New “Bald Eagle” platform delivers unmatched compute and graphics performance targeting gaming machines, medical imaging, digital signage and other embedded applications
Malaysia, Kuala Lumpur — May 20, 2014 — AMD (NYSE: AMD) today announced the 2nd generation AMD Embedded R-series accelerated processing unit (APU) and CPU family (previously codenamed “Bald Eagle”) for embedded applications. The new solutions are targeted at gaming machines, medical imaging, digital signage, industrial control and automation (IC&A), communications and networking infrastructure that require industry-leading compute and graphics processing technology.
“When it comes to compute performance, graphics performance and performance-per-watt, the 2nd generation AMD Embedded R-series family is unique in the embedded market,” said Scott Aylor, corporate vice president and general manager, AMD Embedded Solutions. “The addition of HSA, GCN and power management features enables our customers to create a new world of intelligent, interactive and immersive embedded devices.”
The 2nd generation AMD R-series APU and CPU solutions are designed for mid- to high-end visual and parallel compute-intensive embedded applications with support for Linux, RTOS and Windows operating systems. The new solutions range from 2.2–3.6 GHz CPU frequency with max boost, based on AMD’s latest CPU architecture (codenamed: “Steamroller”) and 533–686 MHz GPU frequency based on AMD’s latest Graphics Core Next (GCN) architecture, designed to advance the visual growth and parallel processing capabilities of embedded applications.
Industry-First Features, Benefits and Support
Heterogeneous System Architecture (HSA): The 2nd generation AMD Embedded R-series APU is the first embedded processor to incorporate HSA features, enabling applications to distribute workloads to run on the best compute element – e.g., CPU, GPU or a specialized accelerator such as video decode – for up to 44 percent more 3-D graphics performance1 and up to 46 percent more compute performance than comparable Intel Haswell Core-i CPUs2.
Open-source Linux development: As a gold-level member of the Yocto Project™, a Linux Foundation Collaboration Project, and as part of a recent multiyear agreement with Mentor Graphics, embedded systems developers now have access to customized embedded Linux development and commercial support on the 2nd generation AMD Embedded R-series family through Mentor Embedded Linux and Sourcery™ CodeBench, as well as Mentor Embedded Linux Lite available at no cost.
Embedded-specific features: The 2nd generation AMD Embedded R-series family is specifically designed for embedded applications with industry-leading, 10-year longevity3, dual-channel memory with error-correcting code (ECC), DDR3-2133 support and configurable TDP for system design flexibility to optimize the processor at a lower TDP.
Target Markets
Visual Embedded: For embedded applications like gaming machines and digital signage that provide immersive and interactive visual experiences, AMD customers can achieve up to 64 percent more 3-D graphics performance than a standalone 2nd generation AMD Embedded R-series APU4, and greater flexibility and scalability with support for up to nine independent displays and 4K resolution with the combination of the newly launched AMD Embedded Radeon™ E8860 discrete GPU.
Medical Imaging: The 2nd generation AMD R-series APU is also ideal for clinical and field medical imaging applications across portable, 3-D and 4-D ultrasound, low-dose X-ray, and imaging-assisted surgical systems. The new AMD Embedded R-series APUs deliver high image transformation performance and low latencies in a low-power and highly integrated solution for medical imaging device vendors looking to help reduce size, weight, complexity and system cost. The combination of high compute performance and low memory access latency afforded by hUMA, as well as high graphics performance in the 2nd generation AMD Embedded R-series platform accelerate image transformation and deliver excellent image rendering to enable next-generation ultrasound applications to help diagnose and treat patients.
Communications and Networking Infrastructure: For non-visual applications, the advanced parallel-compute graphics engine in the 2nd generation AMD Embedded R-series APU provides a highly unique heterogeneous compute platform for control plane switching and routing applications. With up to 66 percent more compute performance than the previous generation AMD Embedded R-series APU,5 the high-performance GPU enables acceleration of parallelizable functions such as deep packet inspection, encryption or decryption, search, and compression or decompression allowing more CPU headroom for customers to help increase feature velocity.
SCCyberworld
Wednesday, May 21, 2014
AMD Embeds Intelligent, Interactive and Immersive Experiences With 2nd Generation AMD Embedded R-Series APUs and CPUs
Tuesday, April 29, 2014
Next-Generation Mobile APUs Extend AMD Performance Leadership, Add Cutting-Edge Features and Enhanced Security
2014 Mainstream and Low-Power processors deliver first-of-its-kind security solution and double-digit increases in performance-per-watt
MALAYSIA, Kuala Lumpur. — April 29, 2014 — Designed to enable the best user experience on today’s most popular and innovative PCs, AMD (NYSE: AMD) today announced its 3rd-generation Mainstream and Low-Power Mobile Accelerated Processing Units (APUs). Combining category-leading compute performance1,2 with unique features and rich user interactions, the 2014 AMD Mainstream and Low-Power Mobile APUs (formerly codenamed “Beema” and “Mullins,” respectively) are the ideal choice for consumer and commercial client devices alike. These new mobile APUs feature up to four newly-designed x86 CPU cores with updated, industry-leading AMD Radeon™ graphics and a hardware-level data security solution based on the ARM® Cortex®-A5, all on a single, power-sipping system-on-chip (SoC). Products based on these new APUs are already announced by Lenovo and Samsung, with many more expected on-shelf in time for the 2014 back-to-school shopping season.
“When designing our 2014 Mainstream and Low-Power APUs, we were determined to once again set the standard in graphics and total compute performance in fanless form factor categories – and we’ve done just that,” said Bernd Lienhard, AMD corporate vice president and general manager, Client Products. “These processors combine the latest core technologies – including the first-ever ARM-based security solution on an x86 processor – with user experiences that will delight consumer and commercial buyers alike in a package that’s impressively energy efficient.”
The new accelerated processors come equipped with the latest hardware features, impressive performance increases, and enable differentiated software experiences for more natural user interaction, a best-in-class video streaming experience, and a full Android experience on Windows-based PCs using BlueStacks software optimized for AMD.
Unmatched Feature Set
The 2014 AMD Mainstream and Low-Power Mobile APUs are designed for consumer and commercial mobile devices of all shapes and sizes, from fanless tablets to 2-in-1s like detachable and convertible notebooks, to small-screen and ultrathin laptops. They feature up to four x86 “Puma+” CPU cores and AMD Radeon™ R Series graphics based on Graphics Core Next (GCN) architecture, which enables fast performance, outstanding image quality and low power consumption. Additional power management features integrated into the APUs include:
AMD Enduro™ technology3 that enables longer battery life;
AMD Start Now technology3 for quick boot-up and resume from sleep mode;
AMD Turbo Core technology3 that senses when a computing task requires more performance.
Enhanced Security
And, marking AMD’s first implementation of ARM-based technology into processors designed for consumer and commercial client devices, the 2014 AMD Mainstream and Low-Power APUs feature an AMD-developed platform security processor (PSP) based on the ARM Cortex-A5 featuring ARM TrustZone® technology for enhanced data security. These are the first and only x86 processors available to integrate an ARM core for security. The integrated PSP taps into the open standards-based ARM TrustZone ecosystem and partitions the new processors into two “virtual CPUs” – a “secure world” and a “normal world” based on the type of data being processed – and ensures secure storage and processing of sensitive data and trusted apps including online payments, digital rights management and enterprise- and web-based services.
