CEO, HTC Corporation. “The introduction of the HTC Magic is the result of a successful relationship between Celcom and HTC. For the first time, we have come together to offer this new and exciting phone to our customers where they will be the first to feel the magic of the first-Android powered device in Malaysia. With the advent of Android platform, coupled with Celcom undisputed network coverage, this becomes a perfect combination to help those living life on the fast lane to maintain a successful work and an exciting social lifestyle,” added Mr. Chee Pok Jin, Chief Marketing Officer of Celcom (Malaysia) Berhad.

Superior support and unbeatable mobile internet experience
HTC Magic features a trackball with zoom in/out function. It also provides fit the width rendering, and auto screen rotation for easy navigation and internet browsing.

Simply Better
HTC Magic is now enhanced with cool HTC goodies like Smart Dialer and a versatile on-screen keyboard. Smart Dialer lets you call people in whatever way you think, by either dialing their phone number or by dialing the first few letters of their name. The versatile keyboard lets you choose your favorite way to type and the predictive text completion helps you write faster than you can finish your thoughts.

Choose Your Connections
Take your inbox or inboxes with you wherever you go. HTC Magic makes it worry-free with easy account set up, multiple mailbox support and Microsoft Exchange server synchronization for email, calendar and contacts. Simply put, with HTC Magic, you can always keep your personal and office emails flowing.

Pricing & Availability:
The new HTC Magic will be available from 15 June 2009 at all participating Blue Cubes outlets at a suggested retail price of RM 2,699. Standard retail HTC Magic package will come with an 8GB microSD™ card.

The HTC Magic will be available at all authorised resellers from mid July 2009. Standard retail HTC Magic package will come with an 2GB microSD™ card.

*All prices are subject to pricing policies of individual operators.

CELCOM ABIDES BY JAKIM’S DECISION ON 100DAYS 100CARS CONTENT PROMOTION

Celcom Mobile Sdn Bhd would like to announce that it will abide by Panel Kajian Syariah, Jabatan Kemajuan Islam Malaysia’s (JAKIM) decision that the current 100Days 100Cars Content Promotion is not in full compliance with Syariah requirements.

“We concur with the decision made by the panel and will immediately refine the concept to ensure that we come out with an improved concept that is in full compliance with Syariah requirements,” said Dato’ Sri Shazalli Ramly, Chief Executive Officer, Celcom (Malaysia) Berhad. “JAKIM has expressed their full cooperation and priority to enable the new concept to be introduced immediately.”

Celcom is also pleased that after a comprehensive review of the promotion and consistent engagement with JAKIM for the past two weeks, it has opened new and wider scope of opportunities and understanding on the requirements of the Syariah, specific to those related to telecommunications products and services.

Concurrently, JAKIM will also produce clearer and specific guidelines for SMS-related promotional and contest activities. This exercise will also allow other companies to be well-guided by Syariah requirements in their promotional activities.

Celcom will work very closely with JAKIM for the next two weeks to refine the concept and issue an official announcement to its customers and the public with regards to the latest developments on this promotion and any new mechanisms / concepts in compliance with the Syariah requirements.

Celcom plays a small part in easing the burden of the recent hike in petrol price

- free BHPetrol vouchers for Xpax customers who reload minimum RM30 -

Dato’ Sri Shazalli Ramly (Left), Chief Executive Officer, Celcom (Malaysia) Berhad and Mr Baba Tan, Senior Merchandising Manager, BHPetrol, officially kick-off the Xpax – BHPetrol promotion together with motorcyclists at the BHPetrol Sg. Kayu Ara Service Station.

KUALA LUMPUR, 17 JUNE 2008 – Celcom (Malaysia) Berhad is doing its part in helping Malaysians cope with the recent hike in petrol price by offering free BHPetrol vouchers with every reload to all Xpax customers, beginning 15 June 2008 until 31 July 2008.

To be eligible for the free vouchers, Xpax customers just need to reload a minimum of RM30 via e-pay only at any of the 200 BHPetrol stations nationwide. For the list of participating outlets, customers can dial *118# from their mobile phones.

Dato’ Sri Shazalli Ramly, Chief Executive Officer of Celcom (Malaysia) Berhad, kicked-off this promotion at the BHPetrol Sg Kayu Ara Service Station. Elaborating on this joint partnership with BHPetrol, Dato’ Sri Shazalli explained, “In a time where many Malaysians are frustrated with the hike in petrol price, Celcom has stepped in to ease the burden by offering free BHPetrol vouchers, especially for our Xpax customers. We hope that this promotion will in some small way provide financial relief to Malaysians, especially for motorcyclists.”

