Kaspersky Endpoint Security for Business Delivers Deeper Protection and Seamless Manageability to IT Departments Besieged by Cybercrime and Changing Business Demands
Petaling Jaya, March 6, 2013 – Kaspersky Lab today unveiled its new generation of business security solutions designed to help businesses overcome the latest challenges in managing a secure, efficient network. Kaspersky Endpoint Security for Business, the company’s new flagship security platform for businesses, was built to provide the industry’s best protection from advanced malware and cybercrime, and also to combat another common enemy of IT security – complexity.
Kaspersky Endpoint Security for Business is the first true security platform built from the ground up, offering a business critical combination of deep protection, efficiency and seamless manageability.
According to Kaspersky Lab SEA, Channel Sales Director, Mr Jimmy Fong he is confident that the new Kaspersky Endpoint Security for Business will be a strategic product for the company in growing its market share while better protecting more Malaysian enterprises, as corporate ICT spending increases.
“We’ve entered the age of high-profile targeted attacks, with sophisticated espionage tools becoming more and more widespread. Cyber-espionage is becoming the most serious threat there is for businesses, and just about any enterprise can be attacked, regardless of its size or market share. All organizations have data that’s valuable to cybercriminals, which in turn can be used as “back stairs” to reach other companies. An intrusion may come either from a cyber-criminal seeking personal enrichment, or a nation state looking to steal proprietary or classified information. Every decision maker should keep all this in mind when building a company’s IT security infrastructure,” added Mr. Fong.
“Technology is the very basis of enterprises. ICT spending in Malaysia is predicted to surpass the US$10 billion[1] mark in 2013. However, it is a double-edged sword since the more enterprises rely on technology in their operations, the higher their risk and exposure to malware and threats. Kaspersky Lab detects 200,000 new malware daily - that is an indication of how rampant malware is. As more organisations allow employees to use their own smartphones and tablets as business tools, the threat of attacks on corporate networks will increase if the endpoints, including endpoints that are personal devices are not well-protected. Kaspersky Lab is positive on the uptake our new flagship enterprise product in Malaysia as it protects endpoints with just one console, one platform and with one competitive cost”, said Mr. Fong.
New IT Department Realities
The fundamental mission of the IT Administrator hasn’t changed much, but there are more obstacles along the way. Organizations of all sizes deal with these challenges, but small-to-midsized businesses suffer from an additional hurdle: lack of resources and expertise to manage these new demands.
In addition to sophisticated malware targeting businesses on a daily basis, IT Administrators must now account for new complexities that include:
· Smartphones and tablets used to access the company network from anywhere in the world
· Employees who wish to use their mobile devices and PCs to get their work done
· Confidential data moving freely within the company network, or outside of the network via laptops or USB thumb drives
· Finding and patching holes in user applications and operating systems
These new technology realities have left IT Administrators struggling with related security concerns, and in most cases, they are forced to evaluate, purchase, install and manage a new tool for each scenario. Mobile Device Management, Systems/Patch Management, Data Encryption and more—these new tools get cobbled together with existing anti-malware technologies, leaving IT Administrators with a network that’s more complex to manage, but not necessarily more secure.
What’s New and Improved in Kaspersky Endpoint Security for Business
The new challenges of organized cybercrime and a boom in employee-owned devices have made protecting business data tougher than ever. To simplify and secure business of all sizes, Kaspersky Endpoint Security for Business comes with a number of new and improved technologies that allow IT Administrators to See, Control, and Protect their network.
· Mobile Security and Device Management - Kaspersky Lab lets administrators secure and protect data, even on employees’ own smartphones and tablets. Mobile endpoint protection can be deployed remotely through centralized Mobile Device Management (MDM).
· Data Encryption – Secure individual files, folders, or full-disks, with Advanced Encryption Standard (AES) 256 bit encryption to ensure information remains secure in the event of accidental device loss or theft. Kaspersky Lab’s new encryption technology can also be enforced on peripheral devices, removable drives, files, and folders, and is transparent to users and applications while rendering data unreadable to cyber-criminals.
· Endpoint Control Tools –Kaspersky Endpoint Security for Business is designed to control application usage through policies and dynamic whitelisting. Administrators can also create custom policies around removable storage devices, USB storage devices and printers, and create on-device web policies ensure users browse the Internet safely whether on the corporate network or at home.
· Systems Management – An array of new systems configuration, deployment and management tools included in Kaspersky Endpoint Security for Business makes time-consuming IT tasks like OS installation, network inventory, system provisioning, remote administration, network admission control (NAC) and license management both faster and less complex. Automated vulnerability scanning and patch management ensures users and administrators are always up-to-date and fully notified about critical security exposures.