Category-leading Performance
The 2014 AMD Mainstream and Low-Power APUs deliver category-leading compute power and a best-in-class gaming experience. Through the robust feature set of these new APUs and engineering prowess, they exhibit impressive performance improvements when compared to the previous generations and to the competition.
2014 AMD Mainstream APUs:
Up to 100% better graphics performance over the previous generation (“Kabini”)4
Up to 20% power reduction versus the previous generation (“Kabini”)5
Increased memory support from the previous generation to DDR3-1866
Up to 50% better graphics performance6 and up to 7x the compute performance1 versus Intel® Pentium® (“Haswell U”)
Up to 3x the graphics performance7 and over 35% better system performance8 than Intel® Pentium® (“Bay Trail M”)
2014 AMD Low-Power APUs:
Over 2x the graphics performance-per-watt9 and nearly 2x the productivity performance-per-watt10 versus the previous generation (formerly codenamed “Temash”)
Better graphics performance than Intel® Core™ i311
Three times the compute performance of Intel’s Atom™ processor2
Differentiated User Experiences
Along with the array of hardware features and performance enhancements, these new processors also have several unique software capabilities to help consumers and business users get more out of their PCs:
AMD Gesture Control3 – enables touch-free control of popular apps using hand gestures
AMD Face Login3 – uses facial recognition for logging into popular websites
Premium BlueStacks optimized for AMD – brings a full, seamless Android experience to Windows PCs
AMD Quick Stream Technology3 – delivers virtually uninterrupted streaming video
AMD Perfect Picture5 – boosts image quality automatically for enhanced color, contrast and resolution
AMD Steady Video technology3 – helps smooth shaky, jittery videos with a single click
These new mobile APUs will be joined by the top-of-the-line “Kaveri” APU, which is expected to be in market mid-2014.
Friday, April 11, 2014
AMD Introduces New Socketed AMD Sempron and AMD Athlon APU Products with AM1 Platform
Targets High Growth Markets with SOC Quad Platform for High-Performance/Low-Power Workloads
MALAYSIA, Kuala Lumpur — April 9, 2014 — AMD (NYSE: AMD) today announced global availability of its new AM1 platform featuring quad-core and dual-core variants of the AMD APU codenamed “Kabini” into the component channel for system builders. The AM1 platform, branded with the AMD Athlon™ and AMD Sempron™ APU brands will deliver award-winning Graphics Core Next (GCN) architecture and “Jaguar” CPU cores on motherboards from the leading manufacturers. AMD Athlon™ 5150/5350 and AMD Sempron ™ 2650/3850 APUs provide consumers a balanced computing experience on a socketed upgradable platform.
“AMD consistently builds on its industry leading technology by continuing to offer a diversified product stack which is proven today with the availability of the AM1 platform with ‘socketed’ AMD Sempron and AMD Athlon APUs designed for the mainstream market,” said Bernd Lienhard, corporate vice president and general manager, Client Business Unit, AMD. “With quad-core performance and AMD Radeon™ graphics the AM1 platform is an affordable solution that provides great flexibility due to an infrastructure built to deliver a multitude of options to our end users and system builders.”
AMD Athlon and AMD Sempron APUs deliver a quad-core solution to consumers that includes two SATA 6 Gbps ports, two USB 3.0 ports, eight USB 2.0 ports, PCIe 2.0 lanes for graphic card upgrades, and a trio of video outputs (DisplayPort, HDMI, and VGA) starting at under $40 USDi. The AMD AM1 platform provides up to 3x more compute performance than its competitors, as well as balanced computing with DirectX® 11.2 and Windows 8.1 support to mainstream marketsii.
“The new ‘socketed’ Sempron and Athlon products from AMD provide our customers outstanding value and performance at low power that was previously unavailable for buyers in emerging markets looking to build systems at home,” said Patrick Choy, Director of CPU Product Management, Newegg. “We’re thrilled to see the large number of motherboard manufacturers supporting the platform using the FS1b socket and the flexibility it provides with microATX and MiniITX motherboards for sleek and power-efficient small form factor PCs.”
Wednesday, April 9, 2014
AMD Flagship Professional Graphics Deliver the Ultimate Real-Time 4K Experience for Next Generation Workstations
New AMD FirePro™ W9100 graphics card delivers industry-first 16GB GDDR5 ultra-fast on-board memory, over 2 TFLOPS of double precision compute performance, and 4K multi-display support that professionals need to push the limit of what’s possible today
MALAYSIA, Kuala Lumpur – Apr. 7 2014 – AMD (NYSE: AMD) today launched the AMD FirePro™ W9100 professional graphics card designed for the next generation of 4K workstations accelerated by OpenCL™ (Open Computing Language). With cutting-edge graphics, up to 2.62 TFLOPS double precision of industry leading GPU compute power1 and ultra-high resolution (4K) multi-display capabilities, video, design and engineering professionals can work at a whole new level of detail, speed, responsiveness and creativity.
With an industry first 16GB of ultra-fast GDDR5 memory, workstation users can multi-task efficiently across up to six 4K displays2, load massive assemblies and data sets to manipulate them, or edit, color-correct and layer in multiple effects to 4K video projects, all in real-time. Powered by AMD’s latest Graphics Core Next architecture, AMD FirePro W9100 gives creative professionals supercomputing-class performance from a single GPU.
“Now is the time when 4K displays are more readily available and accessible,” said Matt Skynner, corporate vice president and general manager of AMD Graphics. “We’re seeing even more applications demand increased memory support while pushing the limits of real-time 4K video production and rendering. AMD has delivered a product at the right time to meet these needs -- the new AMD FirePro W9100 professional graphics card -- designed for the most demanding workflows in next-generation workstations. As AMD’s flagship professional graphics card, the AMD FirePro W9100 delivers cutting-edge graphics performance, industry-leading compute power from a single GPU and is equipped with an industry-first 16GB GDDR5 of ultra-fast on-board memory – the largest frame buffer graphics card ever built. With such visual supercomputing performance, professionals can work on the most complex engineering and creative projects in ultra-high resolutions, helping them to keep track of even the smallest details.”
“Our customers will quickly see the potential that AMD FirePro W9100 brings to the table – an impressively powerful card to take on the largest most complex engineering and creative projects,” said Jeff Wood, vice president, Worldwide Product Management, Commercial Solutions Business Unit, HP. “We are pleased that AMD has validated the FirePro W9100 in accordance to HP’s Tested and Certified partner program for the HP Z820 and HP Z620 Workstations and has made the solution available for customer or channel integration.”
“Adobe® Premiere® Pro CC, included in Adobe Creative Cloud™, is blazing on the new AMD FirePro W9100. We've had it in the lab and we're seeing some pretty astonishing results,” said Al Mooney, Senior Product Manager, Professional Video Solutions, Adobe. “Adobe and AMD have worked closely for a long time making sure our customers are empowered to be creative with fast and efficient workflows. Combining our apps with AMD's solution allows our customers to focus on doing what they love.”
“AMD FirePro W9100 with OpenCL support for DaVinci Resolve is incredibly important for our customers to be able to process images and effects as quickly as possible,” said Dan May, president, Blackmagic Design. “AMD FirePro W9100 is a terrific card with 16GB of GPU muscle to support a wide variety of grades, blurs and effects when working with Ultra HD. We’re excited by the results that AMD FirePro W9100 and OpenCL provide for DaVinci Resolve customers to be creatively artistic without limitations.”
