Only Brother Brings You the DISNEY Difference
Petaling Jaya, November 22, 2012 - Brother International Malaysia, a leader in home and business IT peripherals that focuses on the ‘Customer-First’ approach is raising the bar on industry trends and technology advancement once again by introducing a new series of embroidery and home sewing machines featuring a multitude of built-in licensed DISNEY characters templates: the Innov-ís 4500D and Innov-ís 1500D that offer precise performance on any project under the needle for homes, SOHOs customers and the textile industry.
Both machines include intuitive features designed to save time and the key features include:-
» Large embroidery area
» Instructional LCD touch panel
» Embroidery editing capabilities
» Built-in stitches and embroidery designs, including exclusive patterns by DISNEY
» Fully automatic needle threading system
» Presser foot clearances at 3 different positions
In addition, for easy file transfers and upgrades, these two machines are also equipped with a USB Port and is card slot ready.
Enhance features of the Innov-ís 4500D include 416 built-in embroidery designs including 134 designs featuring DISNEY characters. An LCD touch screen display control panel shows user all the information they need in full color and high resolution and allows for easy editing of designs.
The LCD panel recommends the suitable settings ideal sewing. With a simple touch of the screen, stitches, embroidery patterns and tutorials can be selected, as can powerful editing features such as layout adjustment, pattern rotation, mirror imaging and also size and colors correction.
The PC link feature allows user to link the machine to the PC, and download embroidery designs and upgrade programs on the Internet. Embroidery patterns can also be import/export to/from the PC via USB port.
The Automatic Height Adjuster feature achieves perfectly formed stitches over a variety of fabric thicknesses, making the Innov-ís 4500D perfect for stitching quilts with varying fabric types. In addition, with the large embroidery area of 300mm x 180mm, user can create elaborate embroidery without the frustration of re-hooping.
The Innov-ís 1500D also features a variety of built-in 76 Disney embroidery designs, enable user to design their own embroidery with Disney’s best-loved character patterns without much hassle. User can also enjoy more than 900 stitches, which this machine provides 105 utility stitches including 12 styles of buttonholes, 239 decorative stitches, and 588 alphabetical characters.
Furthermore, the “My Custom Stitch” allow user to create their own stitches and customize the built-in stitches on the LCD touch panel. Just like Innov-ís 4500D, Innov-ís 1500D offers a newly improved walking foot and by using the presser foot lever, it allows user to select foot clearances from three different positions. Thus it can detects the thickness of the fabric and adjust the most appropriate thread tension. With the best thread tension user can get the best stitch results.
Other convenient features include the advanced needle threading system that automatically sews a reinforcement stitch at the beginning and end of each stitch, and automatic thread trimming system that automatically trims both upper and lower threads at the end of sewing, and then raises the presser foot with just one press of a button.
DISNEY Fashion Showcase Featuring Brother Embroidery Technology and Capabilities
In order to make the launch more exciting, Brother International hold a children’s fashion show featuring designs embroidered from the Innov-ís 4500D and 1500D. This opportunity definitely let you to experience the creativity, fun and limitless imagination of DISNEY with Brother International through these designs of home sewing machines.
“Brother is confident that its market share in embroidery and sewing segment will grow larger in the time being, through the launch of Innov-ís 4500D and Innov-ís 1500D,’’ said Mr. Yoshiaki Otsuka, Managing Director, Brother International (Malaysia) Sdn Bhd.
Otsuka also added that the launch of the these two portable new embroidery series manifests why Brother are among the leading market innovators offering features that do not exist on any other brands of sewing machines.
Retail Price
» Innov-is 4500D – RM 15,999.00
» Innov-is 1500D – RM 9,999.00
This series is under 1-year carry in warranty. These machines can be purchased through Brother International Malaysia’s authorised resellers and are supported by Brother Customer Service Centre, located at the fifth level of Tower 1, Jaya 33 at Jalan Semangat, Petaling Jaya. It is open Mondays to Fridays, from 8:30am to 5.30pm, and on Saturdays, from 8:30am to 1pm.
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