· All managed from Kaspersky Lab’s Security Center - The powerful administrative console unifies every aspect of Kaspersky Lab’s endpoint, file server and virtual infrastructure protection under one ‘pane of glass.’
· Industry-Leading Anti-Malware – Kaspersky Lab’s proven blend of on-premise, proactive and cloud-based methods for detecting malware keeps users connected to the latest threats discovered by our team of experts. Kaspersky Lab’s outstanding performance during independent evaluation throughout 2012 earned the company some of the highest accolades in the industry. In its year-end performance report, AV-Comparatives awarded Kaspersky Lab the highest overall score in its “Product of the Year ” testing for the second consecutive year . AV-Test also gave its Best Protection Award and Best Repair Award for 2012 to Kaspersky Endpoint Security.
When analyzing all the tests conducted in recent years by independent firms including AV-Comparatives , AV-Test and more , the results show that Kaspersky Lab consistently achieves the industry’s highest malware detection success rates, finishing in the Top 3 in more than 80 percent of all tests, more than 20 percent more frequently than our next closest competitor.
Customized and Scalable for Your Needs
The job of the IT Administrator is to build and maintain a network that allows its workers to be more productive; one that is stable enough to never fail but agile enough to incorporate the newest technologies and devices, and which operates within the budget constraints of management. But while these goals are consistent across all business types, no two organizations are the same. Kaspersky Endpoint Security for Business was built with the SMB in mind, offering premium protection technologies without the need for new budgets or manpower resources to manage them.
Available for purchase today in specialized bundles for businesses of all sizes, Kaspersky Endpoint Security for Business is a single, unified platform, created by Kaspersky Lab’s engineers from a single code-base, which delivers protection in a way that other security products cannot. Through ONE platform, ONE console, and at ONE cost, IT Administrators can see, control and protect all systems and endpoints in the network, whether it’s a PC down the hall, a virtual machine in another office, or a missing smartphone across the country.
Kaspersky Endpoint Security for Business is available in the following base configurations, which are modular and expandable to meet future needs:
· Kaspersky Endpoint Security for Business: Core – the foundation of Kaspersky Lab’s award-winning and powerful workstation anti-malware protection and a firewall, managed by the intuitive administration console – Kaspersky Security Center. For customers who want only the best anti-malware possible, this is the solution.
· Kaspersky Endpoint Security for Business: Select – includes Workstation & File Server Security, Application Control with Dynamic Whitelisting, Device Control, and Web Control. Also included is a mobile protection solution which consists of an endpoint security agent and Mobile Device Management (or MDM).
· Kaspersky Endpoint Security for Business: Advanced – includes all technologies in KESB Select, with the addition of Encryption and Systems Management tools. If your business needs include remote deployment, Patch Management and Vulnerability Scanning, KESB Advanced is the solution for you.
· Kaspersky Total Security for Business– our flagship offering includes additional protection with the inclusion of infrastructure-level protection for Web, Mail, and Collaboration servers. From the endpoint all the way to the Internet gateway, you can protect it with Kaspersky Lab.
Many of these security and IT efficiency technologies are also available for purchase separately as Targeted Solutions. These individual offerings allow businesses to custom-design their protection scheme, placing Kaspersky Lab technology at specific points across their network as required.
“The new Kaspersky Endpoint Security for Business a true testament to the dedication of our brilliant teams of R&D and Security Research. In an industry where acquisition and consolidation has become the norm, building these technologies from the ground-up was certainly not the easiest path, but in the end, Kaspersky Endpoint Security for Business is the best possible protection for our customers,” said Mr Andrey Pozhogin, Senior Product Launch Manager, Kaspersky Lab.
“Kaspersky Endpoint Security for Business will show IT managers that a security solution is more than the sum of its components, and that a well-designed and fully-integrated solution not only makes sense for their bottom line, but also brings better protection to their organization. For the past several years, all the independent tests and industry analysis have shown Kaspersky Lab has solidified its position as a leader in the global IT industry, and we’re confident Kaspersky Endpoint Security for Business demonstrates to Enterprises and SMBs alike that we remain at the forefront of security technology,” said Mr Fong in closing.