“At Taylor James, we get to work on some very heavy scenes that constantly test our hardware platforms,” said David Wortley, Technical Director, Taylor James. “In our lab tests, we took some of our heaviest data which previously required disabling textures and lighting to give a usable performance. With the AMD FirePro W9100 included in our test workflow, we were able to have all our data loaded with real-time shadows and realistic materials in the viewport in 3ds Max. That was never possible before. Additionally, OpenCL with VRay RT offered efficient performance so we were able to obtain near-instant results when composing shots involving heavy CAD data.”
“Dell and AMD believe in enabling professionals with the performance and power required to achieve their mission-critical projects backed by the collaboration of Dell Precision workstations with AMD FirePro professional graphics,” said Andy Rhodes, executive director, Dell Precision workstations. “We’ve seen an increase in ultra high-resolution workflows and new applications based on OpenCL so we are looking to offer the AMD FirePro W9100, which is designed to deliver the ultimate 4K experience for next generation workstations, later this year. By combining Dell Precision workstations with AMD FirePro W9100 graphics and Dell UltraSharp 4K displays, creative and engineering professionals will have the tools to work with 4K multi-display workflows and achieve the results they desire.”
“EnSight users demand powerful graphics support to manage the complexity of large-scaled models required in every day finite element analysis, computational fluid dynamics and medical MRI visualizations,” said Darin McKinnis, Vice President, Sales and Marketing, CEI. “CEI is pleased to continue the successful collaboration with AMD – the AMD FirePro W9100 not only responds to our validation testing, but it offers exception benefit for massive displays for our users.”
To address the increased requirements for real-time 4K productivity, the AMD FirePro Ultra Workstation was created with input from industry leaders to bring to market single- and multi-GPU configurations based on the new AMD FirePro W9100 that can match the demand of compute-intensive applications. Supporting Workstation System Integrators include: Armari Ltd., BOXX Technologies, Colfax, LumaForge, Mouse Computer, PSSC Labs, Scan Computers Ltd., SilverDraft, Supermicro, TAROX, Versatile Distribution Services, Workstation Specialists and Wortmann AG.
The AMD FirePro W9100 graphics features and benefits include:
2.62 TFLOPS of peak double-precision GPU compute performance - AMD FirePro W9100 graphics cards feature ½ rate double precision1, enabling more than 2TFLOPS of peak double precision performance on a graphics processor for the first time. Unlike competing cards that are not optimized for double precision, AMD FirePro W9100 workstation graphics cards offer the most double precision performance, completing compute-intensive tasks faster than ever believed possible.3
5.24 TFLOPS of peak single-precision GPU compute performance - Helps speed up time required to complete single precision operations used within Simulations, Post Production and Effects, Signal Processing, Video Transcoding and Digital Rendering applications where high performance takes precedence over accuracy.
16GB GDDR5 Memory - Allows users to work at a whole new level of speed and responsiveness with a 512-bit memory interface and 320 GB/s of memory bandwidth to edit 4K video, layer in multiple effects and color correct on the fly, or load massive assemblies and data sets and manipulate them in real time.
Multi-GPU Support - Combine up to four AMD FirePro W9100 workstation graphics cards in a single desktop system and leverage the combined processing power to work with multiple 4K video streams in real-time, layer in effects, make color corrections and edits on the fly.
4K Resolution - With six Mini DisplayPort 1.2 outputs, the AMD FirePro W9100 can drive up to six 4K displays2.
OpenCL™ 2.0 Support4 - Professionals can tap into the parallel computing power of modern GPUs and multicore CPUs to accelerate compute-intensive tasks in leading CAD/CAM/CAE and Media & Entertainment applications that support OpenCL. The AMD FirePro W9100 graphic card is designed for OpenCL 2.0, allowing developers to take advantage of new features that give GPUs more freedom to do the work they are designed to do.
The AMD FirePro Ultra Workstation features:
Multi-GPU support based on the new AMD FirePro W9100
Ready for OpenCL 2.0 applications
Multi-display support for 4K and beyond
AMD FirePro W9100 is available this spring from AMD’s global distribution partner SAPPHIRE Technology, AMD FirePro Ultra Workstation providers, and in HP Z820 and HP Z620 Workstations for customer or channel integration.
A video webcast replay of the March 26th AMD FirePro W9100 introduction is accessible on AMD’s Investor Relations homepage: http://ir.amd.com. The replay of the webcast can be accessed for approximately one year.
AMD FirePro™ W9100 is on display at the AMD exhibit booths at NAB 2014 (#SL10405) and Hannover Messe (Hall 7, Stand E54).
AMD Launches World’s Fastest Graphics Card
AMD Radeon R9 295X2 graphics card, engineered for ultimate speed and performance, enables 4K gaming at max settings for extreme PC gaming
MALAYSIA, Kuala Lumpur — April 8, 2014 — AMD (NYSE: AMD) today launched the world’s fastest and most powerful graphics card, AMD Radeon™ R9 295X2, designed for ultra-enthusiasts at the apex of PC gaming. Joining two AMD Radeon™ R9 Series GPUs in one card design, AMD Radeon R9 295X2 manhandles today’s and tomorrow’s games in maximum settings at 4K resolution.
“AMD is thrilled to launch the AMD Radeon™ R9 295X2 graphics card, built on the same award-winning Graphics Core Next (GCN) architecture that powers the gaming industry,” said Matt Skynner, corporate vice president and general manager, Graphics Business Unit, AMD. “This record-shattering dual-GPU card will enable industry-leading audio and visually stunning 4K gaming, proving once again that Radeon™ is gaming.”
Heralding an industry first, the AMD Radeon R9 295X2 graphics card comes equipped with an advanced closed-loop, pre-assembled and maintenance-free liquid cooling system. Developed jointly with Asetek, a leading provider and designer of PC liquid cooling solutions, users can expect cool temperatures, quiet operation and consistent performance from the AMD Radeon R9 295X2 graphics card right out of the box.
“Asetek is proud to collaborate with AMD to provide an outstanding cooling solution for a truly cutting-edge and groundbreaking graphics card,” said Andre Eriksen, CEO and founder, Asetek. “With our custom fitted liquid cooling technology, the AMD Radeon R9 295X2 graphics card delivers quiet powerful performance.”
Thanks to its Graphics Core Next (GCN) architecture, the AMD Radeon R9 295X2 graphics card offers the ultimate opportunity to experience high-performance gaming with Mantle. With Mantle, gamers have access to the world’s only currently available and proven low-overhead API.
A new level of audio immersion is made possible by AMD TrueAudio technology, which brings surround sound to any stereo headset. With a dedicated audio processor on the GPUs, the AMD Radeon R9 295X2 graphics card delivers a richer and deeply immersive soundscape for an unparalleled PC gaming experience.
Along with sound, the AMD Radeon R9 295X2 graphics card sets the bar for visual experiences on current and upcoming PC titles, effortlessly handling high-resolution, multi-monitor configurations with AMD Eyefinity technology.
The AMD Radeon R9 295X2 graphics card will be available later this month at a starting price of $1499 USD and €1099 (excluding VAT).
