SCCyberworld

Monday, November 5, 2012

U MOBILE THE FIRST TO OFFER 3G DATA BUNDLING IN SENHENG AND SENQ STORES

Telco and Electronics Retailer Celebrate Partnership with Exciting Tablet PC Promotion

Kuala Lumpur, 5 November 2012 – U Mobile Sdn Bhd, Malaysia’s most innovative and dynamic telco, is adding another feather to its cap and to its impressive string of firsts with the announcement that it has signed a partnership with Senheng Electric (KL) Sdn Bhd (Senheng). U Mobile is the first 3G telco to provide data packages with devices to be sold at Senheng and senQ stores nationwide, thus widening the company’s distribution channels.

From 1st October, U Mobile data packages will be available in all 97 Senheng stores and 28 senQ outlets.  This fruitful partnership with Senheng, one of Malaysia’s leading consumer electronics chain stores, is yet another innovative and strategic initiative by U Mobile to increase consumer touch-points, reaching out to a broader consumer market. Apart from providing greater convenience to customers when they are opting for a data plan for their mobile devices, customers are also able to pay their U Mobile bills at any of the outlets.

Jaffa Sany Ariffin (right), CEO of U Mobile Sdn Bhd and Lim Kim Heng, Managing Director of Senheng Electric (KL) Sdn Bhd officiating the dynamic partnership that will make available U Mobile data packages and bill payment services in all 97 Senheng stores and 28 senQ outlets. 

To celebrate this milestone, U Mobile and Senheng announced a special bundled package for the newly launched Samsung GALAXY Note 10.1, where customers can enjoy up to RM350 discount when they pair the device with U Mobile’s data plan at RM68 a month. Users can now enjoy the wonderful features of the Android 4.0 tablet by Samsung together with U Mobile’s high speed mobile internet, with speeds up to 42Mbps.

Jaffa Sany Ariffin, CEO of U Mobile Sdn Bhd said, “Through this partnership, we aim to provide consumers greater accessibility to U Mobile products and enjoy more savings on their desired mobile devices, paired with U Mobile’s unique and affordable data packages. Being at the forefront in data services, we believe our mobile internet service will provide subscribers an unrivalled mobile experience on-the-go.”

“We are indeed honoured to partner Senheng as it offers one of the most extensive range of consumer electronic products in the market and we believe through this partnership, consumers will have the opportunity to try out our data services while purchasing their dream devices. It will be more convenient for patrons of Senheng and senQ stores too as they do not have to stop-by another store or kiosk to subscribe to a data plan or pay their U Mobile bills,” he added.

In addition to the tablet PC promotion, U Mobile and Senheng are giving users RM240 discount on the Samsung GALAXY Tab 2 7.0,  Samsung GALAXY Tab 2 10.1, Apple iPad 2 and the new iPad when they pair them with U Mobile’s data plan at only RM68 a month. Both promotions started 1st October and will end 30th November 2012.

U Mobile’s non-traditional distribution channels also include partnerships with RadioShack, GCH Retail, 7-Eleven, Singer and Cosway.

For more information on U Mobile’s products, services and the latest promotions log on to www.u.com.my

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