ASUS Announces Redesigned Fonepad 7 (FE170CG)

7-inch Android phablet features the new ASUS ZenUI interface and 11cm width for easy one-handed portability

Kuala Lumpur (22nd May, 2014) — ASUS Malaysia today announced the Fonepad 7 (FE170CG), the latest version of the 7-inch Android device with full 3G telephony functionality. This latest Fonepad 7 comes in a range of colors, and is powered by an Intel® Atom™Z2520 (1.2GHz) Processor. It is narrower than its predecessor, with an 11cm width so it can be easily held in one hand. A narrow bezel design provides users with a larger viewing area on which to experience the brand new ZenUI interface.

Intel performance in your palm
The ASUS Fonepad 7 (FE170CG) features an Intel® Atom™Z2520 (1.2GHz) Processor with Intel® Hyper-Threading Technology that combines powerful performance with energy efficiency, giving this Android 4.3 Jelly Bean (4.4 KitKat upgradable) tablet smooth multi-tasking performance and an incredible 10-hour battery life1. The 1024 x 600 display provides vivid, clear visuals; while high quality audio is provided by a front speaker with ASUS SonicMaster technology.

Built-in 3G with HSPA+ mobile data with download speeds up to 42Mbit/s and uploads of 5.76Mbit/s mean the ASUS Fonepad 7 is an always-connected device for seamless web browsing. With full 3G telephony support across GSM and WCDMA bands, Fonepad 7 can also be used for voice calls using the built-in noise-cancelling digital microphone or an optional Bluetooth headset.

Fonepad 7 has a rear-facing 2-megapixel camera capable of taking 1600 x 1200 resolution images and 720p video recording at up to 30 frames per second (fps). The front facing 0.3-megapixel camera allows for video chats and VGA video recording at 30fps. Both cameras feature f/2.8 aperture lenses. Improved camera software features a Selfie Mode that automatically starts a countdown and takes a shot once it detects a preset number of faces in the frame, as well as Time Rewind mode which takes a series of burst shots so the user can choose the best images from the set.

Weighing just 290g and measuring 192 x 110 x 10.7mm, Fonepad 7 is narrow and light enough to comfortably fit in a user’s palm. Its narrow bezel design increases available display area despite its smaller dimensions, the display also has a smudge-resistant coat that helps repel fingerprint smudges. Fonepad 7 is available in four colors (black, red, white, and blue).

1 Measured under test conditions with looping 720p video playback

Be amazed by ASUS ZenUI
Fonepad 7 features the exclusive ASUS ZenUI mobile device interface. It features more than 200 software tweaks over previous ASUS interfaces and sports a new visual design with modern 'flat' icons, customizable vivid color themes that match the device color, animations, new ringtones and notification sounds, and a clean layout to clearly present information. ASUS ZenUI also includes two features — What's Next and Do It Later — designed to free users from actively having to manage the multitude of information they are confronted with daily, thus enabling them to be more productive.

AVAILABILITY & PRICING
Available now at your local IT stores and resellers:-
Fonepad 7 (4GB model) SRP: RM 499
Fonepad 7 (8GB model) SRP: RM 599

ASUS ZenFone 4 is NOW AVAILABLE at the retail stores nationwide.

ROG Poseidon GTX 780 Graphics Card Now Available in Malaysia

New graphics card with exclusive DirectCU H2O hybrid air and water cooling technology delivers 140%-cooler, 3X-quieter and 12%-faster gaming performance

Kuala Lumpur, Malaysia (14th February, 2014) — ASUS Republic of Gamers (ROG) today announced the immediate availability of the ROG Poseidon GTX 780 graphics card here in Malaysia. The new graphics card is equipped with DirectCU H2O, an exclusive hybrid thermal solution that enables extremely efficient cooling by either air or water.

ROG Poseidon GTX 780 is powered by the latest NVIDIA GeForce® GTX 780 GPU (graphics-processing unit). With DirectCU H2O on board offering users the unique ability to cool either by air or water, ROG Poseidon GTX 780 achieves running temperatures that are up to 24°C lower than reference designs — that’s up to 140% cooler  for gaming performance that’s up to 12% faster in both Assassin’s Creed® IV: Black FlagTM and BattleField 4TM.

ROG Poseidon GTX 780 is also loaded with ROG technologies and innovations, including dust-proof fans for increased card longevity, die-cast thermal armor for improved cooling in the crucial MOSFET area, DIGI+ voltage-regulation modules (VRMs) with black metallic capacitors power design for incredible stability and reduced noise. The new card also comes with GPU Tweak, an easy-to-use software that squeezes maximum performance from the GPUs — real-time graphics tuning and live streaming has never been this easy.

Exclusive DirectCU H2O technology for up to 140%-cooler and 3X quieter performance
ROG Poseidon GTX 780 is fitted with exclusive DirectCU H2O technology, which employs a combined air and water channel to provide complete flexibility for the user — and ultra-efficient cooling for the graphics cards.

A custom vapor chamber is in direct contact with the card’s GPU for faster heat dispersal, while copper heat-pipes and extended cooling fins further transfer heat out and away from the card to keep it running cool. With water cooling, Poseidon GTX 780 achieves up to 24°C-lower running temperatures than reference designs — keeping the GPU cooler when using GPU Boost 2.0. With air cooling, ROG Poseidon GTX 780 achieves up to 7°C-lower running temperatures than reference.

What’s more, with standard G¼-inch threaded fittings, ROG Poseidon GTX 780 easily accommodate existing cooling equipment – so users can get going with water cooling right away.

The new card features dust-proof fans that deliver cooler, quieter operation and extend lifespan — ROG Poseidon GTX 780’s increased resistance to dust and other particulates mean that the card will remain working for up to 25% longer than reference designs.

Thoughtful power design that’s built to last
ASUS engineers have designed ROG Poseidon GTX 780 to just keep on going. The card includes exclusive DIGI+ VRM with Super Alloy Power technology. Black metallic solid-state capacitors,10-phase Super Alloy Power concrete-core chokes and hardened MOSFETs all withstand much greater stress and heat due to the application of specially-formulated materials — increasing reliability and overall card lifespan up to five times (5X). DIGI+ VRM delivers digital voltage regulation that ensures ample room for experimental performance tuning — to levels unmatched by other graphics cards.

ROG Poseidon GTX 780 also benefits from a tough back-plate that’s made from an aluminum alloy and a unique die-cast thermal armor with thermal pads — preventing bending and further improving cooling in the crucial MOSFET and memory areas.

Immense gaming power that bathes in an awesome glow
ROG Poseidon GTX 780 includes GPU Tweak, an exclusive tuning tool that allows quick, simple and safe control over video-memory clock speeds, cooling-fan speeds and power-consumption thresholds — allowing the card’s GPU to be pushed to its limits.

As well, the GPU Tweak Streaming tool lets users share on-screen action over the internet in real time — so others can watch live as games are played. It’s even possible to add a title to the streaming window along with scrolling text, pictures and webcam images.

On top of this ability to unleash incredible power, ROG Poseidon GTX 780 also looks amazing, with a gorgeous LED light that glows a glorious red and pulsates majestically when the cards are active — a stunning reminder of awesome power at work.

