Nokia 301 Goes on Sale in Malaysia

Modern classic features stylish design, 3.5G speeds and smart camera

13 May, Kuala Lumpur – Nokia today announced it has begun selling the Nokia 301 in the Klang Valley and sales for the whole of Malaysia will begin this week. The new handset features the classic ‘candybar’ design alongside 3.5G Internet speeds and a smart camera for taking better pictures with your mobile phone and will be priced at RM289.

The Nokia 301 re-imagines the classic, alphanumeric keypad phone by introducing a larger 2.4-inch screen, elegant design and a bold color palette. The addition of a smart camera brings a popular feature up-to-date with smart software, while 3.5G-capable speeds makes the phone desirable for both work and play.

“Nokia 301 will reach a new set of audience with its affordability, high-performance and distinctively Nokia touches like beautiful design and vibrant color,” said Gary Chan, Head of Marketing, Nokia Pan Asia. “The Nokia 301 is an instant classic: It builds on Nokia’s heritage by combining well-loved features with smarter capabilities in one appealing and affordable device.”

Capture and share great images every time
The Nokia 301 comes with a 3.2MP smart camera that allows people to experience imaging options typically found in more expensive mobile devices. The smart camera offers a choice of image capture, editing and sharing options, including:
• Panorama – for wide-angle shots, including group photos and landscapes
• Sequential shots – capture five frames in a row with just one click, then choose the best of the series
• Self-portrait – for perfectly-centred self-portraits, even without a front-facing camera. The built-in voice prompt guides the user to ensure they are in the frame before taking the shot
• The 5-in-1 camera app lets users choose and apply one of five camera effects to an image

Sharing photos is made fast and fun, with the ability to share straight from the gallery onto social networks. People can also share photos and other content using Slam, which comes built into the Nokia 301. Slam works by transferring content such as images or contact cards to an adjacent Bluetooth-enabled phone in just a few simple clicks, without the need to pair devices.

Faster, better performance for work and play
The Nokia 301 delivers a fast, 3.5G Internet experience and outstanding battery life, making the phone adept for work and play. With Nokia Xpress Browser built-in, mobile browsing is made up to 90% more efficient, helping people get more from their data plan. People can now also stream videos from YouTube. Popular apps like Facebook, Twitter, WhatsApp and eBuddy can be accessed directly from the homescreen, while a lite version of Mail for Exchange allows people to check work email and sync their calendars and contacts on-the-go.

The Nokia 301 is available in both single and Easy Swap Dual SIM models. Nokia’s EasySwap Dual SIM allows people to switch SIM cards without turning off the phone, to get better tariffs or to use the best SIM for a specific purpose, be it calling, texting or using data.

Further specifications
• Single SIM standby time: up to 39 days
• Dual SIM standby time: up to 34 days
• Talk time: up to 20 hours
• Available colours: cyan, yellow, magenta, black and white