“I urge all Xpax customers to take advantage of this promotion by reloading at any of the participating BHPetrol stations nationwide. For those who are not yet Xpax customers, this is the time for you to purchase an Xpax Starter Pack, so that you too can enjoy the benefits of this promotion,” Dato’ Sri Shazalli added.
The mechanics of this promotion are as per below :

Denomination Value of BH Petrol voucher
Reload RM30 RM3 BHPetrol voucher
Reload RM50 RM6 BHPetrol voucher
Reload RM100 RM12 BHPetrol voucher
Reload RM200 RM27 BHPetrol voucher

For more information on this promotion, please visit www.celcom.com.my.

Packet One Primes for WiMAX Rollout

Signs partnerships with Fiberail and AIMS for greater service reliability and a comprehensive network with local telecommunications operators.

Kuala Lumpur – 12 June 2008 - Packet One Networks (Malaysia) Sdn. Bhd. (P1), Malaysia’s WiMAX licensee holder and a subsidiary of Green Packet Berhad, is finalizing its upcoming WiMAX rollout by signing agreements with a network facility provider, Fiberail Sdn Bhd and AIMS Asia, a leading Internet transit provider.

P1’s CEO, Michael Lai, said “P1 aims to truly enhance the quality of digital lifestyle for our fellow Malaysians. By partnering with Fiberail and AIMS, we bring to people across Malaysia a faster, more reliable WiMAX experience and borderless communications – voice and data - at a fraction of the current fixed-line and mobile rates. Everything we do at P1 is evaluated through the question ‘Does this improve the way people currently live, learn and play in Malaysia’.

The tie-up with the telecommunications service provider, Fiberail, will enable P1 to accelerate its network deployment by utilizing Fiberail’s highly reliable, nationwide, fiber optic network, for its WiMAX backhaul. The agreement with Fiberail will provide greater flexibility in provisioning of scalable bandwidth for P1’s WiMAX rollout in-line with market demands. A fiber optic backhaul does not suffer from environmental interference problems, it offers large bandwith capacity and better SLAs as it does not require Line of Sight (LOS) to the access point, hence ensuring a superior WiMAX experience for the end users.

While the partnership with Fiberail contributes towards better and faster connectivity, the partnership with AIMS Asia and local telcos enhance P1’s ability to provide a better voice and data interconnect with all local and key international telecommunication providers. This will be realized through the Access Agreements signed with all local telcos and hosting of P1’s Internet upstream switch at AIMS’s datacenter.

AIMS Asia Group CEO, Afzal Abdul Rahim, said “We are extremely pleased to be a key partner of Packet One in rolling out one of the most comprehensive WiMAX networks in Malaysia and wider. Our capabilities as an Internet transit provider will enable P1 to enjoy world-class facilities putting the company on par with our other Tier 1 upstream service providing customers, such as PCCW, HGC, and Pacnet. Our fully fault-tolerant and redundant systems will allow P1 to maximize their service uptime and facilitate easier and more efficient service management”. Under this agreement, P1 will lease Internet upstream bandwidth from AIMS for international traffic and port connection to Malaysian Internet Exchange (MyIX) for local Internet traffic, he added.

Registered with MCMC, the Access Agreements with local telcos namely TM &TMNet, Maxis, Celcom, Digi and TimeDotCom; will enable P1’s Voice service users to dial numbers of other networks, allowing its subscribers to call across networks seamlessly.

JARING CLINCHES MALAYSIA’S FIRST INTERNET TELEPHONY-CELLULAR INTERCONNECTION

KUALA LUMPUR, Jun 6 – JARING Communications today announced the commencement of JARING-Celcom Internet telephone interconnection, enabling subscribers from both service providers to make and receive direct calls.

The tie-up between JARING and CELCOM marks the first Internet telephony - cellular interconnection in Malaysia.

Telephony Service over Internet Protocol (TSoIP) allows subscribers to make a call directly from a computer, a special TSoIP phone, or a traditional phone connected to a special broadband phone adapter.

Subscribers to JARING MY015 services are given one phone line and phone number with a prefix of 0154.