AVAILABILITY & PRICING
The release of ROG Poseidon GTX 780 graphics card will commence immediately, priced at RM 2,579.

Penang OverClocker, Kelvin Chen victorious in the ASUS Malaysia Online OverClocking Challenge

Kuala Lumpur, Malaysia (07 February, 2014) - The recently concluded ASUS Malaysia Online OverClocking Challenge - Chinese New Year OC Quickie, with a total of 48 submissions from enthusiasts all over the country came to a conclusion on the 31st January, 2014. The less-then-2-weeks online challenge at Lowyat.NET Forum was based on Intel Socket 1105/1155 platform without cooling limitation. The benchmark used for the challenge was Super PI 32M.

Although Super Pi is based on the legacy x87 instructions set, it is still considered as the "main" OC Benchmark in the OverClocking scene. Most of the World OverClocking Championships still make use of the mentioned benchmark for its CPU-centric benchmark.

Event Details
Title: ASUS Malaysia Online OverClocking Challenge – Lunar New Year OC Quickie
Time: 22nd – 31st January 2014
Benchmark: Super Pi 32M
Category: Intel Socket 1150/1155
Link: http://goo.gl/U9j9uX

ASUS and Intel to Spark Global Conversation with “Fonepad is Calling” Campaign

With less people using smartphones and phablets for calls – campaign asks “Is one device able to fit your personal, social and professional life?”

Kuala Lumpur (29th November, 2013) — ASUS and Intel® announced a creative collaboration titled “Fonepad is Calling” to spark a global conversation about the fast-growing ‘phablet’ category of large-screen smartphones, titled “Fonepad is Calling.” The campaign has been on-going since 20th November, and ends on February 2014. The objective is to win mindshare on this emerging category, and be seen as one of the leaders in this space.

The campaign also supports two newly-launched Android tablets with 3G telephony features, called ASUS Fonepad Note 6 and ASUS Fonepad 7. Both products are powered by Intel, with Fonepad Note 6 running the Intel Atom™ processor Z2580 and Fonepad 7 running the Intel Atom processor Z2560. The new Fonepad models are innovative devices in the emerging phablet category and were announced during IFA in Berlin, Germany on September earlier this year. The “Fonepad is Calling” campaign extends Intel’s long history of collaboration with ASUS.

At the center of the campaign is the “Fonepad is Calling” online video, which educates and inspires consumers to understand how Fonepad fits their lifestyle. It positions Fonepad as the perfect combination of tablet and smartphone - allowing them to seamlessly move between their personal, social and professional life. These campaign videos also:

 Features real-life characters that span age and profession
 Uses slightly exaggerated contexts to highlight the transformative moment when people receive a call, while using a device that traditionally has only had tablet functionality
 Showcases the benefit of multitasking for a wide range of people – from bomb squad experts to Chinese grandmothers - rather than listing the product's features
 Stars an international cast of comic actors that take the script to a whole other level through improvisation
 Focuses primarily on online placements to engage millennials where they are

The “Fonepad is Calling” video and supporting digital assets can be found at: -
o http://eee.asus.com/event/fonepad
o https://www.youtube.com/watch?v=N1nJ2qaxhhk

Projected growth of the phablet market
The phablet, a combination of the words ‘phone’ and ‘tablet’ and comprising smartphones with a screen size of five inches or larger, is expected to be a hit this holiday season.

“ASUS design thinking philosophy begins with the idea that technology must adapt to our ever-changing lifestyles, and not the other way around - this is why ASUS was one of the first companies to launch a 7-inch phablet globally,” said Jeff Yang, ASUS Marketing Director. “Phablets are still a new form factor, so there is a real opportunity to spark conversations to answer the many questions that still linger in consumer’s minds. Questions like ‘is one device all I need,’ or ‘is there such a thing as too big’ or ‘am I really buying a phone, or a tablet?’ In order to encourage millennials to have these conversations, we have worked hard to ensure ‘Fonepad is Calling’ is entertaining, social by design and omni-channel. It will be fun watching the debate take shape.”

 “With Intel Inside, the ASUS Fonepad Note 6 and ASUS Fonepad 7 offer the amazing combination of a phone and a tablet in one device, as a convenient option for the growing number of consumers who spending more time on their smart phones consuming social media, music and games rather than on voice calls. We believe people will easily see the value of this innovative form factor through the ‘Fonepad is Calling’ campaign.” said Ryan Baker, Intel Global Partner Marketing.

ASUS Radeon R9 270 DirectCU II OC Graphics Card Launched at RM 699

Exclusive DirectCU II cooling technology delivers 20%-cooler and 3X-quieter operation and Super Alloy Power components provide 2.5X-longer lifespan

Kuala Lumpur, Malaysia (18th November, 2013) — The ASUS R9 270 DirectCU II OC (R9270-DC2OC-2GD5) graphics card announced on 13th November is now available locally at a suggested retail price of RM 699. It is a new graphics card powered by the latest AMD Radeon™ R9 270 graphics-processing unit (GPU).

R9 270 is equipped with loads of exclusive ASUS technologies and tools including DirectCU II for 20%-cooler and three-times (3X) quieter gaming performance, Super Alloy Power components for vastly improved longevity and GPU Tweak, an easy-to-use software tool that allows users to squeeze more performance out of the GPU.

As an ASUS overclocked-edition card, R9 270 is overclocked to perform faster than reference — notching up a remarkable a 975MHz core speed and reaching the 104% level in 3DMark.

The only Radeon R9 270 card with exclusive DirectCU II technology
R9 270 has a unique advantage in the shape of DirectCU II, which puts highly-conductive copper cooling pipes in direct contact with a card’s GPU so heat is dissipated quickly and with extreme efficiency.

Thanks to this thoughtful design ASUS R9 270 with DirectCU II enables the latest AMD Radeon GPU to run up to 20% cooler and three times (3X) quieter than reference — so gamers can enjoy ultra-stable play with very low noise, even at Full HD resolution.

Super Alloy Power components for incredible longevity
R9 270 is constructed using exclusive Super Alloy Power components. Solid-state capacitors, concrete-core chokes and hardened MOSFETs are all designed to withstand much greater stress with the application of specially-formulated materials.

Super Alloy Power technology also reduces power noise such as buzzing and increases the graphics card’s longevity —  R9 270’s capacitors last up to two-and-a-half times (2.5X) longer than traditional capacitors.

Exclusive ASUS overclocking controls and streaming technology
The new ASUS R9 270 has a unique advantage in the shape of GPU Tweak, an exclusive ASUS tool that helps users to squeeze every last drop of performance out of the Radeon R9 270 GPU. This includes the ability to control finely GPU and video-memory clock speeds and voltages, cooling-fan speeds and power-consumption thresholds in real time — so overclocking is both easy and can be carried out with high confidence.

As well, the GPU Tweak Streaming tool lets users share on-screen action over the internet in real time — so others can watch live as games are played. It’s even possible to add a title to the streaming window along with scrolling text, pictures and webcam images.

Availability & Pricing
ASUS R9 270 DirectCU II OC (R9270-DC2OC-2GD5) is now available in Malaysia at a suggested retail price of RM 699.