Monday, March 24, 2014
AMD Demonstrates Full Support for New DirectX 12 at Game Developer Conference
Full DirectX 12 compatibility promised for the award-winning Graphics Core Next architecture
MALAYSIA, Kuala Lumpur — Mar. 20, 2014 — Today, AMD (NYSE: AMD) announced support for Microsoft® and its revamped graphics application programming interface, DirectX® 12, a new “console-like” version of the graphics API that has inspired PC gaming for nearly two decades. During the Microsoft®-sponsored panel, DirectX: Evolving Microsoft's Graphics Platform, AMD revealed that it will support DirectX® 12 on all AMD Radeon™ GPUs that feature the Graphics Core Next (GCN) architecture.
AMD will support and collaborate with Microsoft® on the development of the generational advancement of the API, to continue to improve the experience for both developers and end users.
“AMD strongly believes in the benefits gamers and game developers can realize from lower-overhead API development,” said Matt Skynner, corporate vice president and general manager, Graphics Business Unit, AMD. “With the Mantle API, AMD has shown the world our commitment to incredible performance, and we look forward to enabling the same performance gains by supporting the industry-standard DirectX® 12.”
DirectX® 12 will offer tantalizing opportunities for game developers to extract new performance from PC graphics cards with a newly-streamlined language that reduces API overhead. DirectX® 12 will be the first generational leap for the platform since DirectX® 11 made its debut in 2008.
“AMD has always been an essential partner in the development of DirectX®,” said Anuj Gosalia, Development Manager, Windows Graphics, Microsoft®. “As we start the next chapter for our historic API, we look forward to continued great collaboration with AMD to bring gamers the best possible performance on AMD hardware.”
A DirectX® 12 support schedule for AMD Radeon™ GPUs will be published at a later date.
Friday, March 21, 2014
AMD’s Mantle API Adopted by Crytek
Another milestone for the Mantle graphics API has been reached with the addition of Crytek and its game development engine, CRYENGINE
MALAYSIA, Kuala Lumpur — Mar. 19, 2014 — AMD (NYSE: AMD) this week announced that Crytek and AMD have entered into a technology partnership that will add native Mantle graphics API support to CRYENGINE®. CRYENGINE is the latest iteration of the industry-leading game engine that has powered Crytek gaming titles since 2004.
“AMD is delighted to bring Mantle support to the enormous audience of gamers and game developers reached by Crytek’s CRYENGINE,” said Ritche Corpus, director of ISV gaming and alliances, AMD. “Together, AMD and Crytek are forging a path for the graphics industry that better utilizes gamers’ advanced AMD GPUs through ‘closer-to-the-metal’ API design.”
The potent combination of Mantle and CRYENGINE empowers game developers to accelerate PC development and extract unprecedented gaming performance, exclusively from AMD products with Graphics Core Next (GCN) architecture.
“Crytek prides itself on enabling CRYENGINE with the latest and most impressive rendering capabilities,” said Cevat Yerli, Founder, CEO & President of Crytek. “By integrating AMD’s new Mantle API, CRYENGINE will gain a dimension of ‘lower level’ hardware access that enables extraordinary efficiency, performance and hardware control.”
The inclusion of AMD’s Mantle API will now allow CRYENGINE licensees to ready their development studios for a future increasingly focused on the ‘closer-to-the-metal’ vision that AMD has pioneered.
AMD Gaming Evolved Expands with Trio of Exclusive Gaming Partnerships
Sniper Elite III, Murdered: Soul Suspect and Lichdom add exclusive optimizations for AMD’s industry-leading gaming hardware
MALAYSIA, Kuala Lumpur. — Mar. 19, 2014 — AMD (NYSE: AMD) today announced three new game developer partnerships for AMD Gaming Evolved, an ISV relationship program that assists developers in creating an enhanced PC gaming experience. Rebellion Developments, Square Enix® and Xaviant are the latest developers to join AMD in optimizing PC games to make them look better and run better for every gamer on AMD hardware.
Rebellion Developments is currently developing “Sniper Elite III,” the latest chapter in an award-winning series that promises to take gamers to the exotic terrain of WW2’s North Africa conflict.
“AMD was an incredible technical partner to Rebellion during the development of Sniper Elite V2,” said Chris Kingsley, CTO, Rebellion. “Today we proudly renew that spirit of cooperation in an official gaming partnership that will bring full Mantle API support to bear in Sniper Elite III. Through native Mantle support in our Asura Engine, AMD Radeon™ customers will uniquely receive a level of performance that couldn’t be achieved without AMD’s visionary efforts with lower level graphics APIs.”
Square Enix is the publisher behind “Murdered: Soul Suspect™,” a supernatural thriller that challenges players to solve the most difficult case of all: their own murder.
“AMD and Square Enix have enjoyed a history of collaboration with past titles,” said Naoto Sugiyama, executive producer, “Murdered: Soul Suspect”. “That relationship remains strong as we work together on a rich assortment of optimized DirectX® 11 effects for Murdered: Soul Suspect. This comprehensive effort will ensure that all PC gamers receive the definitive experience they deserve.”
Xaviant is the developer behind “Lichdom®,” an exploration of a time known as The Sixth Age of Roth, wherein players will wield unfathomable power channeled through bracers gifted by an enigmatic patron. The title will feature support for AMD’s pioneering TressFX Hair and AMD TrueAudio technologies.
“AMD has demonstrated imagination and passion for PC audio with the development of AMD TrueAudio technology,” said Mark Muraski, Lead Sound Designer, Xaviant. “We are taking full advantage of that technology in Lichdom with the development of an uncommonly immersive audio environment. As players wield unfathomable power in the Sixth Age of Roth, AMD Radeon™ gamers with ordinary stereo headsets will experience fully positional 3D audio and acoustic environments modeled after the real world.”
Rebellion Developments, Xaviant and Square Enix will share additional details about these exciting partnerships as their respective games near public release.
Wednesday, February 19, 2014
AMD Embraces Gamers with AMD Rewards Program
Powered by Raptr, comprehensive loyalty program grants gamers a chance to earn points and claim prizes in the AMD Gaming Evolved community
MALAYSIA, Kuala Lumpur — Feb. 19, 2014 — AMD (NYSE: AMD) today announced the AMD Rewards program powered by Raptr, giving AMD Radeon™ graphics and AMD APU-based PC gamers the chance to redeem points earned within the AMD Gaming Evolved application for prizes.
“We are thankful for the millions of gamers that support the AMD Radeon™ brand by using the AMD Gaming Evolved application Powered by Raptr,” said Darren McPhee, director, Graphics Marketing, AMD. “The AMD Rewards program is our way of thanking our loyal customers and giving back to the community that has given so much to us.”
At launch, gamers will be able to redeem points for prizes, such as: Sapphire Technology Radeon R9 Series graphics cards, and tons of free games, ASTRO gaming headsets, GameFly subscriptions, GUNNAR gaming eyewear, discounts and more. AMD Rewards Program is an extension to the broader Raptr Rewards program, which has already given out millions of dollars’ worth of rewards.
“We see AMD Rewards as a natural extension of what Raptr Rewards does for gamers,” Dennis Fong, Raptr’s CEO, explained. “It’s really great to be able to reward players for all the time and effort they’ve invested in playing games.”
To see a list of the prizes and learn more about participating in the Raptr AMD Rewards program, visit www.raptr.com/amd.