According to Dr Mohamed bin Awang Lah, chief executive of JARING Communications, “After extensive testing, we are now completely satisfied with quality of the service and subscribers can immediately start making calls and experience the direct interconnection between internet and a cellular medium.”

“The JARING-CELCOM interconnection is an effective application that keeps our customers connected via the mobile phone or PC.

“This service will benefit our customers who are already avid internet users, allowing them now to make and receive calls from anywhere in the world at a fraction of fixed line and mobile rates, simply because every call is routed through the Internet,” added Dr Mohamed.

JARING’s MY105 service can be used through a number of communications devices ranging from mobile phones, soft phones on their PCs and laptops and even physical IP phones on their premises.

JARING has been allocated with 0154 81X XXXX numbering block by MCMC that enables JARING to serve as many as 100,000 subscribers and more with additional blocks of numbers.

The new facility provided by JARING is based on a non-geographic numbering system which allows subscribers to communicate with each other at a distance-independent call rate anywhere through broadband connection – even on an airline flight equipped with WIFI access.

JARING’s Access Agreement with CELCOM was registered and approved by The Malaysian Communications and Multimedia Commission in February.

For additional information about JARING MY015 services, the public can contact 03-89917080, email to onehelp@myjaring.my or visit www.jaring.my

JARING 首创大马网络电话和流动电话直接通话

（吉隆坡21日讯）JARING Communications今日宣布JARING网络电话价和天地通连接，让两个服务供应商的用户接收和拨打电话直接通话。

JARING和天地通的连接，象征大马首个网络电话和流动电话的通话连接。

网络电话 (TSoIP) 允许签购者从电脑、特别的网络电话服务电话 (TSoIP phone) 或传统电话，拨电至特定宽频电话适配器 (adapter)。

JARING MY105服务的签购者获分配到一条以0154 号码作为前缀的电话线。

JARING Communications 首席执行员 Dr Mohamed bin Awang Lah披露：“经过大规模的测试，目前我们对所提供的服务素质感到满意。签购者可立即开始拨打电话，体验网络和流动媒介的直接通话。”

“JARING和CELCOM 的接通，是让客户透过流动电话或电脑保持联系的有效应用程式。”

Dr Mohamed补充：“这项服务将惠及已经是热衷网络使用者的客户，允许他们在全球以固定电话和手机的部分收费，拨电或接听来电，这是因为所有电话都是透过网络拨打。”

透过JARING MY105服务，允许用户使用各种通讯设备，包括手机、个人及手提电脑的电话应用软件及硬体式的网络电话。

JARING使用由MCMC规定的015 481X XXXX一组号码，让JARING在初步阶段，为超过10万名用户提供服务以及提供额外的号码。

这项由JARING提供的新服务，使用非区域性号码系统 (non-geographic numbering system)，不管距离多远，用户可享用固定收费，透过宽频甚至是飞机上的无线宽频拨电，取得联系。

JARING和天地通的市场准入协议 (Access Agreement) 是在今年2月注册并获得大马通讯及多媒体委员会 (Malaysian Communications and Multimedia Commission) 的批准。

欲知更多有关JARING MY015 服务的详情，请联络03-89917080或015-481xxxxx，或电邮至onehelp@myjaring.my 或浏览 www.jaring.my。

CELCOM ANNOUNCES THE FIRST WINNER OF 100DAYS 100CARS PROMOTION

99 more cars up for grabs!
En. Zalman Aefendy Zainal Abidin, Senior Vice President, Marketing, Celcom and Dato’ Sri Shazalli Ramly, Chief Executive Officer

Kuala Lumpur, 3 June 2008 – Celcom (Malaysia) Berhad, a brand synonymous with unbeatable mobile products and services, has announced its first winner for the Celcom 100Days 100Cars campaign.

Pn. Suzana Binti Padupai and her family.

Pn Suzana binti Padupai, 36, from Pontian, Johor was announced as the campaign’s first winner LIVE on television during TV3’s ‘Scoreboard’ programme which aired at 12.30 am this morning.

Commenting on her win, Pn Suzana, 36, excitedly said, “This win was truly unexpected and I am very happy that I was selected as the winner. I have been a loyal Celcom customer from the very beginning and have never used any other network. Thank you so much Celcom, for giving me a brand new Toyota Camry!”