Kaspersky Lab推出一众终端解决方案全面面对应现代商务安全的显见、控制和保护需求
Kaspersky『商务终端保全方案』(KESB) 献上更深广周全的保护及天衣无缝的管理机制，强化 IT部门的防守功能，对外防御网际犯罪，对内迎合多变的营运需求。
八打灵再也3月6日讯 －Kaspersky Lab (卡巴斯基实验室)于今日正式推出新一代的商务保全方案，协助营运环境克服在管理网路安全、脉络效绩方面的最新挑战。Kaspersky Endpoint Security for Business (『Kaspersky商务终端保全方案』) 可谓公司最新的旗舰商务保全平台，研发宗旨在于提供业界最佳的网际安全保护，有效防御先进恶意软体和网路罪犯的侵袭，并且对应 IT部门的另一个公敌～内部脉络的复杂性。
Kaspersky Endpoint Security for Business是首个从实际环境需求衍生的真正保全平台，替商务运作空间带来关键性的整合保护，即深远的防御、有效的规划以及天衣无缝的管理机制。
Kaspersky Lab东南亚区管道销售总监方奕文透露，有鉴于大马企业界的资讯与通信科技 (ICT) 花费不断攀升，对于Kaspersky Endpoint Security for Business方案即将成为企业机构的策略武器，有效辅助商务的市占率开发及强化网路安全的保护，Kaspersky Lab深具信心。
「我们目前正处于一个高档的标靶袭击年代，网路上遍布了精密的间谍工具；而网络间谍，也成了各个领域的最严重威胁，无论规模大小，任何一个企业都有被攻击和入侵的风险。 每个企业机构都有网路罪犯们觊觎的珍贵资料，以便用作接触其它组织的后门钥匙。网路入侵的目的，可以是盗用个人的财务资料，也可能是窃取国家的机密资讯或智慧财产！每个组织的决策人，在设立公司的 IT保全基建时，都必须谨记这一点。」方先生补充。
「科技是企业机构生存的基础。大马企业的 ICT花费，预计会在 2013年突破 100亿美元([1])；然而，刀无两边利 ～ 企业在营运上越仰赖科技，它接触恶意软体和其它网路威胁的风险也越大。
事实上，Kaspersky Lab每天侦查到的新生恶意软体，就最高达20万个～说明了恶意软体是何等猖狂！此外，越来越多的企业机构也容许雇员们使用个人的智能手机和平板电脑处理工作，而作为终端的个人设备一旦缺乏相关的护障，企业脉络间接被入侵的风险自然会提高！因此，Kaspersky Lab深信我们的网路保全旗舰方案，会基于一个控制中心、一个平台和一个超凡价格的特质，而获得马来西亚市场的青睐。」方先生说。
IT部门面对的新事实
IT行政人员的基本职责并无多大的改变，不过，却必须面对更多的阻碍和挑战。规模无论大小，所有的企业机构都会面对这些挑战，不过，中小型企业则因为缺乏资源和专才来管理这类新需求，而面对更大的困难。
除了精密恶意软体的天天攻击，IT行政人员还必须顾及公司网络不管产生的复杂度，问题涵盖：
v 可以在世界任何角落进入公司网络的智能手机和平板电脑；
v 雇员偏向使用个人的行动设备和个人电脑完成工作；
v 机密资料在公司网络内自由流通，或者透过手提电脑或USB随身碟流落在外；
v 持续在用户应用程式和作业系统(OS)中侦查及修补漏洞；
上述由新科技衍生的挑战，不但令 IT行政人员必须分秒关注相关的安全顾虑，而且，每碰到一种新状况的大多数后果，都是被逼要评估、购买、安装和管理新的防御工具～例如行动设备管理、系统/修补管理、数据加密等等。新加入的工具结合既有的防恶意软体科技后，IT行政人员虽然面对更错综复杂的管理结构，效果却未必是更安全！
Kaspersky Endpoint Security for Business有哪些革新及改良的功能？
更有组织的网路犯罪、更多的私人办公设备，全面恶化了保护商务数据的挑战。为了简化及保障所有企业机构的网络，Kaspersky Endpoint Security for Business方案带来了一些革新及改良的科技，协助 IT行政人员观察、控制并保护公司的网络。
v 手机保全及设备管理
Ø IT行政人员可藉由Kaspersky Lab稳固及保护数据，包括雇员的个人智能手机和平板电脑。行动终端保障亦可透过中央『行动设备管理』(Mobile Device Management，MDM)软体，进行部署和遥控。
v 数据加密
Ø 透过256 位元的『先进加密标准』(Advanced Encryption Standard, AES)，保障个人档案、文件夹或全盘资料的安全，就算设备意外遗失或被窃，也能确保当中资料的安全。Kaspersky Lab的最新加密科技，亦可延伸至设备的配件、随身碟、档案和文件夹，令对用户及应用程式看来是显见的资料，流落到网络罪犯手中时，会变成无法阅读。
v 终端控制工具
Ø Kaspersky Endpoint Security for Business方案的宗旨，在于透过政策与动态的合法名单，控制相关程式的使用。IT行政人员也可针对活动存储设备、USB存储和打印机等，开创用户化的保安措施，附加随设备互联网政策，确保雇员在企业网络内外都能安全浏览网站。
v 系统管理
Ø Kaspersky Endpoint Security for Business蕴含的系统配置、部署和管理的新工具，让 IT部门的安装运作系统、网络清查、系统预备、遥控管理、网络存取控制及执照管理等职责，变得更快速简单。自动的弱点扫瞄和修补管理，确保用户和行政人员能更新及全面获悉重大的安全威胁。