Saturday, February 8, 2014
AMD Delivers Peak Performance for Key Features and Creative Workflows in Latest Photoshop CC Release
Development through open standards taps high performance AMD A-Series APU, Radeon™ and FirePro™ graphics processing to get the most of Smart Sharpen, 3D Printing, and other new features
MALAYSIA, Kuala Lumpur.— Jan. 30 2014 – AMD (NYSE: AMD) today announced that it has delivered significant optimizations in the graphics processing pipeline to increase performance for powerful creative features and workflows in the newest version of Adobe® Photoshop® CC. Use of both OpenCL™ and OpenGL standards enables Adobe Photoshop CC to directly tap the compute and graphics processing capabilities of AMD FirePro™ Professional Graphics, AMD Radeon™ Graphics, and AMD A-Series APUs to unlock new levels of performance in the Smart Sharpen filter, and provide highly responsive, visually accurate experiences for the new 3D printing workflows, and transformations such as Perspective Warp.
“Compute performance is essential to effective creative workflows,” said Steve Belt, corporate vice president, Strategic Alliances & Platform Enablement, AMD. “An efficient, speedy process is often the difference between successfully capturing inspiration and seeing flashes of brilliance ebb away. That is the real essence of what the AMD-Adobe collaboration achieves. Together we continually find ways to successfully tap open standards in order to deliver the highest levels of performance for the most sophisticated new tools like those unveiled today in Photoshop CC.”
This new version of Photoshop CC, a key offering of Adobe Creative Cloud™, builds on the success of its predecessor, which leveraged OpenCL ™ to power the Blur Gallery. The new updated version of the Smart Sharpen feature leverages the power of OpenCL parallel processing to take direct advantage of AMD GPUs and APUs to accelerate the entire Smart Sharpen pipeline—including the broad palette of user-controlled options for achieving perfect results such as Amount, Radius, Reduce Noise, and algorithm choice. AMD’s latest graphics technology can increase application performance up to 11 times the performance of non-OpenCL implementations and enables a lightning-fast editing experience, even with large images.
The latest version of Photoshop CC also brings new OpenGL pipeline support in AMD APUs and GPUs to enhance the responsiveness and display quality for new, high-value features including:
• Perspective Warp – OpenGL performance provides virtually instant feedback for this new feature that enables users to selectively adjust the perspective of portions of an image in relation to other elements that remain untouched.
• 3D Printing – OpenGL performance enhances the experience of working with the powerful new 3D printing capabilities in Photoshop CC by providing rapid visual feedback as 3D models are enhanced as well as accurate, WYSIWYG previews and fast mesh repair and 3D print preparation.
“We rely on OpenCL and OpenGL technologies to provide our customers superior performance and to take full advantage of all the power their hardware provides,” said Pam Clark, director of product management at Adobe. “Working with AMD, we can leverage open standards to deliver the fastest and best experience for our Photoshop customers.”
Tuesday, January 28, 2014
AMD to Accelerate the ARM Server Ecosystem with the First ARM-based CPU and Development Platform from a Server Processor Vendor
Also Announces ARM-based Open Compute Micro-Server Board and OCP Contribution
MALAYSIA, Kuala Lumpur — Jan. 28, 2014 — Open Compute Summit V – AMD (NYSE: AMD) today added a major new milestone to its list of seminal developments in server technology. The company displayed a comprehensive development platform for its first 64-bit ARM®-based server CPU, fabricated using 28 nanometer process technology, the first from an established server vendor. AMD also announced the imminent sampling of the ARM-based processor, named the AMD Opteron™ A1100 Series, and a development platform, which includes an evaluation board and a comprehensive software suite. In addition, AMD announced that it would be contributing to the Open Compute Project a new micro-server design using the AMD Opteron A-Series, as part of the common slot architecture specification for motherboards dubbed “Group Hug.”
“The needs of the data center are changing. A one-size-fits-all approach typically limits efficiency and results in higher-cost solutions,” said Suresh Gopalakrishnan, corporate vice president and general manager of the AMD server business unit. “The new ARM-based AMD Opteron A-Series processor brings the experience and technology portfolio of an established server processor vendor to the ARM ecosystem and provides the ideal complement to our established AMD Opteron x86 server processors.”
The AMD Opteron A1100 Series processors support:
• 4 or 8 core ARM Cortex™-A57 processors
• Up to 4 MB of shared L2 and 8 MB of shared L3 cache
• Configurable dual DDR3 or DDR4 memory channels with ECC at up to 1866 MT/second
• Up to 4 SODIMM, UDIMM or RDIMMs
• 8 lanes of PCI-Express® Gen 3 I/O
• 8 Serial ATA 3 ports
• 2 10 Gigabit Ethernet ports
• ARM TrustZone® technology for enhanced security
• Crypto and data compression co-processors
The AMD Opteron A-Series development kit is packaged in a Micro-ATX form factor and includes:
• An AMD Opteron A1100 Series processor
• 4 Registered DIMM slots for up to 128GB of DDR3 DRAM
• PCI Express® connectors configurable as a single x8 or dual x4 ports
• 8 Serial-ATA connectors
• Compatibility with standard power supplies
• Ability to be used stand-alone or mounted in standard rack-mount chassis
• Standard UEFI boot environment
• Linux environment based on Fedora, which provides developers with a rich set of tools and applications
o Standard Linux GNU tool chain, including cross-development version
o Platform device drivers
o Apache web server, MySQL database engine, and PHP scripting language for developing robust web serving applications
o Java 7 and Java 8 versions to provide developers to work in a 64-bit ARM environment
"Since 2012, AMD has been working with members of the Linaro Enterprise Group (LEG) on accelerating the ARM server ecosystem," said Andrea Gallo, LEG director. "Linaro's work on boot architecture including UEFI and ACPI, as well as key core server software such as an optimized LAMP stack and a best-in-class enterprise quality OpenJDK 8 Java implementation developed in collaboration with Red Hat, will enable AMD to deliver differentiated and innovative hardware solutions providing industry-leading performance and low-power products for the next generation of data center server platforms."
AMD continues to drive the evolution of the open-source data center from vision to reality and bring choice among processor architectures. It is contributing the new AMD Open CS 1.0 Common Slot design based on the AMD Opteron A-Series processor compliant with the new Common Slot specification, also announced today, to the Open Compute Project.
“Predefined, ‘one size fits all’ server platforms are giving way to customized solutions that deliver high performance at the lowest power consumption,” said Frank Frankovsky, chairman and president of the Open Compute Project. “AMD’s contribution to the Open Compute Project expands a growing portfolio of OCP designs that enable utilization and efficiency gains in data center operations.”
AMD’s Andrew Feldman and Suresh Gopalakrishnan, executives in the server business unit, will be hosting a virtual press briefing today at 1:30 p.m. PT/ 4:30 p.m. ET to discuss the AMD Opteron A-Series announcement. Ian Drew, CMO of ARM, will also be on hand.
For more information please visit AMD’s booth at the Open Compute Summit today and tomorrow where the AMD Opteron-A development kit, AMD Open CS 1.0 server platform and partner technologies will be on display.
Wednesday, January 22, 2014
AMD Offers New Levels of Efficiency with 12- and 16-Core Additions to the AMD Opteron 6300 Series
AMD Opteron 6338P and 6370P processors deliver optimized performance per-watt per-dollar* for AMD Open 3.0 Open Compute Platforms
MALAYSIA, Kuala Lumpur — Jan. 22, 2014 — AMD (NYSE: AMD) today announced the immediate availability of its new 12- and 16-core AMD Opteron™ 6300 Series server processors, code named “Warsaw.” Designed for enterprise workloads, the new AMD Opteron 6300 Series processors feature the “Piledriver” core and are fully socket and software compatible with the existing AMD Opteron 6300 Series. The power efficiency and cost effectiveness of the new products are ideal for the AMD Open 3.0 Open Compute Platform – the industry’s most cost effective Open Compute platform.