Pn Suzana is a mother of four children and manages her own company. She currently owns a Honda City and Perodua MyVi and with the addition of her new Toyota Camry, she hopes to make it her family car.

Celcom 100Days 100Cars is an SMS promotion that offers both Celcom postpaid and prepaid customers an opportunity to be rewarded with a brand new Toyota Camry 2.0E 1AZ-FE everyday and an additional car on weekends, in which only the top participants will be eligible. This promotional campaign concept is the first of its kind in Asia, but has experienced great success in other countries such as Spain and Morocco.

The campaign will run from 2 June until 9 September 2008 for 100 days. Celcom will have a special prize presentation event to give the brand new Maica Blue coloured cars away and all our customers need to take the cars home is their driving license. The Camry is ready to go with one year road tax and insurance all paid for.

Dato’ Sri Shazalli Ramly, Chief Executive Officer of Celcom (Malaysia) Berhad said, “I would like to take this opportunity to congratulate Pn Suzana for being the first ever winner of the 100Cars and 100Days campaign. We still have 99 more cars to give away, so I urge all Celcom and Xpax customers out there to take part in this campaign now. You could be the next chosen winner of a new Toyota Camry!

This is the biggest ever promotion Celcom has introduced thus far, and this is something that only the UNBEATABLE can do. The main reason we have launched a campaign of this magnitude is to reward our loyal customers for their continuous support and to thank them for staying true to Celcom,” Dato’ Sri Shazalli added.

To be eligible for the daily car, customers must answer at least one question correctly on that particular day from their mobile phone for an opportunity to drive home a brand new Toyota Camry 2.0E 1AZ-FE.

In order to participate, customers just need to type CARS and send it to 22222. Customers can earn more points by correctly answering as many questions as possible. The customer with the highest points for the week will receive the bonus car on the Sunday for that week.

The daily car recipient will be notified via a congratulatory SMS and Celcom will contact the winner via telephone before 12.00 pm on the very next day. They will also be given a congratulatory card from Celcom and have their names announced on the 100days 100cars official website at http://www.100days100cars.com. In addition, Celcom will also be announcing the daily winners during the ‘Sorak Borak’ programme on TV3 beginning 8 June until 29 June 2008 at 12.00 am.

CELCOM ADDS MORE MUSCLE TO BROADBAND CONNECTIVITY OFFERING

Celcom unveils two new wireless broadband access devices: USB Stick Modem and Wireless Gateway
(From L to R): YBhg. Dato’ Sri Shazalli Ramly, Chief Executive Officer, Celcom Malaysia Berhad. Mr. Alex Jiang Yi Bing, President Asia Pacific Terminals, Huawei. Mr. Dare Koslow, Regional Marketing Manager, Vodafone.

Kuala Lumpur, 21 May 2008 – Celcom (Malaysia) Berhad, a brand synonymous with unbeatable mobile products and services, today further empowers discerning consumers in search of unparalleled connectivity and mobility with the introduction of the Vodafone Mobile Connect USB Stick and the Celcom Broadband Wireless Gateway.

“In today’s context, mobility and connectivity are no longer considered an extravagance but a need. Celcom understands our customers’ need to stay connected at all times, thus, we are introducing these two wireless broadband access products to enhance the way they can utilise the Celcom Mobile Broadband service anytime and anywhere,” said Dato’ Sri Shazalli Ramly, Chief Executive Officer of Celcom (Malaysia) Berhad.

Dato’ Sri Shazalli also added that the launch of Celcom’s two new products in conjunction with the World Congress on Information Technology 2008’s (WCIT 2008) go well with the event’s theme of: Enabling Businesses. Empowering Societies. Enriching Economies.

Alliance
Celcom’s alliance with Vodafone began in 2006 when the two companies signed a partnership agreement to jointly market products and services under a dual brand, bringing together the nationally recognized brand of Celcom, and globally recognized brand of Vodafone. The newly announced Vodafone Mobile Connect USB Stick is a continuation of this previous agreement.

Celcom’s other strategic partner in providing consumers with advanced mobile technologies is Huawei, the leader in the next generation of telecommunications networks. The China-based company was recently awarded the Frost & Sullivan Malaysia Telecoms Award 2008 for Telecoms Equipment Vendor of the Year. The Huawei produced Celcom Broadband Wireless Gateway is a continuation of the partnership with Huawei which began with the Celcom Huawei 3G data card introduced in 2005.

