Monster Introduces “Pure Audio Adrenaline” With the Debut of iSport “Immersion” In-Ear Headphones: The World’s Best Sounding Sports Headphones!

-- Sweatproof and Washable, with Proprietary In-Ear Clip Design™ for Secure and Comfortable Fit; Superior Audio Performance; Available in Blue and Black with More Colors and Models Coming --

Monster, leader in manufacturing and design of high-performance headphones, today announced the introduction of “Immersion” – the first in-ear headphone in Monster’s new iSport line –and the first Monster headphone designed specifically for superior audio performance to give athletes the drive to achieve more and win! Monster iSport “Immersion” headphones, initially available in both blue and black versions, are designed for athletes, workout enthusiasts and everyone who wants to enjoy enhanced music listening that’s fully in tune with their active lifestyle. The unique, sweatproof Monster iSport Immersion in-ear headphones are scheduled for availability in 2011. In addition to the “Immersion” model, Monster is also looking forward to debuting new iSport headphones in a variety of different colors, themes and models in the coming months.
Key Innovations for a New Type of Active-Lifestyle Headphone
Monster iSport In-Ear Headphones feature a variety of innovative advancements that set them apart from all others. Noise isolation allows listeners to block out distractions, focus on their sport and get into “the zone.” Immersion’s patented proprietary in-ear clip design fits the curve of the inner ear to anchor securely and provide maximize comfort that won’t interfere with glasses, goggles, or helmets.

Just as importantly, iSport headphones feature a special adjustable ear pipe on the headphone housing. Because the angle of the ear pipe is fully adjustable it contours to the unique angles of each ear, helping create a perfect seal when combined with the variety of included ear tips.

Striking Design; Super Tough Build Materials
Monster’s tough construction of iSport headphones and their super durable build materials allow users to enjoy an uninterrupted, world-class music experience while they run, jump, cycle or even hit the ski slopes. Most importantly, they are fully washable, allowing sports enthusiasts to focus on what they’re doing – not on whether they should be protecting their headphones!

Sophisticated Audio Technologies: “Because the Music Matters”
To create the ultimate sports headphone with the distinctively superior Monster sound, the company utilized a variety of sophisticated audio-enhancing acoustical headphone technologies. To ensure optimum sound quality at all times, for instance, iSport In-Ear Headphone feature a tight, nearly perfect audio seal – ensuring that all the music stays in your ear where it belongs. Like all Monster headphones, the super tough iSports are designed to deliver unprecedented levels of headphone audio performance with extreme clarity, deep bass and full power that had been lacking in conventional headphones.

Noel Lee, the Head Monster, noted: “Athletes often use music to motivate and get that extra drive to do their very best. The pounding of the bass and the rhythm of their favorite artists lock them into ‘the zone’ where they perform their best and win. To create Immersion, Monster asked the question: ‘What are the main problems with other in-ear headphones when used them for sports?’ They often fall out, and they can get sweaty and dirty. Our iSport Immersion headphones stay in your ear where they belong, and you can wash them. Monster engineers literally worked up a sweat in order put the design through its paces – ensuring that they would not only stay in your ear comfortably during the most rigorous workouts, but also deliver the sound experience – what we are calling ‘pure audio adrenaline.’ If you’re an athlete and the music matters iSport is your headphone.”

Monster’s new iSport Immersion headphones also feature the company’s ControlTalk an innovative control system that gives users music and movie playback control of their Apple® iPad™, iPhone™. The integrated high-grade microphone and answer button allows users to access their music and answer phone calls without having to reach into their pocketbook, backpack or pocket.

* The ControlTalk remote and mic functions are supported by iPod nano (4th and 5th generation), iPod classic (120GB/160GB), iPod touch (2nd generation), iPhone 3GS, and iPad. The remote is supported by iPod shuffle (3rd generation). Audio is supported by all iPod/iPhone/iPad models. Requires software version 1.0.3 for iPod nano (4th generation), 2.0.1 for iPod classic (120GB), and 2.2 or later for iPod touch (2nd generation).

The Monster iSport Immersion Headphones retails for RM 810 and is available at EpiCentre (Pavilion), Harvey Norman, iPeople Lifestyle (East Coast Mall, Pahang), iStudy, IT One Superstore (One Utama), Mac City (One Utama), OptiPrimus (Bintang Mall Sarawak), Rock Corner, Machines (Mid Valley), Switch (Penang) and Technocrats (One Broneo, Sabah) outlets.