ASUS GTX 780 Ti Graphics Card Released at RM 2,699

Exclusive GPU Tweak utility, 25% more CUDA cores, PhysX and TXAA technologies push GTX 780 Ti GPU further for faster, smoother and sharper graphics

Kuala Lumpur, Malaysia (18th November, 2013) — The ASUS GTX 780 Ti announced on 7th November is now available locally at a suggested retail price of RM 2,699. The GTX 780 Ti is powered by the brand-new GeForce® GTX 780 Ti graphics-processing unit (GPU) and boosted by exclusive GPU Tweak technology.

The GeForce GTX 780 Ti GPU is equipped by 25% more CUDA (Compute Unified Device Architecture) cores and benefits from a boosted clock speed of 928MHz — both significant increases on its predecessor that enable ASUS GTX 780 Ti to deliver superb gaming performance.

Exclusive technology for exclusive performance from GTX 780 Ti
GTX 780 Ti includes the GPU Tweak utility that’s exclusive to ASUS graphics cards. This easy-to-use tool hands users a variety of unique controls that enable them to squeeze the very best performance from GTX 780 Ti. These include the ability to control finely GPU and video-memory clock speeds and voltages, cooling-fan speeds and power-consumption thresholds in real time — so overclocking is both easy and can be carried out with high confidence.

As well, the GPU Tweak Streaming tool lets users share on-screen action over the internet in real time — so others can watch live as games are played. It’s even possible to add a title to the streaming window along with scrolling text, pictures and webcam images.

Latest innovations for faster, smoother and sharper graphics
ASUS GTX 780 Ti includes the latest innovations to deliver faster, smoother and sharper graphics for the best gaming experience.

NVIDIA® GPU Boost 2.0 cranks up the GTX 780 Ti’s clock speed while allowing full control over the power and temperature — delivering faster visuals for a better gaming experience.

GTX 780 Ti also benefits from NVIDIA PhysX® and for more accurate simulation of real-world physical interactions and NVIDIA TXAA™ temporal anti-aliasing technology, a Hollywood-style special effect that results in smoother and sharper graphics. The new card also comes with GeForce ShadowPlay, a recording utility that lets users capture their proudest gaming achievements — all the way up to Ultra High Definition (UHD/4K) resolutions.

Loaded with memory, ramped up for the best detail and primed for breadth
ASUS GTX 780 Ti is loaded with 3GB of ultra-fast GDDR5 memory allows gamers to maximize their enjoyment, while support for the latest DirectX 11.2 standard enables on-GPU tessellation allowing more and incredibly detailed geometry to be packed into game scenes — characters come to life with detail levels that rival blockbuster movies.

With NVIDIA 3D Vision Surround technology built in, ASUS GTX 780 Ti supports multiple displays, so gamers can generate a breathtaking view of the game world across three screens — all while using a fourth display for other tasks, such as chat or web browsing.

Availability & Pricing
ASUS GTX 780 Ti is now available in Malaysia at a suggested retail price of RM 2,699.

ASUS Announces Transformer Book T100 with Detachable Tablet Display

Compact ultraportable powered by the new Intel Atom quad-core processor features a 10.1-inch HD display that can be used as a lightweight Windows 8.1 tablet

Kuala Lumpur (17th October 2013) — ASUS announced on the availability of Transformer Book T100, a 10.1-inch ultraportable laptop with an Intel® Atom™ ‘Bay Trail’ quad-core processor and a detachable HD display that can be used as a standalone Windows 8.1 tablet. With a slim design and durable finish, Transformer Book is not only one of the lightest laptops currently available at just 1.07kg, but also one of the lightest 10-inch tablets around, at 550g.

High-performance laptop and lightweight tablet combined
ASUS Transformer Book T100 is an extremely compact ultraportable for people who want the productivity features of a laptop with the easy portability of a tablet — and the flexibility to switch between the two in an instant.

Transformer Book features the new Intel Atom Z3740 quad-core processor for smooth multi-tasking performance and incredible energy efficiency, and lasts for up to 11 hours on battery power. The lightweight keyboard dock features precision-engineered keys designed for comfortable extended use, plus a multi-touch touchpad with full Windows 8.1 gesture support.

Just 10.5mm thin in tablet mode, the T100’s 10.1-inch display has a crisp 1366 x 768 resolution and features IPS technology for wide 178-degree viewing angles with excellent daylight visibility. Capacitive multi-touch gives fine fingertip control in tablet mode, while exclusive ASUS ‘Reading Mode’ technology adjusts the display automatically to make the screen easier to read for long periods.  

ASUS Instant On and SonicMaster Audio technology
Transformer Book also features ASUS Instant On technology for the kind of instant response that people have come to expect from tablets. Transformer Book wakes from standby in an instant and lasts for up to 14 days in standby mode.

ASUS SonicMaster audio technology gives true-to-life sound, and Transformer Book also features USB 3.0, 802.11a/b/g/n dual-band Wi-Fi and Bluetooth 4.0. Transformer Book is also bundled with Microsoft Office Home & Student 2013 with full versions of Word, Excel, PowerPoint and OneNote.

AVAILABILITY & PRICING
 ASUS Transformer Book T100 is available from 18th October 2013.
 The recommended retail price is RM 1,299.

ASUS Announces Next-Generation Fonepad 7

New and improved 7-inch Android tablet features an Intel Atom processor and HSPA+ 3G high-speed mobile data with full telephony features

Kuala Lumpur (16 October 2013) — ASUS today announced the Fonepad 7, an updated version of the 7-inch Android device with full voice telephony for people who want smartphone features with a tablet-size screen. ASUS Fonepad 7 features a new non-slip finish and faster HSPA+ 3G with up to 42Mbit/s download speeds.

Fonepad 7 is powered by an Intel® Atom™ Z2560 processor with Hyper-Threading technology for seamless multi-tasking performance with Android 4.2. The 7-inch display has a crisp 1280 x 800 resolution with IPS (In-Plane Switching) technology for wide viewing angles and excellent daylight visibility, while dual-front speakers with ASUS SonicMaster audio technology ensure high-quality sound.

Lightweight tablet with heavyweight features
Just 10.5mm thick and with a low 340g weight, ASUS Fonepad 7 (ME372CG) is highly portable, but perfect for entertainment on the go. A new smudge-resistant coating helps keep fingerprints at bay on the 7-inch screen display and Miracast wireless video streaming mirrors the display to compatible HDTVs for big-screen enjoyment.

Fonepad 7 features a 1.2-megapixel front facing camera, plus a 5-megapixel autofocus rear camera with a 100 continuous-shot ‘burst’ mode and 1080p Full HD video recording. The 3950mAh battery provides up to 28 hours of 3G talk time, 35 days standby time and up to 10 hours video playback.

Built-in 3G with HSPA+ mobile data with download speeds up to 42Mbps and uploads of 5.76Mbps mean Fonepad 7 is an always-connected device for seamless web browsing. With full 3G telephony support across GSM and WCDMA bands, Fonepad 7 can also be used for voice calls using the built-in noise-cancelling digital microphone or an optional Bluetooth headset.

Exclusive ASUS apps
ASUS Fonepad 7 has a customized user interface that integrates social media information, with users being able to see their friends’ latest social media updates on their contact list or incoming call notifications.
Fonepad 7 is available with 16GB onboard storage and a microSDHC card slot, conveniently located on the side of the case, can be used to add more. 5GB of lifetime ASUS WebStorage is also included and ASUS WebStorage Office also provides a full Microsoft Office experience on the move.