Vodafone Mobile Connect USB Stick
Exclusive to Celcom, the Vodafone Mobile Connect USB Stick is a High-speed Downlink Packet Access (HSDPA) Universal Serial Bus (USB) modem. It is a multi-mode wireless terminal for business professionals, featuring cutting-edge design and extremely compact size. With the device, mobile users can enjoy a superior connectivity experience via Celcom’s unbeatable network due to its high speed dependable features, stability and convenient operation.

The Vodafone Mobile Connect USB Stick is reliable, fast, and easy to operate, supporting future download speeds of up to 7.2Mbps. Customers simply connect the device to their PC’s USB port. With a size and form factor similar to a typical USB memory thumb drive, the Vodafone Mobile Connect USB Stick also features a MicroSD slot, enabling its versatile use as a normal USB memory thumb drive.

Using the Vodafone Mobile Connect USB Stick, Celcom customers can access the Internet and send or receive messages or emails wirelessly by connecting to Celcom’s 3.5G network via HSDPA /Universal Mobile Telecommunications System (UMTS)/General Packet Radio Service (GPRS)/Enhanced Data rates for GSM Evolution (EDGE)/Global System for Mobile (GSM) networks.

Celcom Broadband Wireless Gateway
The Celcom Broadband Wireless Gateway offers a cost-effective way for home users and small and medium enterprises (SMEs) to enjoy shared wireless broadband access. The device serves as a mobile wireless router for a group of users, providing the following key benefits:
§ Faster speed. HSDPA-enabled with speeds of up to 7.2Mbps (network dependent).
§ Cost effectiveness. Allows access to Celcom wireless broadband on a sharing basis via built-in Wi-Fi capability.
§ Complete connectivity. For office communication needs, e.g. connecting an additional device such as printer, the device can be connected to the Wireless Gateway via its LAN Ethernet port, RJ-11 port or wireless connection. The device can also connect to a regular fixed phone to make voice calls simultaneously while surfing the internet.
§ Simpler maintenance. In an office setting, the Wireless Gateway eliminates the need for individual modems and lines for each employee.
§ One-time-configuration. The user only needs to set up the device once.
§ Security. The Wireless Gateway secures a user’s Internet and network access with Wi-Fi encryption protection and a powerful, built-in firewall.
§ Portability. As a mobile HSDPA wireless solution, the Wireless Gateway can be taken anywhere. All that is required is cellular network coverage and a power supply.

Today Celcom is the only mobile operator that offers daily unlimited mobile broadband packages, unmatched national coverage, and the fastest mobile broadband speeds.

The introduction and availability of these two new wireless access devices complements Celcom’s broadband service and is offered exclusively to Celcom Broadband subscribers.

Interested parties can purchase the products at any of Celcom’s participating Blue Cube outlets. For further information on all of Celcom’s products and services, please visit www.celcom.com.my.

DATO’ NAJMUDDIN ABDULLAH APPOINTED AS CELCOM’S NEW HEAD OF CORPORATE COMMUNICATIONS

Kuala Lumpur, 13 May 2008 – Celcom (Malaysia) Berhad is proud to announce that Dato’ Najmuddin Abdullah, 39, has been appointed as its new Head / Vice President of Corporate Communications, effective immediately.

He will be overseeing all public relations and corporate communications matters, which includes media and government relations, internal communications, community relations and sponsorship & donations.

“With his broad experience in the public relations field, I believe Dato’ Najmuddin will be able to effectively fill in this position that has long been vacant. He is a valuable addition to the Celcom team and I am confident that he will help take the Company to even greater success,” said Dato’ Sri Shazalli Ramly, Chief Executive Officer, Celcom (Malaysia) Berhad.

Dato’ Najmuddin has more than 11 years experience in the public relations field, having served in various industries such as automobile, broadcasting, properties and now telecommunications.

Dato’ Najmuddin received his Master of Arts Degree and Bachelor of Arts Degree in Economics from the University of Toledo, Ohio, USA.

About Dato’ Najmuddin Abdullah
Dato’ Najmuddin Abdullah is the Head / Vice President of Corporate Communications, Celcom (Malaysia) Berhad. He has served as the Senior Manager of Brand Marketing and Communications of TH Properties Sdn Bhd from 2006 until 2008, where he was responsible for marketing products of Bandar Enstek, a 5,116-acre new township near KLIA. Under his leadership, the marketing, communications and sales team achieved the monthly sales target of 20 houses in year 2007.