“With the continued move to virtualized environments for more efficient server utilization, more and more workloads are limited by memory capacity and I/O bandwidth,” said Suresh Gopalakrishnan, corporate vice president and general manager, Server Business Unit, AMD. “The Opteron 6338P and 6370P processors are server CPUs optimized to deliver improved performance per-watt for virtualized private cloud deployments with less power and at lower cost points.”
|
Model Number
|
Cores
|
Base Frequency
|
Max AMD Turbo CORE frequency
|
TDP
|
Memory support
|
|
6370P
|
16
|
2.0
GHz
|
2.5
GHz
|
99W
|
Quad
channel U/RDDR3 up to DDR3-1600; ULV and LRDIMM support
|
|
6338P
|
12
|
2.3
GHz
|
2.8
GHz
|
99W
|
Quad
channel U/RDDR3 up to DDR3-1600; ULV and LRDIMM support
|
Tuesday, January 14, 2014
AMD Revolutionizes Compute and UltraHD Entertainment with 2014 AMD A-Series Accelerated Processors
Heterogeneous System Architecture (HSA) features enable groundbreaking compute performance and define next-gen application acceleration
MALAYSIA, Kuala Lumpur — Jan. 14, 2014 — AMD (NYSE: AMD) today launched the 2014 AMD A-Series Accelerated Processing Units (APUs), the most advanced and developer friendly performance APUs from AMD to date. The AMD A-Series APUs with AMD Radeon™ R7 graphics, codenamed “Kaveri”, are designed with industry-changing new features that deliver superior compute and heart-pounding gaming performance.
Up to 12 Compute Cores (4 CPU and 8 GPU) unlocking full APU potential;
Heterogeneous System Architecture (HSA) features, a new intelligent computing architecture that enables the CPU and GPU to work in harmony by seamlessly streamlining right tasks to the most suitable processing element, resulting in performance and efficiency for both consumers and developers;
Award-winning Graphics Core Next (GCN) Architecture with powerful AMD Radeon™ R7 Series graphics for performance that commands respect and with support for DirectX 11.2;
AMD’s acclaimed Mantle, an API that simplifies game optimizations for programmers and developers to raise gaming performance to unprecedented levels when unlocked;
AMD TrueAudio Technology, 32-channel surround audio delivering the best in audio realism and immersion;
Support for UltraHD (4K) resolutions and new video post processing enhancements that will make 1080p videos look even better when upscaled on UltraHD-enabled monitor or TV;
FM2+ socket compatibility for a unifying infrastructure that works with APUs and CPUs.
“AMD maintains our technology leadership with the 2014 AMD A-Series APUs, a revolutionary next generation APU that marks a new era of computing,” said Bernd Lienhard, corporate vice president and general manager, Client Business Unit, AMD. “With world-class graphics and compute technology on a single chip, the AMD A-Series APU is an effective and efficient solution for our customers and enable industry-leading computing experiences.”
The A10-7850K and A10-7700K APUs will be bundled with EA’s Battlefield 4, to bring a first-in-class APU gaming experience.
Thursday, January 9, 2014
AMD and BlueStacks Collaboration Brings Full Android OS Experience to Windows PCs
BlueStacks Virtualized Android Solution Optimized for Fourth Generation AMD APUs Enables Users to Enjoy a Full Android Experience on Windows-based tablets, 2-in-1s, notebooks and desktops
MALAYSIA, Kuala Lumpur — Jan. 6, 2013 – AMD (NYSE: AMD) today announced a new milestone in their collaboration with BlueStacks, a joint solution that brings the complete Google™ Android OS experience to Microsoft® Windows- based tablets, 2-in-1s, notebooks and desktops. Optimizations for the fourth generation AMD APU in BlueStacks provide a complete, Android user interface and extensive support for Android apps for entertainment and productivity.
“Windows and Android are both mature operating systems, each satisfying the needs of millions of users,” said Steve Belt, corporate vice president, Product Management, at AMD. “Users whose devices and preferences span the two ecosystems no longer have to face device-specific restrictions on the benefits of one ecosystem or the other because AMD and BlueStacks have created a seamless user experience between the operating systems. Now users have access to all the apps -- games, communications and content consumption -- they love on their Android mobile devices right at their fingertips, while getting important productivity tasks or high-end PC gaming accomplished on their Windows PC.”
The new version of BlueStacks running on a Windows PC powered by fourth generation AMD APUs offers:
• A familiar Android user interface, including settings, configuration and customization controls;
• The ability to run Android apps within a window or at full-screen resolution leveraging direct access to AMD graphics processing power;
• Support for hundreds of thousands of Android apps direct from various Android app stores, as well as synchronization between the same apps being run on the user’s stand-alone Android devices; and
• Seamless interoperability through direct file sharing that enables Android apps to access files stored within the Windows file system.
“We’re working with AMD to build the next great PC and AMD’s industry-leading hardware allows for a more flexible experience with Android apps on the PC for end-users,” said Rosen Sharma, CEO, BlueStacks. “AMD shares our vision of Mobile Plus in providing users with easy access to their favorite Android games, mobile apps and productivity tools from all their devices and moving towards a more open/shared ecosystem.”
Unlike traditional “dual-OS” systems, which require the user to disengage from one OS before using another, the AMD and BlueStacks solution runs Android virtually within Windows. AMD APUs are designed to deliver far greater processing power than the smart phones for which Android apps are generally developed, and should provide more than enough performance to support the typical Android app’s requirements, providing a very satisfying user experience.
The latest version of BlueStacks allows consumers to sync Android apps from a mobile device to a PC with FoneLink, a cloud-based service that enables an AMD Windows-based PCs to become an extension of Android mobile devices and vice versa. BlueStacks also adds support for AMD virtualization hardware so that multiple operating systems and their applications can run simultaneously on the same computer.
Friday, December 27, 2013
New AMD FirePro Professional Graphics Deliver Unprecedented Levels of Performance for New Mac Pro
─ Dual AMD FirePro professional graphics enable OpenCL compute power matched with 4K display support ─
MALAYSIA, Kuala Lumpur – Dec 23, 2013 – AMD (NYSE: AMD) announced dual AMD FirePro™ professional graphics solutions (GPUs) deliver unprecedented levels of performance for the new Mac Pro. The AMD FirePro™ D300, D500 and D700 professional GPUs offer exceptional compute power and reliability for creativity and productivity in a wide range of applications. With industry-adopted OpenCL™ (Open Computing Language) support, Mac Pro users have the ability to seamlessly edit full-resolution 4K video and simultaneously render effects in the background, and still have enough performance to power up to three high-resolution 4K displays1.
“We are very proud to offer dual AMD FirePro professional graphics in the new Mac Pro to empower users with the power and performance they need for uncompromising creativity and productivity,” said Matt Skynner, Corporate Vice President and General Manager, Graphics Business Unit, AMD. “AMD prides itself on quality support and development for our professional graphics solutions. Backed by award winning graphics technology, we believe Mac Pro users will experience top notch results with AMD FirePro GPUs.”