The SuperNote app lets users draft notes and can even add images, videos, and voice memos to create multimedia notes. The Floating App also helps users multi-task by giving them the option to open up to six apps simultaneously onscreen.

AVAILABILITY & PRICING
 ASUS Fonepad 7 is available at local IT stores and resellers today from 16th October 2013.
 The recommended retail price is RM 999.

ASUS Announces ‘The Gold Rush’ PC Building Competition

Build a PC with an ASUS 'gold' motherboard to win prizes including a new Nexus 7, an X79-Deluxe motherboard, GTX 770 graphics card and an Intel Core i7 processor

Kuala Lumpur, Malaysia (01 October, 2013) — ASUS today announced the launch of its ‘Join In The Gold Rush’ competition, inviting PC enthusiasts from around the world to get creative by crafting stylish custom builds. From 1 October 2013 until 11 November 2013, contestants are encouraged to create a blinged-out build based around ASUS gold motherboards. Entry is via the competition website at http://www.asus.com/microsite/2013/MB/gold_rush_promotion, where participants must upload photos of their systems.

The public, senior ASUS staff and respected members of the modding community will all get the chance to vote for their favorite builds. Both entrants and the voting public will have chance to win some fantastic prizes, via weekly prize draws and the final judging process. Once the 600th entry is received, an additional prize draw will be held — with one lucky winner walking away with the new Google Nexus 7 tablet, built by ASUS.

Get creative and build in style with ASUS gold motherboards
The ‘Join In The Gold Rush’ competition is designed to promote creative ways to use beautiful ASUS gold-themed motherboards, with Intel® X79, Z87, H87, Q87, B85, H81 and AMD FM2+ Series products being the starting points for eligible entries.

There are no limitations on what entrants can build or how they should express their color-matching creativity. Tiny or tower, water-cooled or systems built from scratch — scratch mods — are all welcome. ASUS encourages entrants to color-match components as much as possible, perhaps by employing pretty pipework or fitting lights that flash to match the rest of the build’s hues — the choice is theirs. Entrants might even choose to included color-matched peripherals in their entries, or paint their computer dens to allow everything to bask in the golden glory.

Judging and voting process

From 12 November 2013 to 25 November 2013, the public will be invited to judge all ‘Join In The Gold Rush’ competition entries and vote for their favorite creative builds. The 10 favorite builds, as chosen by the voting public, will then advance to the final judging stage — to be appraised by a panel of ASUS stuff and industry experts.

From 25 November 2013 to 27 November 2013, ASUS Chief Designer Jimmy Chu will work alongside Vice Presidents Joe Hsieh and Jackie Hsu, Bit-tech.net’s Antony Leather, renowned modders Paul Tan and Bill Owen and the Cooler Master case-design team, to choose five overall winners —one first place, two second-place winners and two in third place.

The first-place winner will receive an ASUS X79-Deluxe motherboard, a GTX770-DC2OC-2GD5 graphics card and the latest Intel Core i7-4820K processor. The second-placed contestants will each receive an ASUS VivoPC, VivoMouse and a Designo MX279H monitor, while the two in third place will each win an ASUS GTX770-DC2OC-2GD5 graphics card. Prize draws held weekly during the entry period mean that all contestants have the chance of winning. Weekly prizes include an ASUS RT-N16 Wireless-N300 router, a ROG Orion Pro gaming headset and a Xonar U7 USB sound card.

A final prize draw will be held to award prizes to public voters. Five names will be drawn at random, with each lucky winner receiving an ASUS gold-themed motherboard.

Full terms and conditions for the ‘Join In The Gold Rush’ competition can be found on ASUS website. The judges’ decision is final and no correspondence will be entered into.

DETAILS
The ASUS ‘Join In The Gold Rush’ competition will be run from 1 October 2013 to 28 November 2013. The closing date for entries is 11 November 2013.

Cooler Master 2013 Case Mod Competition, Prizes Valued up to US$20,000 - STARTS NOW!!!

Taipei, Taiwan – Cooler Master is announcing the 2013 Case Mod Contest, with cash and hardware prizes that total up to US$20,000, sponsored by: ASUS, GeIL and Plextor. Previous years have produced some incredible builds and gone on to gain strong fan followings worldwide. We look forward to seeing the artistry and innovation of the 2013 entries. Modders are invited to enter in one of two categories: “Tower Mod” and “Scratch Build.” Hardware plus cash prizes await the 1st place x 1, 2nd place x 2 and 3rd place x 3 winners of the two existing categories. Register and start your worklog now! See full contest details at: mod.coolermaster.com

Winners of the 2013 Mod Contest will be calculated based on public votes (30% of total score) and judges’ scores (70% of total score). This year includes cash prizes for 1st and 2nd place winners in both categories of US$1,000 or US$500 respectively. We also have exciting hardware prizes, such as Cooler Master cases, V1000 power supplies and Nepton liquid cooler, ASUS Maximus VI Formula and ASUS TUF Sabertooth Z87 motherboards, aluminum peripherals form CM Storm, GeIL EVO Potenza 2666+MHz Limited Edition Frost White 16GB Dual Channel Kit, Plextor SSD and more. See full prize details at: mod.coolermaster.com/prize

Our panel of judges includes some of the world’s most renowned modding experts which includes: Bill Owen, Richard Surroz, Brian Carter, Paul Tan, Antony Leather, Asus, GeIL, Plextor and Cooler Master’s own design team.  

The Cooler Master 2013 Case Mod Competition kicks off September 23 and will continue through January 31, 2014, so be sure to sign up and begin preparing your submissions.

ASUS Next-Generation PadFone Infinity (A80)

LTE smartphone with 5-inch Full HD display combines with a 10.1-inch tablet dock for seamless mobile flexibility

ASUS PadFone™ Infinity (A80) is a powerful LTE smartphone with a sleek metallic design and a 5-inch Full HD display that becomes a 10.1-inch tablet when docked to its companion PadFone™ Infinity Station. PadFone™ Infinity (A80) features Android 4.1 and groundbreaking mobile performance, thanks to its next-gen Qualcomm® Snapdragon™ 600 processor with quad-core CPU and up to 19 hours of 3G talk time.

Premium design with premium performance
With a slender unibody design crafted from aerospace-grade aluminum, ASUS PadFone™ Infinity (A80) is both beautiful and durable. The 5-inch screen features a 1920 x 1080 Full HD resolution with an extraordinary 441 pixels-per-inch for text so crisp it looks like a printed page, and wonderfully detailed high-resolution images. 64GB of storage complements the class-leading Qualcomm® Snapdragon™ 600 1.7GHz processor with quad-core CPU for a smooth and responsive premium Android experience, while 100Mbit/s LTE and 42Mbit/s DC-HSPA+ ensure super-fast web browsing and downloads.

ASUS PadFone™ Infinity (A80) features a high-performance 13-megapixel camera with an f/2.0 five-element lens that captures incredibly detailed images, with no shutter lag. A dedicated image signal-processor enhances low-light image quality and enables PadFone™ Infinity (A80) to capture up to 100 sequential photos at eight frames-per-second, while simultaneously recording 1080p Full HD video. PadFone™ Infinity (A80) can also output 1080p Full HD video via its Micro-USB-compatible MyDP port.

