ULTIMATE VIEWING EXPERIENCE ON THE MOVE 
Kuala Lumpur, MALAYSIA, September 28, 2007 – Samsung Malaysia Electronics today sets new standards for video viewing capabilities in gadgets with the launch of the Samsung SGH-F500 Ultra Video.
One of the most versatile and super slim personal multimedia devices, Samsung’s Ultra Video is the first phone to be DivX Certified. Combined with a built-in audio player, the Ultra Video boasts DVD-like quality picture and sound. The company has partnered with DivX in the region to provide DivX Pro as a bundled PC software for Ultra Video users to convert various video files into the DivX format for quality viewing on the SGH-F500 phone. For the first time, users can enjoy Stage6 content on their mobiles phones, only with the Ultra Video. Stage6 is a community video portal which hosts a vast collection of DivX content.
“High video quality should not just be limited to large TV screens. The Ultra Video highlights our passion to leverage on our multimedia capabilities to satisfy consumers’ leisure and entertainment needs, and we have advanced from a product provider to a total solution provider through our partnership with DivX. Samsung will continue to lead the wireless industry with premier technologies, innovative products and strategic marketing tie ups to enhance the lifestyles of our customers,” said Mr. Alex Wong, Director of Sales and Marketing, Handphone Marketing, Samsung Malaysia Electronics (SME) Sdn Bhd.
“DivX is delighted to partner with Samsung to put the tools of digital expression directly into the hands of the people. With our cutting edge software and Samsung’s industry leading hardware capabilities, we will redefine the mobile experience to enable video enthusiasts to create, share and play highly-compressed, high-quality video content,” said Patrice Lagrange, Vice President and Group Business Manager, Media Languages, DivX, Inc.Complementing the Ultra Video’s cutting-edge features is an innovative design incorporating a dual face LCD screen - a phone on one side and on the reverse a large 2.4” screen for multimedia viewing. The 2.4” wide screen boasts a 240x320 pixel panel in 262,000 colours that can display video in landscape mode.
The phone also has a unique swivel design that allows for an adjustable viewing angle or serves as a stand to be placed on a flat surface.
With an internal memory of 350 MB and expandable memory up to 2GB (with microSD™ card), the Ultra Video allows the user to view approximately two movies (each about two hours long). The HSDPA (3.5G) enabled phone allows users to transmit data at broadband speeds five times faster* than 3G, for instant information and entertainment on the move. With HSDPA, Ultra Video users can download large files quickly for high quality viewing. The Ultra Video also comes with a 2.0 mega-pixel camera and Bluetooth v1.2 with A2DP stereo headset support.
For more exciting information on the Samsung Ultra Video, please access to a special microsite that we’re created at: http://my.samsungmobile.com/webfiles/mas/phone/phone_view/SGH-F500/phonedemo/main.html
The Samsung Ultra Video is has a recommended retail price of RM 2,499.00 and is now available in Malaysia. The DivX bundled software is available complimentary to Ultra Video users while stocks last.
*HSDPA performance is network and SIM card dependent.
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