TM LAUNCHES ITS MARKETING TOOLS AT THE FINAL LEG OF SME BIZFEST 2012 SERIES

The SME showcase of the year makes its last and final stop in the Klang Valley …

Telekom Malaysia Berhad (TM) recently launched its latest solution aimed at SMEs, Marketing Tools, a bundled value added services comprising engagement tools and listing services. This latest offering has been neatly engineered to offer SMEs a cost efficient one-stop-solution through SMS and to leverage on online listing for better visibility in the marketplace.

Marketing Tools has two (2) main features which include an engagement tool where customers can send SMS via online platform through TM’s InfoBlast service; and also allows customers to leverage on online listing via its Internet Yellow Pages. Marketing Tools also offers subscribers two (2) complimentary services that include Google AdWords trial through Google’s search engine listing, and complimentary business card printing for SMEs as part of the subscription premium. By subscribing to this product, subscribers can enjoy all the above and are in the position to standout from competitors with cost efficient online marketing tools.Datuk Bazlan Osman and Azizi A. Hadi visiting the booths set up by TM and its subsidiaries offering special promos for SMEs.

The launch was in conjunction with the third and final stop of TM’s SME BizFest 2012 held at Sunway Pyramid Convention Centre, Kuala Lumpur. The event, held for two days from 18 to 19 May 2012, was “virtually” launched by Dato’ Sri Zamzamzairani Mohd Isa, Group Chief Executive Officer, TM in a futuristic hologram presentation. Also present at the event were Datuk Bazlan Osman, Group Chief Financial Officer, TM and Azizi A Hadi, Executive Vice President, SME, TM.

Speaking at the event, Azizi said, “In line with our aspiration to enable the SMEs to connect to the ease of doing business, Marketing Tools will ensure that SMEs are able to reach more potential customers via online marketing. With the ability to reach customers anywhere, anytime – via their mobile phones/smart phones and providing them with latest business promos and announcements, SMEs will have the opportunity to generate higher sales volume and bring in more revenue for the business at an affordable marketing expenditure. This solution also provides a two-way communication, thus serves as an avenue for the subscribers to receive feedbacks from their customers. It also offers the convenience to track their performance by measuring the response on their business via online reports for Infoblast, Internet Yellow Pages and Google AdWords.”

There are two (2) subscription options for interested SMEs; SMART Plan at RM69 per month or BIG Plan at RM109 per month. For more information on Marketing Tools, visit product info page at www.tm.com.my/sme

SME BizFest 2012, specifically tailored to SMEs, aimed to provide a synergistic ICT showcase for Malaysian SMEs to increase product and services knowledge and awareness among the fraternity. The event was also targeted at SME business community in Malaysia who require ICT solutions to improve and enhance their business operations. Among the highlights of the event were interactive presentations, plenary style conferences covering a wide range of ICT and SME topics by renowned international and local speakers, latest technology demonstration and exhibitions. Thus, through this event, TM provided yet another avenue for SMEs to empower their businesses via knowledge sharing and by participating in the activities held. In addition, SME BizFest provided the platform for SMEs to interact among themselves and opened up business opportunities through business matching sessions organised during the two-day event.

Commenting on the event, Azizi said, “SME BizFest is TM’s SME event of the year and this unique, inaugural SME showcase is aimed at gathering as many SME businesses in one place for business networking, information and intelligent gathering and above of all, to get all SMEs to learn more on how ICT will greatly benefit and empower their businesses. The stop in Sunway was the last stop for this year’s series of SME BizFest where Malaysian SMEs discovered lots of great products and solutions just for them!”

This event in Klang Valley was the third and final out of three stops for SME BizFest 2012 after its first stop held in Penang in April and the second stop in Johor early this month.

“We are also proud to collaborate with global ICT leaders and we are thankful for the participation from Green Oranges, Google, Microsoft, Intel, Cisco and Panasonic for the SME BizFest 2012. We are optimistic with the future of TM’s business solutions and services and we are delighted to be able to play a part in the widespread development, adoption and deployment in supporting SMEs’ growth. With TM as your partner, our resources are your resources to grow and realise your potential,” he added.

Green Oranges came in as the Premium Partner and also the Official Transportation Provider for SME BizFest 2012.

Guests and attendees of the event also participated in exciting games which offered various rewards and prizes, all under one roof.

TM has developed various products and services which are specially tailored to this segment, which include; UniFi for Business, Office in a Box™, SmartMap, IPVPN, DOME, and VSAT. These products which enhance business processes and in turn, increase productivity and business revenues are available at a very special rate throughout the duration of SME BizFest 2012.

“Being the nation’s leading telecommunication service provider, TM is committed in our partnership role to support SME’s development and growth by enabling SMEs to achieve a competitive edge, leveraging on our wide array of solutions and extensive networks nationwide. SME BizFest is one of the many special platforms that we have prepared for Malaysian SMEs. We really hope that those participating in this event will enjoy themselves and the main objective of holding this event is met,” added Azizi.

For more info on SME BizFest 2012 please log on to www.tm.com.my/sme or call our hotline at 1800-2-BizFest (24933).