Share apps and mobile data instantly
The unique two-in-one nature of ASUS PadFone™ removes the tedious need to synchronize data between smartphone and tablet. Data and settings on PadFone™ Infinity (A80) are available instantly on PadFone™ Infinity Station upon docking and running apps are smoothly reformatted to fit the larger display. Mobile data bills are also reduced, since a single data plan can be shared between both devices.

PadFone™ Infinity (A80) comes with new and exclusive ASUS apps, including SuperNote 3.1 for note taking, Story for creating stunning photo albums and ASUS Echo for voice control of PadFone™ Infinity.
PadFone™ Infinity (A80) has up to 19 hours of 3G talk time, which increases to up to 40 hours when docked into PadFone™ Infinity Station. PadFone™ Infinity Station also has sufficient battery capacity to fully recharge the docked PadFone™ Infinity (A80) up to three times.

AVAILABILITY & PRICING
 ASUS PadFone Infinity (A80) is available in Malaysia from today onwards.
 The combined price of PadFone Infinity (A80) [32GB] and PadFone Infinity Station is RM 2,699 (SRP).

ASUS Announces Full Support for AMD FX-9000 Series Processors with Existing 990FX-Based Motherboards — No BIOS Update Required

Unprecedented stable support for flagship 5GHz processors with 2400MHz memory 

Kuala Lumpur, Malaysia (9 September, 2013) — ASUS today announced that its existing 990FX-based motherboards all support the new flagship AMD FX-9000 Series processors at memory speeds up to 2400MHz, without the need for a BIOS update.

The ASUS Crosshair V Formula-Z and Sabertooth 990FX R2.0 motherboards are available locally and feature AM3+ Socket with full support for AMD’s extreme-performance FX-9370 and FX-9590 processors. With eight-cores and unlocked clock speeds up to 5GHz, the FX-9000 Series requires incredible amounts of power and generates considerable heat — AMD recommends a 1200W power supply and liquid processor cooling.

The mentioned ASUS 990FX motherboards not only take the FX-9000 Series in their stride, straight from the box, but also support rock-solid stability at memory speeds up to 2400MHz with selected DDR3 DIMM kits[1] — something that currently cannot be attained by 990FX-based motherboards from other vendors.

“ASUS is a market leader in the motherboard industry, thanks to the quality and innovation of its product,” said Roy Taylor, Corp Vice President of Global Channel Sales at AMD. “The out-of-the-box support for AMD FX-9000 Series processors offered by its 990FX-based motherboards is further proof of the solid design and high-quality components for which ASUS has long been renowned. In fact it’s so good, I used the same motherboard in my PC at home.”

Availability & Pricing
The Crosshair V Formula-Z and Sabertooth 990FX R2.0 are available locally with a MSRP of RM850 and RM699 respectively.

Secure and Manage Your Business with ASUSPRO Series Business Notebook

Delivering uncompromising business-class productivity, durability and security for IT-managed enterprises and businesses

KUALA LUMPUR (21 AUG 2013) — ASUS today unveiled on a new addition commercial line-up to its family, the ASUSPRO Series – the B ADVANCED Ultrabook and P ESSENTIAL notebook.

Both business notebooks were presented by ASUS Country Product Manager for Commercial Business, CN Ng. He said, “There are increased demand for greater reliability by businesses and organizational users. Therefore with the introduction of ASUSPRO series and its key features, we believe businesses should be more mobile, powerful, easier and comfortable to use.”

ASUS Malaysia Country Manager, Jimmy Lin added, “At ASUS, it has been our ultimate objective to transform in order to meet the consumers’ needs and expectations in today’s digital age. That’s why IT professionals all over the world choose ASUS, as they know that our commercial notebooks are synonymous with quality and reliability.”

ASUSPRO B ADVANCED BU400 
Durable Ultrabook™ designed for your business

The ASUSPRO BU400 Ultrabook delivers ultimate performance and makes business more mobile, durable, secure and productive. Designed for professional users, the BU400 is renowned for undergoing strict quality tests proven to exceed the demanding MIL-STD 810G military standard, thus ensuring a long-lasting reliability. With a slim 21mm profile and weighing just 1.64kg, the BU400 has a durable aluminum and carbon fiber construction that houses a shock-absorbing hard drive.

The ASUSPRO BU400 is powered by 3rd generation Intel® Core™ processors with NVIDIA® GeForce® 5200 video graphics hardware. The BU400 features a spill-resistant keyboard with ergonomic keys that provide a more natural and precise typing experience, as well as a highly responsive and accurate touchpad. Security gets reinforced with Trusted Platform Module (TPM) hardware, fingerprint reading and facial recognition log-ins. The BU400 comes bundled with software like Intel® Small Business Advantage, Intel® Anti-Theft technology and Computrace® LoJack® for Laptops.

ASUSPRO P ESSENTIAL P45
Extra-dependable for Small and Medium-size Businesses

ASUSPRO P Essential P45 notebook are designed to support small to medium-sized businesses with affordable yet-fully featured PCs for work and productivity, especially for enterprises who do not wish to maintain a managed IT environment. They offer complete reliability, meeting much higher industry standards than other notebooks in drop tests, hinge cycle tests, and panel pressure testing. ASUSPRO P Essential notebooks use anti-shock hard drives and spill-resistant keyboards. They make working more comfortable with anti-glare screens and bigger multi-gesture touchpads.

Easier productivity is powered by 3rd generation Intel® Core™ processors, while exclusive ASUS Super Hybrid Engine II delivers up to14-day standby. Data gets backed up automatically when the battery drops to 5%, and for greater security ASUS SecureDelete completely removes confidential files. Simple to use yet completely effective, ASUSPRO P Essential notebooks are the ones to choose for resource-savvy businesses on the path to growth.

AVAILABILITY & PRICING
 ASUSPRO B ADVANCED BU400 (BU400VC-W3086G)
SRP = RM 3,599 – Mid-September 2013 onwards

 ASUSPRO P ESSENTIAL P45 (PRO45VJ-VO049X)
SRP = RM 3,099 – Late August 2013 onwards

ASUS Republic of Gamers Introduces Maximus VI Impact Mini-ITX Gaming Motherboard with Intel Z87 Chipset

SupremeFX Impact audio, onboard 802.11ac and the same powerful overclocking features as ATX motherboards give an unbeatable foundation for compact PCs

Kuala Lumpur, Malaysia (14 August, 2013) — ASUS today announced Maximus VI Impact, a mini-ITX gaming motherboard based on Intel Z87 chipset for the latest 4th generation Intel® Core™ processors.
Maximus VI Impact is the first ROG mini-ITX motherboard to be fully loaded with exclusive gamer-pleasing innovations and proves size is no longer an indicator of performance. It features the SupremeFX Impact discrete sound card for best-in-class 115dB SNR audio and Impact Power digital power-management technology for the same renowned overclocking control as ROG full-size ATX motherboards. Maximus VI Impact also takes connectivity to the next level with onboard 802.11ac Wi-Fi and Bluetooth 4.0.