“We are very excited to see the performance that our DaVinci Resolve customers will get with the dual AMD FirePro GPUs featured in the new Mac Pro," said Grant Petty, CEO, Blackmagic Design. "The combination of the OpenCL acceleration of the AMD FirePro with the Mac Pro's revolution in pro desktop design and performance will be absolutely amazing for video and film professionals."
"We really enjoyed working with AMD to maximize MARI’s performance on the new Mac Pro. We've seen some of the best performance out of the box from MARI with the dual FirePro GPUs in the Mac Pro," said Jack Greasley, MARI Product Manager at The Foundry.
The dual AMD FirePro GPU options for Mac Pro feature up to 6GB of VRAM and up to 2048 stream processors per GPU, matched with top configurations capable of up to 7 teraflops of computing power. OpenGL and OpenCL are optimized in OS X® Mavericks to leverage the full computing power of the Mac Pro and dual GPUs.
Friday, December 6, 2013
AMD Appoints David Bennett as Asia Pacific-Japan Region Lead
MALAYSIA, Kuala Lumpur ─ Dec. 5, 2013 ─ AMD (NYSE: AMD) today announced that David Bennett has been appointed corporate vice president of its Asia Pacific-Japan (APJ) Mega Region, reporting to senior vice president and chief sales officer John Byrne. In this role, Bennett will be responsible for leading AMD’s operations and sales efforts across the region in countries including Australia, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Singapore, Thailand and Vietnam.
Bennett has been with AMD for more than six years, holding a number of key global sales roles. Most recently, he led AMD’s growth in client, server and embedded platforms as worldwide sales director for the HP account and was instrumental to winning the single largest commercial client tender in the company’s history. Earlier, Bennett served as leader for AMD’s Canadian Consumer Retail business from 2010 to 2012, where he strengthened key customer relationships and helped AMD secure a dominant market share position in the consumer space.
Fluent in Japanese with an understanding of Korean and written Chinese, Bennett is very familiar with the APJ region. Earlier in his career, Bennett worked for a Ministry of Education program run by the Japanese Government and as a consultant for en world Japan (formerly: Wall Street Associates K.K.), before joining AMD in the region as business development manager.
Monday, November 18, 2013
AMD Radeon R9 270 Graphics Card Packs a 1080p Gaming Punch
— Powered by Graphics Core Next (GCN) architecture and bolstered by industry-acclaimed Mantle API, the AMD Radeon R9 270 GPU is built for HD gaming with high quality settings —
MALAYSIA, Kuala Lumpur. — Nov. 15, 2013 — AMD (NYSE: AMD) today launched the AMD Radeon™ R9 270 graphics card, the newest addition to the award-winning AMD Radeon™ R9 Series GPUs, an impressive family of GPUs that mark a new era of PC gaming. The AMD Radeon™ R9 270 GPU joins the AMD Radeon™ R9 270X, R9 280X, R9 290 and R9 290X graphics cards, all designed for enthusiast gamers who expect next-generation hardware that can shatter the boundaries of realism and performance.
“The AMD Radeon R9 270 GPU continues AMD’s tradition of delivering world-class performance, features and multi-monitor support at an incredible value,” said Matt Skynner, corporate vice president and general manager, Graphics Business Unit, AMD. “With Mantle, exceptional performance and ultimate gaming experiences are synonymous with AMD Radeon R7 and R9 Series graphics cards. Once again, AMD proves that Radeon™ is gaming.”
Based on AMD’s award-winning Graphics Core Next (GCN) architecture, the AMD Radeon R9 270 graphics card is further enhanced by Mantle, an industry-acclaimed technology developed by AMD to enable today’s top game developers to harness the GCN-powered cores of both PCs and consoles. Mantle delivers a streamlined development process and games enabled with Mantle will be able to speak the native language of the GCN architecture, benefiting from hardware optimization that unlocks revolutionary performance and image quality.
The AMD Radeon R9 270 graphics card is ideal for gamers looking to play the latest games at 1080p with high settings. A single power connector and 150W TDP also make it ideal for users with longer upgrade cycles that are looking to squeeze more life out of their current gaming rig.
Additional features of the AMD Radeon R9 270 graphics cards include:
• 1,280 stream processing units
• Up to 925MHz engine clock
• 4GB GDDR5 memory
• Up to 1.4 GHz (5.6Gbps) memory clock speed
• 179.2 GB/s memory bandwidth (maximum)
• 2.69 TFLOPS Single Precision compute power
• API support for DirectX® 11.2, OpenGL 4.3 and Mantle
The AMD Radeon R9 270 graphics cards is available now at retailers in Malaysia.
Monday, November 11, 2013
AMD RADEON R9 AND R7 SERIES GRAPHICS CARDS USHER IN A NEW ERA OF GAMING REALISM
Ultra-resolution gaming, astonishing audio and bare metal performance optimization become reality with introduction of AMD Radeon R9 and R7 Series of GPUs, AMD TrueAudio technology and Mantle
MALAYSIA, Kuala Lumpur — November 8, 2013 — AMD (NYSE: AMD) today unveiled the AMD Radeon™ R9 290X, R9 290, R9 280X, R9 270X, R7 260X and R7 250 graphics cards, AMD’s first GPUs in a new era of gaming defined by UltraHD displays, renewed vigor in game engine development, and a new generation of gamers that expect a more immersive entertainment experience. AMD also introduced the world to Mantle and AMD TrueAudio technology, the latest innovations that redefine the GPU by enabling both gamers and game developers with unprecedented audio and performance enhancements for compatible games , .
“The AMD Radeon R9 and R7 Series graphics cards are new GPUs for a new era in gaming,” said Matt Skynner, corporate vice president and general manager, Graphics Business Unit, AMD. “This era is shaped by ultra-resolution gaming and an exciting new generation of highly-anticipated games like ‘Battlefield™ 4.’ But it’s also an era shaped in a very powerful way by our own Unified Gaming Strategy; we’ve teamed up with the world’s top game developers to establish a comprehensive portfolio of games that you can maximize to their full potential only with AMD Radeon™ graphics.”
Mantle and Graphics Core Next: Simplifying Cross-Platform Game Development
The award-winning Graphics Core Next (GCN) architecture in the AMD Radeon R9 and R7 Series graphics cards continues to serve as a driving force behind the Unified Gaming Strategy, AMD’s approach to providing a consistent gaming experience on the PC, in the living room or over the cloud — all powered by AMD Radeon graphics found in AMD graphics cards and accelerated processing units (APUs). The four pillars of the Unified Gaming Strategy — console, cloud, content and client — come together with the introduction of Mantle.
With Mantle, games like DICE’s “Battlefield 4” will be empowered with the ability to speak the native language of the Graphics Core Next architecture, presenting a deeper level of hardware optimization no other graphics card manufacturer can match. Mantle also assists game developers in bringing games to life on multiple platforms by leveraging the commonalities between GCN-powered PCs and consoles for a simple game development process.
With the introduction of Mantle, AMD solidifies its position as the leading provider of fast and efficient game development platforms. Mantle will be detailed further at the AMD Developer Summit, APU13, taking place Nov. 11-13 in San Jose, Calif.