MONSTER "MILES DAVIS TRUMPET" HEADPHONES:REVOLUTIONARY DESIGN MEETS REVOLUTIONARY SOUND

-- Innovative "Jazz-Tuned" Headphones Feature World's Smallest Driver; Aesthetic Design Cues Taken from Trumpet; Created in Conjunction with Miles Davis Properties, LLC --

Singapore, -- Monster, renowned for its many advanced consumer electronics accessories and fast becoming one of the world's leading manufacturers of high-performance headphones, is proud to announce the debut of the "Miles Davis Trumpet" high-performance in-ear headphones. Like Monster's acclaimed "Miles Davis Tribute™" high-performance in-ear headphones , the new Miles Davis Trumpet headphones were created in conjunction with Miles Davis Properties, LLC. They are being offered in a specially packaged set along with the seminal Miles Davis album "Sketches of Spain" in a specially remixed and remastered version in Monster High Definition Stereo (HDS) and High Definition Surround Sound, specially engineered to capture the music's true harmonic depth and resonant tonal characteristics. The release of Monster's Miles Davis Trumpet headphones coincides with the upcoming 40th anniversary Collector's Edition of Davis' Bitches Brew Live in February 2011.

World's Smallest Drivers and Reference-Quality Audio Performance
The new Miles Davis Trumpet headphones feature a uniquely jazz-inspired style, with aesthetic cues taken from Miles' trumpet itself, including mouthpiece shaped earpieces and a striking gold/brass finish, with a Miles Davis silhouette and etched signature on the cord. The headphones also come with a special magnifier that allows users to better see the miniature laser-etched Miles Davis signature and Monster logo on the trumpet housing.

Designed in every way to be as revolutionary as the iconic musician, Miles Davis Trumpet headphones are precision-tuned to reproduce the subtle nuances and unique acoustic tones of jazz. Most notably, they feature the world's smallest drivers. Their reference-quality audio is made possible thanks to key Monster innovations, including a new design that allows the earpiece to rest more comfortably and deeper within the wearer's ear canal, enabling a perfect fit, superior isolation and ultimate performance, so all music can be heard with exceptional clarity and presence.

Miles Davis Trumpet headphones are being made available with the Monster ControlTalk™ headphone cable*, which can be used with iPhone™ and iPod® for music playback control as well as to take hands-free calls with iPhone and many smartphones. The specially created Miles Davis Trumpet ControlTalk on-cable box, customized to resemble the three piston valves of a trumpet, features an integrated high-grade microphone and answer button and allows users to access their music and answer phone calls without having to reach into their pocketbook, backpack or pocket.

Unique One-Time Limited Lifetime Replacement Guarantee

Notably, Miles Davis Trumpet headphones come with the industry's most unique guarantee. In addition to the warranty on manufacturer defects, Monster is offering a one-time Limited Lifetime Replacement Guarantee with Miles Davis Trumpet headphones - even if users accidentally break the headphones themselves, Monster will replace them once for no charge.

Head Monster Noel Lee noted: "Everything about Miles Davis was revolutionary, from his uniquely personal music to his style, attitude and artistic integrity, and his contribution to the art of music cannot be understated. Last year, with the debut of our Miles Davis Tribute headphones, our goal was to elevate the personal music listening experience with a product capable of reproducing the many subtle shadings and dynamics of all types of music. Now, with Miles Davis Trumpet headphones, we've taken our admiration and respect to for this iconic artist to the next level, combined a proprietary new design that features the world's smallest drivers and other significant engineering improvements. Miles Davis Trumpet headphones are more than merely a deliver on this promise with a richness of unprecedented audio detail and sonic virtuosity."

In addition, Miles Davis Trumpet headphones come with Monster's new high performance foam "SuperTip™" eartips that offer superior noise isolation, while improving the overall performance by preventing sound leakage. The key to the effectiveness of SuperTip eartips is a patent-pending engineered material that provides a secure custom seal to help eliminate unwanted noise. The end result is astoundingly clean, tight audio response and great-sounding music that can be listened to without fatigue for hours and hours.

Finally, Monster's innovative cable management system features a convenient designed on-cable slider and clip that keeps weight off the headphones so they stay snug in the user's ears. The debut of Monster Miles Davis Trumpet headphones is part of the company's ongoing commitment to improve the quality of the portable audio experience.

* The ControlTalk remote and mic functions are supported by iPod nano (4th and 5th generation), iPod classic (120GB/160GB), iPod touch (2nd generation), iPhone 3GS, and iPad. The remote is supported by iPod shuffle (3rd generation). Audio is supported by all iPod/iPhone/iPad models. Requires software version 1.0.3 for iPod nano (4th generation), 2.0.1 for iPod classic (120GB), and 2.2 or later for iPod touch (2nd generation).

The Monster Trumpet™ Headphones retails for RM1,550 and is available at EpiCentre (Pavilion), Harvey Norman, iPeople Lifestyle (East Coast Mall, Pahang), iStudy, IT One Superstore (One Utama), Mac City (One Utama), OptiPrimus (Bintang Mall Sarawak), Rock Corner, Machines (Mid Valley), Switch (Penang) and Technocrats (One Broneo, Sabah) outlets.