Maximus VI Impact has undergone hundreds of rigorous tests to ensure compatibility with popular mini-ITX cases and processor coolers. So if something’s made for mini-ITX, it’s made for Maximus VI Impact.

Maximum sound from mini-ITX
ROG Maximus VI Impact features the SupremeFX Impact discrete sound card with a custom design that keeps the PCI Express x16 slot free. The exclusive dual-differential circuit design splits the audio chip’s analog signal into opposing phases that are combined by four operational amplifiers (op-amps) to produce a single, stronger and cleaner output, while premium ELNA® audio capacitors smooth high and low-frequency signals to deliver warmer sounds.

Maximus VI Impact also features Perfect Voice technology that uses active noise cancellation on the microphone input to keep VoIP chat clear in noisy environments, and Music PnP technology that allows external sound sources to play through PC speakers when the PC is shut down. Together with exclusive SupremeFX Shielding that reduces audio distortion from electromagnetic interference, lossless 115dB output and the ability to drive high-impedance headphones (up to 600ohms), Maximus VI Impact takes mini-ITX audio to new heights.

Ultra-stable overclocking and fantastic connectivity
ROG engineers designed Maximus VI Impact for demanding gamers who want the convenience of mini-ITX size without sacrificing overclocking and compatibility features. Based on ROG Extreme Engine DIGI+ III technology, Impact Power is compact voltage-regulator module (VRM) with 60A BlackWing chokes and 10K black metallic capacitors that gives precise digital power management for complete overclocking control that’s on a par with ROG full-size ATX motherboards.

Maximus VI Impact takes connectivity to the next level, too. The compact mPCIe Combo II + Wi-Fi 802.11ac/Bluetooth 4.0 add-on card delivers Wi-Fi speeds up to three times faster than 802.11n, while an M.2 slot supports the latest high-performance SSDs.

Geared for gamers
ROG Maximus VI Impact is also packed with exclusive features to help gamers dominate the battlefield. Sonic Radar detects source of in-game sounds and plots them on an on-screen overlay for a unique method of pinpointing the enemy, while Intel Gigabit Ethernet with ROG GameFirst II technology eliminates online game lag by prioritizing traffic for optimum ping rates.
Other bundled tools include ROG RAMDisk that allows up to 80% of a computer’s available RAM to act as a high-speed virtual drive for accelerated game-loading times, while SSD Secure Erase built in to Maximus VI Impact’s UEFI BIOS lets users quickly restore drives to a factory-fresh condition for the best possible performance.

User-friendly diagnostic features
Built-in diagnostic and troubleshooting features on the I/O backplate make it easier for PC enthusiasts to test different overclocking configurations with ROG Maximus VI Impact. The Q-Code display shows two-digit codes for rapid identification of POST errors, while pressing the DirectKey button enters the UEFI button immediately. Maximus VI Impact also features a MemOK! button on the motherboard that automatically loads failsafe memory settings when overly aggressing timing prevents the PC from booting.

Availability & Pricing
Maximus VI Impact is currently available will be available locally with a MSRP of RM988.

ASUS Launches GeForce GTX 760 DirectCU Graphics Card Lineup

GeForce® GTX 760 DirectCU II, GTX 760 DirectCU II OC, and GTX 760 DirectCU Mini bring sweet spot performance and cooling to all PC form factors

Kuala Lumpur, Malaysia (25 June, 2013) — ASUS today announced the GeForce® GTX 760 DirectCU II, GTX 760 DirectCU II OC, and GTX 760 DirectCU Mini graphics cards, based on the latest 28nm NVIDIA® GPU technology. They use 1152 CUDA cores, and have 2GB GDDR5 on a 256-bit memory interface. Exclusive DirectCU coolers ensure up to 20% lower temperatures and twice quieter operation compared to a reference GTX 760.

The DirectCU Mini design has been created especially for small form factor PCs and other situations where gamers have to consider interior chassis spacing while demanding fully-fledged performance. It uses the CoolTech fan for wider heat dissipation and lower in-case temperatures.

All cards feature exclusive Super Alloy Power components to enhance high load endurance and extend graphics card lifespan. They also use Direct Power architecture to increase stability, lower impedance and power delivery latency, and reduce PCB heat levels. For user-friendly overclocking, the GPU Tweak utility enables intuitive adjustment of graphics card settings.

ASUS GeForce® GTX 760 DirectCU II OC: adding to the sweet spot range
Powering the latest DirectX® 11 PC gaming, the GeForce® GTX 760 DirectCU II OC offers customers excellent value. It runs 1072MHz maximum boost on the core and for video memory uses 2GB of 6008MHz GDDR5.

The exclusive DirectCU II cooler has direct GPU-contact copper heatpipes to speed up heat removal, and maintains up to 20% cooler performance than reference. Its dual 80mm fans have been carefully tested to ensure minimized noise, running up to twice quieter than reference requirements. The fans are also dust-proof to reduce debris accumulation. They retain peak performance over a longer lifespan than generic fans.
The card employs exclusive Direct Power architecture, which widens power delivery to offer greater graphics card stability and improved performance with diminished power latency and impedance. The PCB also operates at lower temperatures thanks to better heat spreading, with power routed through more channels than on traditional graphics card designs.

Super Alloy Power components include solid state capacitors, concrete-core chokes, and MOSFETs that use durable materials to easily withstand high temperatures and heavy compute loads. They extend average graphics card longevity by 2.5 times compared to reference.

The ASUS-exclusive GPU Tweak utility brings customers a unified and intuitive control center for overclocking and other tuning needs. Users can set up performance profiles for favorite games, change GPU and memory speeds, regulate fan operation, and define power consumption and heat thresholds.

ASUS GeForce® GTX 760 DirectCU Mini: first small form factor GTX 760
Custom ASUS engineering brings the latest NVIDIA® GPU technology to small form factor gaming PCs. The new card follows the successful ASUS GeForce® GTX 670 DirectCU Mini, ensuring unabridged performance in a space-saving design. At only 17cm x 12cm x 4cm, the GeForce® GTX 760 DirectCU Mini can easily fit even very crowded cases, and presents an optimal choice for mini-ITX discrete graphics. The core runs 1072MHz, with 6008MHz 2GB GDDR5.

Its DirectCU shroud uses a vapor chamber thermal design with flattened heatpipes for faster and more even heat dissipation. The proprietary CoolTech fan combines axial and flower-type blower operation, ensuring wider multi-directional airflow and lessened noise emissions.

Direct Power, Super Alloy Power, and GPU Tweak are included with the GeForce® GTX 760 DirectCU Mini, giving customers the full complement of ASUS-exclusive features.

Availability & Pricing
ASUS GeForce® GTX 760 DirectCU II and GTX 760 Direct CU II OC graphics cards available locally first week of July while the GeForce® GTX 760 DirectCU Mini will be available late July. The official pricing is yet to be confirmed.

ASUS is back with Master DIY Tour 2.0

A new Power User Gathering based on gathered feedback

Kuala Lumpur, Malaysia (11 June, 2013) - The Master DIY Tour was first started by ASUS Malaysia in 2012, focusing on Technical Seminar, Tech Discussion and OverClocking. Having received encouraging feedback from participants and the community at large, ASUS Malaysia has decided to continue running this successful event as a tour held annually. Hence the birth of the Master DIY Tour 2.0. Similar to the first installation, the tour will be held in Kuala Lumpur, Penang and Johor Bahru respectively.