AMD TrueAudio Technology: World’s First Programmable Audio Pipeline
AMD TrueAudio technology marks a new frontier in realism for PC gamers. AMD TrueAudio technology empowers game developers with a programmable audio pipeline on the GPU, inviting them to put their unique artistic fingerprint on in-game audio in the same way that the programmable graphics pipeline brought unfettered artistic vision to PC graphics. Enabled games can feature more realistic environmental dynamics, a richer tapestry of sound effects, breathtaking directional audio and more.
AMD TrueAudio technology enhances audio realism by simulating the human brain’s perception of real-world sound, working in concert with the user’s existing audio hardware to recreate a lifelike experience in upcoming games like “THIEF™” by Square Enix or “Lichdom” by Xaviant Games.
AMD Multi-Display Technology: Redesigned for Ultra-resolution Gaming
The arrival of the next-generation AMD Radeon graphics cards also marks a new chapter in AMD’s historic support for stunning display configurations. AMD Radeon R9 and R7 Series graphics cards are made for gaming on UltraHD (3840x2160) displays, including support for non-tiled 2160p60 displays with a future AMD Catalyst™ driver release. In addition, gamers more accustomed to AMD Eyefinity multi-display technology will be freed to use virtually any combination of display outputs when connecting matching monitors to the DVI or HDMI® outputs on their system.
AMD Radeon R9 and R7 Series graphics cards will be available for purchase now.
Thursday, November 7, 2013
AMD’s Revolutionary Mantle Graphics API Adopted by Industry Leading Game Developers Cloud Imperium, Eidos-Montréal and Oxide
— New developers join AMD to advance PC game performance improvements and simplify PC game development with close-to-the-metal API for AMD Radeon™ GPUs and APUs —
MALAYSIA, Kuala Lumpur — Nov. 4, 2013 — AMD (NYSE: AMD) today announced three new game developer partnerships for Mantle, its highly acclaimed, groundbreaking graphics API. Cloud Imperium Games, Eidos-Montréal™, a part of the Square Enix® Group, and Oxide Games are the latest game developers to join AMD in optimizing the way PC games are developed to extract maximum performance from a modern graphics architecture that spans desktop PCs, notebooks and consumer devices like tablets.
“AMD is proud to play an instrumental role in transforming the world of game development with Mantle,” said Ritche Corpus, director of ISV gaming and alliances, AMD. “With the support and close collaboration between AMD and industry-leading game developers like Cloud Imperium, Eidos-Montréal and Oxide, Mantle can maximize optimization for highly anticipated PC titles, bringing an unparalleled gaming experience for players.”
Cloud Imperium Games is currently developing “Star Citizen,” the highly anticipated, crowd-funded PC space simulator from legendary game designer Chris Roberts.
"AMD's Mantle will allow us to extract more performance from an AMD Radeon GPU than any other graphics API," said Chris Roberts, CEO, Cloud Imperium Games. "Mantle is vitally important for a game like Star Citizen, which is being designed with the need for massive GPU horsepower. With Mantle, our team can spend more time achieving our perfect artistic vision, and less time worrying about whether or not today’s gaming hardware will be ready to deliver it."
Eidos-Montréal is the studio behind “THIEF™,” an upcoming first-person stealth adventure set for release in February 2014. Eidos-Montréal also developed “DEUS EX: HUMAN REVOLUTION®,” an AMD Gaming Evolved title.
“Mantle lets you use AMD Radeon GPUs the way they are meant to be used, unlocking many new opportunities and increased CPU and GPU performance,” said David Anfossi, studio head, Eidos-Montréal. “Because of this, Mantle is one of the most important changes to PC graphics in many years.”
Helmed by industry veterans, Oxide Games is designing the new “Nitrous” engine for 64-bit, multi-core processors.
“AMD’s Mantle technology lets us get more out of the hardware than any other solution available,” said Dan Baker, co-founder, Oxide Games. “Adding Mantle support to our multi-platform, 64-bit Nitrous engine realizes significant gains in performance on Mantle-enabled hardware without adding enormous development overhead.”
Cloud Imperium Games, Eidos-Montréal and Oxide Games will join AMD and DICE in speaking about Mantle architecture and implementation at the AMD Developer Summit (APU 13), running Nov. 11-14 in San Jose, Calif. In addition, Oxide Games will be showing a public sneak preview of Mantle performance at the event.
For those interested, complimentary access to all APU 13 keynote sessions is available by registering online, in limited numbers while quantities last. Notable keynote speakers include: Dr. Lisa Su, senior vice president and general manager, Global Business Units, AMD; Johan Andersson, technical director, DICE; Dominic Mallinson, vice president, research and development, Sony; and Mark Papermaster, chief technology officer, AMD.
Thursday, October 24, 2013
AMD Radeon R9 290X Graphics Card Pioneers a New Era in Gaming Experience
— AMD makes graphics leadership power move with AMD Radeon R9 290X GPU, the king of the Radeon R9 Series graphics cards, new GPUs for a new era in gaming —
MALAYSIA, Kuala Lumpur — Oct. 24, 2013 — AMD (NYSE: AMD) today launched the AMD Radeon™ R9 290X graphics card, introducing the ultimate GPU for a new era in PC gaming. As the top AMD Radeon™ R9 Series graphics card, the AMD Radeon™ R9 290X GPU delivers breathtaking performance while pushing the boundaries of audio and visual realism for gamers who demand the best.
“As the pinnacle of our new AMD Radeon R9 Series graphics cards, the AMD Radeon R9 290X GPU embodies AMD’s leadership as the ultimate graphics solution for an exceptional gaming experience, affirming that Radeon™ is gaming,” said Matt Skynner, general manager and corporate vice president, AMD Graphics Business Unit. “The formidable combination of Graphics Core Next (GCN) architecture, Mantle and AMD TrueAudio technology raises the bar for breathtaking audio and graphics, and powerful performance, giving enthusiasts an unprecedented gaming experience.”
With AMD’s award-winning Graphics Core Next (GCN) architecture at its core, the AMD Radeon R9 290X graphics cards have an unrivaled advantage with Mantle, an industry-changing technology developed by AMD . With Mantle, top game developers can harness the GCN-powered architecture found in both PCs and consoles, empowering them to speak the native language of the GPU core and benefit from an incomparable level of hardware optimization that unlocks revolutionary performance and image quality.
Equipped with the new AMD TrueAudio technology and made for ultra resolution gaming, the AMD Radeon R9 290X GPU creates today’s most immersive PC gaming experience .
AMD TrueAudio technology brings a heightened level of revolutionary audio immersion, surrounding gamers with realistic audio environments through stereo headsets and speakers. Armed with a dedicated audio processor in the GPU, the AMD Radeon R9 290X graphics card will deliver a richer and deeply immersive soundscape, including true to life echoes, convolution reverbs and incredibly realistic sounding environments.
Made to perform for UltraHD (4K) and AMD Eyefinity technology , the AMD Radeon™ R9 290X GPU elevates visual experiences on current and upcoming PC titles with superior image quality and expansive, eye-opening displays.
Outstanding features of the AMD Radeon R9 290X graphics cards include:
• 2,816 steam processing units
• Up to 1 GHz Engine Clock
• 4GB GDDR5 Memory
• Up to 5.0Gbps memory clock
• 320GB/s memory bandwidth (maximum)
• 3.79 TFLOPS Single Precision compute power
• API support for DirectX® 11.2, OpenGL 4.3 and Mantle
The AMD Radeon R9 290X graphics cards are available on Oct. 24, 2013 at a starting price of $549 USD and €399 (excluding VAT) .