Prior to joining TH Properties, Dato' Najmuddin was the Head of News & Current Affairs / Head of Corporate Communications at ntv7 from 2002 to 2005. He led a team of 160 staff in the head office and bureau offices nationwide, and was responsible for managing daily news content, corporate communications, publicity and government relations. Dato’ Najmuddin also played a key role in the re-branding exercise of news content known as My News Network (MNN).
Before that, he was the Manager of Corporate Communications for Automobili Motorsports (an affiliate of American Le Mans Series) from 2001 to 2002. He began his career as a Corporate Communications Executive at Malaysian Resources Corporation Berhad (MRCB) in 1997.

CELCOM TO PROVIDE COMPREHENSIVE M2M SOLUTIONS FOR HADHARI AGRO

- Solutions include mobile payment and ordering via SMS as well as vehicle tracking -

Brigadier General (Rtd.) Dato' Hashim Karim; Vice President of Agro Hadhari Agro Holdings Sdn Bhd, YAB Dato' Seri Abdullah Haji Ahmad Badawi; Prime Minister of Malaysia looking on, and Ahmad Taufek Omar; General Manager of Enterprise Sales, Enterprise Services of Celcom Malaysia Berhad.

Kuala Lumpur, 8 May 2008 – Celcom (Malaysia) Berhad and Hadhari Agro Holdings Sdn Bhd (HAHSB) today formalised a joint collaboration for Celcom to provide the halal cattle breeding specialist with comprehensive machine to machine (M2M) solutions to enhance its business operations.

As the main telecommunication and solution provider for HAHSB, Celcom will provide them with M2M solutions which include mobile payment and ordering via SMS as well as vehicle tracking. HAHSB has agreed to purchase 2,000 units of Celcom’s Mobile Payment Terminals and 2,800 units of Celcom’s Mobile Ordering Terminals in the deal.

To commemorate this partnership, a special Memorandum of Understanding (MoU) signing ceremony was held during the MIHAS 2008 exhibition at the Matrade Convention Centre. Celcom’s representative at the signing ceremony was Ahmad Taufek Omar, Celcom’s General Manager of Enterprise Sales, Enterprise Services whilst Brigadier General (Rtd) Dato’ Hashim Karim, Vice President of Hadhari Agro Holdings Sdn Bhd signed on behalf of Hadhari Agro. The event was officiated and witnessed by Y.A.B Dato’ Seri Abdullah bin Haji Ahmad Badawi, the Prime Minister of Malaysia.

Celcom has always been committed to provide SMEs with the best solutions to help them excel at their businesses. SMEs typically operate with limited resources thus a powerful wireless telecommunications platform is crucial for their daily business operations. With Celcom’s unbeatable network, it will help boost their business performance by increasing overall productivity with instantaneous information deliverance.

Celcom understands that each company’s business requirement is unique and the nature of their business often requires customised mobile solutions, which is why it has teamed up with Hadhari Agro to provide its M2M solutions.

With this agreement, mobile terminals which enable payments and orders to be done in real time, will be deployed for each mobile entrepreneur transporting halal meat to customers and taking supplies. The terminals will also be deployed at meat shops and district distributors nationwide. The vehicle tracking system will allow HAHSB to monitor its trucks’ locations at all times, thus, ensuring the supplies of the halal meat reach customers on time.

Hadhari Agro Holdings Sdn Bhd is a subsidiary of Hadhari Cattle Industry Sdn Bhd (HCISB), which is wholly owned by Bumiputra entrepreneurs. The main focus of HCISB is to produce fresh, clean and high quality beef. In two years, HCISB is targeting to be the wholesale supplier for beef in the country and become the entrepreneur of the cattle breeding industry in Malaysia.

CELCOM ANNOUNCES NEW BOARD OF DIRECTORS

Kuala Lumpur, 28 April 2008 – Celcom (Malaysia) Berhad, the domestic mobile operator under TM International, is pleased to announce its new line up for the Celcom Board of Directors, with immediate effect. This includes the handover of the Chairmanship from Tan Sri Dato’ Ir Muhammad Radzi Hj Mansor to Dato’ Jamaludin Ibrahim.

The new board line-up is in conjunction with the legal completion of the TM demerger and the listing of TM International on the Main Board of Bursa Malaysia today. This is also in line with the recent changes in the TM International Board of Directors which was announced last week.

