SilverTree Media launches eagerly-awaited Sleepy Jack exclusively on Sony Ericsson Xperia PLAY

21 October 2011, Kuala Lumpur – Sony Ericsson recently announced that SilverTree Media - award-winning creators of this year’s critical and commercial smash hit Cordy™ - is launching their brand new title Sleepy Jack™ exclusively on Xperia™ PLAY.

This stunningly rendered arcade-style game sees players guiding Sleepy Jack™ on a colourful, super-charged journey through his dreams. Every night as Sleepy Jack™ falls asleep, his impressive imagination takes over and players can use his rocket pack to journey, collect, dash, dodge and shoot through his wild dreams.

Sleepy Jack™ was identified as an Android game to look out for when it was announced at E3 earlier this year, (PocketGamer’s "Top 10 best iPad, iPhone, and Android games of E3”). It was also demonstrated in Beta during Gamescom in Cologne in August, where its amazing graphics, engaging characterisation and addictive gameplay drew enthusiastic acclaim from attendees.

Sony Ericsson Hub General Manager for Singapore & Malaysia, Peter Ang commented: “SilverTree Media has created some of the most exciting and innovative new Android titles, first with Cordy™ and now with Sleepy Jack™. This latest addition to our ever-growing Xperia™ PLAY portfolio combines immersive graphics and compelling gameplay and will prove a popular new title for gamers of all levels.”

Nate Smith, CEO of SilverTree Media commented, “We have been working hard on this follow up to Cordy™ and can’t wait for people to get their hands on it. We hope that they enjoy playing Sleepy Jack™ just as much as we have loved developing it on the Xperia™ PLAY.”

Xperia™ PLAY has proved to be a great platform for games developers, with 80%* of owners playing games at least once per day (eight times more than on other leading smartphones). 75%* of downloads being premium paid for content against the maximum industry average on other handsets of 25%*.

Sleepy JackTM was launched last week and will be exclusive to Xperia™ PLAY for one month.

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