Ø 以上功能皆由Kaspersky Lab的 『安全中心』(Security Centre)控制；此强劲的行政控制台，藉由单一的“玻璃框”，全面统一Kaspersky Lab的终端、档案伺服器及虚拟基建的保护。
v 业界领先的抗恶意软体方案
Ø Kaspersky Lab随机构、主动及云端型的恶意软体侦测方式，效绩履经验证，让用户随时对我们专业团队发现的最新威胁保持警惕。在2012年度进行的独立评估中，Kaspersky Lab凭藉超凡表现，囊括了数个声名显赫的业界殊荣：二度蝉联AV-Comparative之《年度产品》的最高测试得分；Kaspersky Endpoint Security 系列获得AV-Test之2012年度《最佳保障大奖》及《最佳修复大奖》。
在分析近年来由AV-Comparative、AV-TEST等独立机构进行的所有功能测试后，我们不难发现，Kaspersky Lab持续取得业界最高的恶意软体成功侦测率；而且在所有的测试中，超过 80%能高居前三名，整体的优异表现比最接近的竞争者高出 20%以上。
因应您的需求而灵活配置
IT行政人员的任务，是建立和维持一个能让雇员们提高生产率的网络，不但要操作无误，能灵活配合最新的科技和设备，而且还要受限于管理层的财务预算。尽管这些元素是所有商务模式的共同需求和限制，当中却难以找到一模一样的配置；因此，彻底了解中小型商务需求与局限的Kaspersky Endpoint Security for Business方案，灵活呈献最顶级的保全科技，却无需动用新预算或人力资源来管理。
由即日其开始发售的Kaspersky Endpoint Security for Business方案，可灵活组合，因应大小企业的不同需求；透过Kaspersky Lab工程师由单一代码基开发的单一统合平台，呈献坊间其它产品无法提供的周全保护。利用一个平台、一个控制中心和一个成本，无论是针对公司大堂内的个人电脑，还是分公司的虚拟机器，或者在国内遗失的智能手机，IT行政人员都就可全面观测、控制和保护网络中的所有系统和终端。
下列的Kaspersky Endpoint Security for Business基本配置，皆可在日后扩充和重组：
v Kaspersky Endpoint Security for Business: Core (核心KESB)：
Ø 结合Kaspersky Lab得奖级工作站防恶意软体方案及防火墙的保全基地，透过Kaspersky Security Center的直觉型管理中心控制。可谓最理想的恶意软体防御方案。
v Kaspersky Endpoint Security for Business：Select (优选 KESB)：
Ø 涵盖：工作站及档案伺服器保全 (Workstation & File Server Security)、动态合法名单的应用程式控制 (Application Control)、设备控制 (Device Control)及互联网控制 (Web Control)；外加结合了行动设备管理 (MDM)及终端保全代理程式的手机保全方案等。
v Kaspersky Endpoint Security for Business: Advanced (进阶 KESB):
Ø 俱备『KESB Select』内的所有科技，以及加密与系统控制工具。若您的营运模式需要遥控部署、修复管理 (Patch Management)和弱点扫瞄 (Vulnerability Scanning)的话，『KESB Advanced』就是您的最佳方案。
v Kaspersky Total Security for Business (商务整体保全方案)：
Ø 我们的旗舰方案备妥了额外的保全科技，如互联网、电子邮件和协作伺服器的基建水平保护等，由终端直达网关，都有 Kaspersky Lab的科技彻底把守。
上述的保全及 IT效绩科技，皆可透过“标靶方案”的形式独立发售，协助企业机构替商务运作灵活配置各自的保全需求，让Kaspersky Lab的防卫科技在其网络的特定关点执行任务。
「全新的Kaspersky Endpoint Security for Business系列方案，可谓我们科研及保全研究团队的心血结晶！在探求及结合的领域趋势中，从实际需求出发的科技创建过程，绝对不简单；然而，我们的Kaspersky Endpoint Security for Business最终还是替客户带来了最理想的保护科技。」Kaspersky Lab高阶产品推介经理 Mr. Andrey Pozhogin说明。
「Kaspersky Endpoint Security for Business即将让 IT经理们体会到，一套保全方案的真正性能，岂止是比较组件的数量那么简单；设计完整且全面整合的方案，不但能达致该部门的管理目标，而且还能赋予公司的网络更理想的安全保护。过去数年来所进行的独立测试及领域分析，已经清楚说明了Kaspersky Lab在环球 IT领域的翘楚定位；因此，我们深信Kaspersky Endpoint Security for Business也将向企业机构和中小型商务展示，我们依然是保全科技的先锋。」方先生总结。
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