Event Details
Title: Master DIY Tour 2.0
Venue: 9th June, 2013 – Valenza Hotel & Café, Kuala Lumpur
15th June, 2013 – The Northam All Suites, Penang
29th June, 2013 – Grand Paragon Hotel, Johor Bahru
Time: 1500 – 2100
Registration: http://goo.gl/IYe3Z
 
A new Power User Gathering based on gathered feedback
The Master DIY Tour 2.0 is now tweaked based on the feedback gathered from the previous event. Among the changes are participants will be divided into different groups according to their level of technical knowledge. Besides that, the main theme of Master DIY Tour 2.0 is now switched to PC Modding & Technical Seminar.

Unveiling ASUS Z87 series Motherboards and Intel Haswell Processor
Participants of Master DIY Tour 2.0 will have the opportunity to witness the up-coming ASUS Z87 series Motherboards as well as the 4th-generation Intel processor performance. A walkthrough on the ASUS Motherboard segmentation and features will be provided.

Introducing Cooler Master V series Power Supply
Cooler Master has developed the V-series Power Supply, boosting efforts to re-ascertain its position as the world’s top power supply brand. Based on a brand new platform, it features outstanding efficiency, especially at typical low idle loads, excellent hold up times, voltage stability and ripple suppression. The new V series Power Supply works perfectly with Intel Haswell platform. Participants of Master DIY Tour 2.0 will be given the opportunity to witness the mentioned Power Supply performance.

Partner & Sponsor
Sharing the same vision and passion for the local DIY Market, ASUS Malaysia is glad to welcome Cooler Master Malaysia as the Main Partner for the Master DIY Tour 2.0. “Cooler Master is always in the forefront of producing exciting technology, especially in personalized custom Desktop solutions. We are delighted that Cooler Master shares the same vision with ASUS in promoting the local DIY PC market, thus the partnership in the Master DIY Tour 2.0 event,” said Jacky Lim, Business Development Director at ASUS Malaysia. “We hope that this historic partnership with ASUS, the undisputed worldwide leader in motherboards innovation will further flourish the local computing market to a new paradigm” said Eng Kiat, Regional Product and Business Development Manager at Cooler Master. On the other hand, the event is also made possible with processor, memory and SSD sponsorships from Intel Malaysia and Mushkin APAC respectively. “ASUS has always been the preferred brand for PC DIY Enthusiasts & Power Users alike, in line with our Market Forcus and therefore, we are excited to be part of this Elite Community and continue our support for ASUS for the 2nd year in this event,” said Kenn Lim, Product Manager at Mushkin APAC office.

WD DELIVERS WORLD’S THINNEST 1 TB HARD DRIVE

New, 7 mm Slim 2.5-inch Hard Drive Delivers Industry’s Highest Capacity Storage Giving Customers a High Capacity Option for Thin and Light Mobile Devices

Kuala Lumpur – 11 June 2013 –WD®, a Western Digital (NASDAQ: WDC) company, announced at COMPUTEX TAIPEI 2013 it is shipping the world’s thinnest 1 TB hard drive with its new 2.5-inch WD Blue™ 7 mm hard drive. Offering OEMs, channel integrators and consumers a unique storage solution for thin and light systems, slimmer notebooks, as well as compatibility with the industry-standard 9.5 mm drive slots of mainstream notebooks, the WD Blue hard drive family, in capacities from 320 GB to 1 TB in the 7 mm height, now provides a singular option of thin design and high capacity storage.

     "Users with large portfolios of content no longer need to sacrifice capacity when buying an Ultrabook or upgrading to a thin and light notebook," said Matt Rutledge, Vice President and General Manager for client storage products at WD. "This most compact 1TB hard drive to-date offers manufacturers of systems an upsell path for their customers who will now be able to choose systems offering both sleek design and high capacity.

       “Intel is introducing its fourth-generation Intel Core processor family (codenamed Haswell) to deliver faster and more efficient performance to both desktop and notebook platforms, with significant gains benefitting portable systems” said Roger Bradford, Capabilities Marketing Manager at Intel. “The release of the WD Blue 7 mm hard drives offers a new level of storage capacity that further enriches the computing experience for users of Ultrabooks, All-in-Ones and other thin and light PCs.”

     “With the release of WD’s 1 TB capacity in a 7 mm drive height, Acer customers now have the best of both options and no longer have to choose between the lightness of thin, sleekly designed systems or those with high capacity storage,” said Tiffany Huang, President, PC Global Operations at Acer Incorporated.

     “As ASUS develops new super-slim solutions, reliable storage options such as the WD Blue 7 mm 1 TB hard drive provide us with an ideal capacity to offer our customers,” said S.Y. Shian, Corporate Vice President and General Manager of NB Business Unit at Asus. “WD has eliminated the capacity limits heretofore endured by thin and light personal computers while keeping the reliability and data-protection of a traditional hard drive.”

Features of the WD Blue 7 mm hard drives include:
• Shock Tolerance – WD’s ShockGuard™ technology protects the drive mechanics and platter surfaces from shocks.
• Cool and quiet - WD’s exclusive WhisperDrive™ technology enables quiet performance.
• StableTrac™ – The motor shaft is secured at both ends to compensate for system-induced vibration and stabilize platters for accurate tracking during read and write operations which enables consistently higher performance.
• Dual Stage Actuators – Leveraged from enterprise-class drives, dual stage actuators utilize two actuators to improve positional accuracy over the data track(s). The primary actuator provides coarse displacement using conventional electromagnetic actuator principles. The secondary actuator uses piezoelectric motion to fine tune the head positioning to a higher degree of accuracy.
• Reliable – WD’s SecurePark™ parks the recording heads off the disk surface during spin up, spin down, and when the drive is off. This ensures the recording head never touches the disk surface resulting in improved long term reliability due to less head wear, and improved non-operational shock tolerance.
• Compatibility Tested - WD performs tests on hundreds of systems and a multitude of platforms in its FIT Lab™ and Mobile Compatibility Lab to give customers confidence that drives will work in specific systems.

Price and Availability
Shipping now through select distributors and resellers, the new 1 TB WD Blue 7 mm 2.5-inch mobile hard drive is covered by a two-year limited warranty. MSRP for the 1 TB, model#: (WD10SPCXX) is RM 449. Additional information about WD Blue mobile hard drives and limited warranty terms may be found on the company website at http://www.wd.com/en/products/products.aspx?id=800.

ASUS Introduces the Radeon HD 7990 Dual-GPU Graphics Card

Ultra-smooth gaming with 6GB GDDR5 and exclusive GPU Tweak through a single PCI Express 3.0 interface

Kuala Lumpur, Malaysia (24 April, 2013) — ASUS today announced the Radeon™ HD 7990 graphics card, a dual-GPU offering derived from 28nm AMD Radeon™ graphics processors. With twin GPUs based on AMD Graphics Core Next technology and 6GB GDDR5 video memory, the ASUS Radeon™ HD 7990 easily handles the most demanding DirectX® 11.1 PC games in ultra settings and resolutions above 1920 x 1080.