The new Board of Celcom comprises of five (5) members, all of whom come from various backgrounds such as industry, finance, accountancy and law.

The full line-up of Celcom’s new Board of Directors is as follows :

Dato’ Jamaludin Ibrahim, Director / Chairman of the Board
Dato’ Sri Mohammed Shazalli Ramly, Chief Executive Officer
Datuk Azzat bin Kamaludin, Director
Dato’ Yusof Annuar bin Yaacob, Director
Tan Poh Keat, Director

On 25 April 2008, the Celcom Board had accepted the resignation of its Chairman, Tan Sri Dato’ Ir Muhammad Radzi Hj Mansor and two of its existing directors, namely En Ismael Fariz Ali, who has stepped down to focus on Khazanah Nasional’s other priorities; and Dato’ Sri Abdul Wahid Omar, who has resigned as Director of Celcom to take up the appointment as President and CEO Designate of Maybank.

Commenting on his leaving Celcom after four years of being Chairman, Tan Sri Dato’ Ir Muhammad Radzi Hj Mansor said, “When I first undertook the trust that was given to me, I will only say that I have, with good intentions, contributed towards this organization together with the BOD and management of Celcom. I am proud to see Celcom as it is today. I am sad to say goodbye, but I am happy to note that I am leaving you in good hands. I am honoured to be handing over the chairmanship to Dato’ Jamaludin, whose vast experience in the telco industry makes him the ideal candidate to take over the reigns as Celcom Chairman. His knowledge and skills will be instrumental in taking Celcom to greater success, especially during this transitional period.”

Comments by the Incoming Chairman, Dato’ Jamaludin Ibrahim

“I look forward to working together with the other members of the Board to achieve the vision of making TM International a leading mobile operator in the region, with Celcom as the anchor company. With the diverse background and experience of each board member, I believe that Celcom with its exceptional performance displayed in the year 2007, will continue to grow.”

Celcom selects Ericsson to take its GSM and WCDMA networks to next level

天地通Celcom選Ericsson提升其GSM與WCDMA至另一境界

Celcom today became the first operator in Malaysia to establish a single core network platform for both GSM and WCDMA technology with the deployment of Mobile Softswitch solution from Ericsson (NASDAQ:ERIC), in its network. The move is in line with Celcom’s continuous focus to modernize its network to deliver classic telephony services over a more modern and cost efficient network while creating a common foundation for new services. The deployment of Ericsson Mobile Softswitch also marks the first crucial step for Celcom in migrating its core network to an all-IP architecture.

Upon completion, Celcom will benefit from the convenience and simplicity of having a single, common infrastructure that can handle both 2G and 3G network services, including the current available voice, data and TV services such as MMS, mobile broadband and mobile TV.

The common infrastructure will also enable Celcom to be ahead of its competition in introducing innovative services such as dual numbers in one SIM card or same number in multiple devices, 3G services on 2G SIM card and mobile number portability, to name a few.

By deploying Ericsson Mobile Softswitch, Celcom is able to introduce a layered architecture design in its GSM/WCDMA mobile circuit core. Layered architecture enables separation and centralization of the equipment responsible for call control and network intelligence, enabling a reduction in the number and size of main core network sites for Celcom. This will ultimately provide significant savings for Celcom and reduces the company’s core network operating expenditures (OPEX).

"As a long-time partner to Celcom, Ericsson is excited to play a prime role in supporting Celcom’s decision to create yet another milestone in the industry. Ericsson is fully committed to ensure a smooth evolution of Celcom’s core network to an all-IP architecture." said Krishna Kumar, President and Country Manager of Ericsson Malaysia.

Ericsson is the world's leading provider of technology and services to telecom operators. The market leader in 2G and 3G mobile technologies, Ericsson supplies communications services and manages networks that serve more than 185 million subscribers. The company’s portfolio comprises mobile and fixed network infrastructure, and broadband and multimedia solutions for operators, enterprises and developers. The Sony Ericsson joint venture provides consumers with feature-rich personal mobile devices.

Ericsson is advancing its vision of ‘communication for all’ through innovation, technology, and sustainable business solutions. Working in 175 countries, more than 70,000 employees generated revenue of USD 27.9 billion (SEK 188 billion) in 2007. Founded in 1876 and headquartered in Stockholm, Sweden, Ericsson is listed on the Stockholm, London and NASDAQ stock exchanges.