It is also ready for ultra HD 4K video, delivering the finest graphics performance and the convenience of a standard 2-slot height. With two GPUs factory-paired on the board, customers only require one free PCI Express 3.0 slot without needing to use AMD CrossFireX™ multi-GPU bridging.

GPU Tweak intuitive graphics card tuning
The ASUS Radeon™ HD 7990 delivers the power of two HD 7970 GPUs, totaling 4096 Stream processors and 256 texture units. Customers can fine-tune its performance with GPU Tweak, a user-friendly utility with a highly approachable interface.

In seconds, customers may adjust GPU core and video memory speeds and voltages, graphics card fan speed, and power consumption targets (or thresholds). Multiple profiles for different games can be created and saved, all with instant ease and no learning curve.

Big 6GB GDDR5 video memory and DirectX® 11.1 optimization
For dedicated gamers, the ASUS Radeon™ HD 7990 presents an ideal power platform. Its fast 6GB GDDR5 memory enables highest-resolution textures and utmost visual fidelity. Customers enjoy more immersive experiences while the full benefit of PC gaming is realized and games run as intended with no compromises.

The ASUS Radeon™ HD 7990 supports Windows 8-based DirectX® 11.1, the newest version of the Microsoft® API. The card has the power and compatibility to deliver the latest effects and technologies, including advanced tessellation and shader tracing, resulting in the most realistic games available to date.

Bundled with eight best-selling games
The ASUS Radeon™ HD 7990 ensures full readiness for upcoming standard-setting games, and includes eight hit titles in the box:

 Tomb Raider™ (Crystal Dynamics™/Square Enix®)
 Hitman™: Absolution (IO Interactive™/Square Enix®)
 Sleeping Dogs™ (Square Enix®)
 Deus Ex: Human Revolution™ (Eidos®/Square Enix®)
 Crysis 3© (Crytek®/EA™)
 Far Cry® 3 (Ubisoft®)
 Far Cry®: Blood Dragon (Ubisoft®)
 BioShock Infinite™ (Irrational Games™/2K™)

*Games delivered via redeemable download codes

AVAILABILITY & PRICING
The ASUS Radeon™ HD 7990 graphics card will be available worldwide from late May. The recommended retail price yet to be confirmed.

ASUS Introduces 7-inch Fonepad™ with 3G Mobile Data and Voice-Calling

Built-in 3G for fast mobile data and full telephony feature offers 2-in-1 flexibility at a competitive price

Kuala Lumpur (9th April 2013) — In line with the local media technical seminar, ASUS Malaysia today announced Fonepad™, a competitively priced handheld with 3G voice and mobile data for all the features of a smartphone, with the versatility of a 7-inch tablet. Powered by the latest Intel® Atom™ processor Z2420 with Android 4.1, Fonepad™ features a vibrant HD display with IPS technology for wide viewing angles and outstanding clarity.

“It is ideal to have a larger screen with entertainment, social media and other online activities now playing an increasingly important part in our mobile lifestyles,” said Tony Liao, Product Manager, ASUSTek Computer Inc. “The Fonepad is an innovative combination of a tablet and phone in one single device that delivers powerful performance and flexibility required to accommodate the market needs.”

“Every consumer wants to carry a mobile device that runs fast and responsive applications, with eye-popping graphics and advanced camera features at consumer friendly price points. Users in value segment are no exception. The Intel® Atom™ Processor Z2420 offers these capabilities through processing performance up to 1.2GHz built on Intel’s 32nm process technology. It delivers the required power efficiency, performance capability and flexibility to accommodate a range of devices and market needs,” said Prakash Mallya, Country Manager, Intel Malaysia and Singapore. “The Asus Fonepad™ built on Intel® Atom™ processor Z2420 is optimized for the Google Android platform.”

Beautiful metallic design with Intel® Atom™ performance
ASUS Fonepad™ is ideal for people who value both the voice communication features of a smartphone and the entertainment opportunities afforded by a tablet, but prefer the convenience of carrying just one device. Fonepad™ is a sleek and compact tablet with a metallic design that can be held comfortably in one hand, thanks to its light and slim profile. Fonepad™ features a perfect balance of performance and energy efficiency, with hardware-accelerated 1080p Full HD video decoding and up to nine hours of battery life.
The 7-inch screen features 10-point multi-touch, and a crisp 1280 x 800 HD resolution for crisp, readable web page text and incredibly detailed photos. IPS technology ensures vibrant color with 178-degree wide viewing angles, and images that are clear and bright, even outdoors.

Built-in 3G for mobile data and voice calls
Built-in 3G with HSPA+ mobile data means ASUS Fonepad™ is an always-connected mobile device for seamless web browsing, fast downloads from Google Play Store, and smooth streaming of audio and video. Thanks to its full 3G telephony support, Fonepad™ can also be used for voice calls using the built-in noise-cancelling digital microphone or an optional Bluetooth headset. With just one mobile data plan to pay for, running costs are also much lower than those of a separate smartphone and 3G tablet.
Fonepad™ is available in 8GB, and has an SD card slot for up to 32GB of additional storage. All models feature a front 1.2-megapixel camera for easy video chat and an optional rear 3-megapixel autofocus camera with 720p HD video recording. ASUS SonicMaster audio technology with MaxxAudio 3 processing by Waves ensures clear, well-rounded sound quality.

Exclusive ASUS apps and accessories enhance productivity
ASUS Fonepad™ comes with a number of exclusive ASUS productivity apps: Floating App for easy management of running apps and multi-tasking; SuperNote lite for handwritten notes and drawing; and WebStorage Office Online for Microsoft Office-compatible document editing on the move. Fonepad™ users also get 5GB of free lifetime ASUS WebStorage for syncing and sharing data with other devices.
Optional accessories are also available for Fonepad™. Available in four snazzy colors, VersaSleeve 7 is a wrap-around cover with a folding design that both protects Fonepad™, and props up the screen in two different positions for typing and watching video.

SPECIFICATIONS 1
Operating system	Android 4.1 Jelly Bean
Processor	Intel® Atom™ Z2420 (1.2GHz) with PowerVR SGX540 GPU
Modem	IMC XMM6265
Display	7-inch HD (1280 x 800) LED-backlit with IPS technology 10-point multi-touch
Cameras	Front:    1.2MP Rear:    3MP auto-focus with 720p HD video recording (selected models only)
Memory & storage	1GB RAM 8GB storage with microSD card slot (up to 32GB)
Networks	WCDMA 850, 900, 1900, 2100MHz GSM/EDGE 850, 900, 1800, 1900MHz HSPA+ (21Mbit/s download, 5.76Mbit/s upload)
Wireless	802.11b/g/n Wi-Fi, Bluetooth 3.0
Connectivity	Micro-USB port, 3.5mm headphone socket
Sensors	GPS with GLONASS, accelerometer, proximity, ambient light, e-compass
Other	Noise-cancelling digital microphone, speaker, Micro-SIM slot
Battery	Li-polymer 16Wh (4270mAh) for up to 9 hours 2 use
Colors	Titanium Gray / Champagne Gold
Size	196.4 x 120.1 x 10.4mm
Weight	340g