For more information, visit www.ericsson.com or www.ericsson.mobi.

Paybox Empowers Celcom to Launch New Mobile Payments & Banking Solution

天地通Celcom與Paybox合作即將推出流動銀行與流動付款服務 Frankfurt, Germany, March 31 2008 – Celcom (Malaysia) Berhad, Malaysia’s premier mobile network with the widest coverage, and paybox, the trendsetting company for mobile payment solutions, will be launching a Mobile Banking & Mobile Payment solution for the Malaysian market.

Mobile Banking (m-banking) and Mobile Payment (m-payment) solutions in Malaysia are very diverse in nature. Mobile operators trial with diverse solutions, none of them using the phone as an overall means for real-time banking and payment instructions. Only a few banks provide true m-banking solutions that enable customers access to their current e-banking systems using a Java client on their phone. Since many banking customers either do not have a Java capable phone, reluctant to download clients to their phone or not familiar how to use or access the service, the overall customer benefit remains limited.

Celcom wants to offer a simple and standardized platform for m-Banking and m-Payment (known as Celcom Mobile Financial Services). Celcom selected paybox as its solutions partner to set up a holistic mobile banking and payment solution that will allow customers to access their accounts at any bank, at a minimal investment by the participating banks.

In phase one, which is targeted to be launched in the 2nd quarter of 2008, Celcom will enable mobile access to the Celcom-TuneMoney Prepaid VisaCard. The cardholders will be able to check their balance and transaction history, recharge their prepaid airtime and transfer money to each other. In later phases, Celcom will expand the system to include other partners and provide extended remittance, bill payment and merchant payment services.

“Partnering with Celcom, paybox can accelerate its growth in SouthEast Asia” states Mathew Avadiar, paybox Director, Business Development for Asia. “Celcom is ….

“paybox’s proven solutions will enable us to provide cutting edge solutions for customers and financial partners, further cementing our leadership in proving mobile offerings beyond voice. This initiative will take us yet further in our strategy of transforming our offerings from meeting communications needs towards providing lifestyle solutions. We are also very excited that the solution will allow us to work in partnership with financial Institutions in new ways, which were not possible before,” says Dato’ Sri Shazalli Ramly, Chief Executive Officer, Celcom (Malaysia) Berhad.

JARING INTERNET PHONE CONNECTS TO CELCOM

JARING互聯網電話接通Celcom天地通網絡

KUALA LUMPUR, March 21 – Subscribers to JARING Internet telephone will soon be able to make and receive direct calls to CELCOM subscribers, marking the first interconnection for an Internet telephony system to a cellular operator in Malaysia.

Telephony Service over Internet Protocol (TSoIP) allows subscribers to make a call directly from a computer, a special TSoIP phone, or a traditional phone connected to a special broadband phone adapter.

In addition, wireless "hot spots" in locations such as airports, parks, buildings and cafes allow subscribers to connect to the Internet and use the VoIP service wirelessly.

Subscribers to JARING MY015 services are given one phone line and phone number with a prefix of 0154.

According to Dr Mohamed bin Awang Lah, chief executive of JARING Communications, “We are proud the Malaysian Communications and Multimedia Commission (MCMC) gave us the opportunity to boost up TSoIP development in Malaysia, placing Malaysia at par with other developed countries.”

“This is a turning point that makes JARING’s MY015 service virtually borderless, allowing our subscribers to make and receive calls from anywhere in the world at a fraction of fixed line and mobile rates, simply because every call is routed through the Internet,” added Dr Mohamed.

JARING’s MY105 service can be used through multiple communications devices ranging from mobile phones, soft phones on their PCs and laptops and even physical IP phones on their premises.

JARING has been allocated with 0154 81X XXXX numbering block by MCMC that enables JARING to serve as many as 100,000 subscribers and more with additional blocks of numbers.

The new facility provided by JARING is based on a non-geographic numbering system which allows subscribers to communicate with each other at a distance-independent call rate anywhere through broadband connection – even on an airline flight equipped with WIFI access.

JARING’s Access Agreement with CELCOM was registered and approved by the Malaysian Communications and Multimedia Commission in February.

For additional information about JARING MY015 services, the public can contact 03-89917080, email to onehelp@myjaring.my or visit http://www.jaring.my/