SCCyberworld

Wednesday, November 23, 2011

Brother Introduces MFC-9970CDW, High-Performance All-in-One Colour Laser Printer

Feature-packed MFC-9970CDW, a perfect professional partner for robust business environments; with touch screen for easy access

PETALING JAYA, November 23, 2011 - Brother International Malaysia, a leader in home and business IT peripherals that focuses on a ‘Customer-First’ approach, launched the MFC-9970CDW, an all-in-one colour laser printer tailored for dynamic daily business activities and robust business environments.

Brother’s popular business-class MFC-9000 series is a hit with businesses worldwide, being a top choice of small and medium enterprise (SME) right up to workgroups at large corporations as the series is simple to manage, scales readily to support larger user groups and provides exceptional value in terms of Total Cost of Ownership (TCO) as well as reduced power consumption for a greener printing solution.According to Mr. Yoshiaki Otsuka, Managing Director of Brother International (Malaysia) Sdn Bhd, the MFC-9970CDW is a combination of speed, precision and efficiency – the essential tools for an aggressive working environment.

“This machine is packed with features for fast-paced businesses, both big and small as the powerful all-in-one machine not only performs beyond expectation, it improves productivity and reduces costs while being energy efficient,” said Mr. Otsuka.


The MFC-9970CDW, with its ability to print, fax, scan and copy, boosts efficiency at work as there is less time wasted waiting for printouts. Be it colour or monochrome, printing speed is at 28 pages per minute. It is also cleverly designed to scale up with the needs of growing businesses with an optional 500-sheet lower tray on top of the standard 250-sheet paper tray. Waiting time for copying is also eliminated as the 50-sheet Automatic Document Feeder makes multiple-page copying, scanning and faxing a breeze.

“We see a growing trend among SMEs of buying new colour laser printers as the total cost of ownership of colour laser printers is decreasing year by year. Based on this trend, the current economic environment, enquiries from local business partners and businesses we believe that there will be excellent take-up of the MFC-9970CDW,” Mr. Otsuka explained.

Ms Lily Siow, Marketing Manager of Brother International Malaysia, elaborated that Brother understands the need for businesses to keep running costs as low as possible. Equipped with wired and wireless network capabilities the MFC-9970CDW can be shared by multiple users across the office network, reducing the total number of machines required in the organization and saving valuable office space.

“The MFC-9970CDW is able to fax documents online helping businesses reduce their phone bills significantly and cutting down the usage of paper. At the same time the MFC-9970CDW also allows sending and receiving of traditional hard copy faxes,” Ms Siow added.

Other Features and Technical Information
Save Time
In order to survive a competitive working environment, efficiency is a must. Brother’s MFC-9970CDW is engineered with flexible media options that enable users to print on alternative sources, such as thick papers, cards or envelopes, in a snap. With its easy to use Straight Paper Path, all you need to do is to feed the special media at the front and collect the perfectly printed copy out at the rear. The 50-sheet Automatic Document Feeder enables multiple page double-sided copying with ease.

In addition, the MFC-9970CDW can also produce professional-looking documents conveniently. Alternatively, users can simply select the A5-sized booklet function.

Web-Based Management and BRAdmin Professional are also available for the MFC-9970CDW, allowing users to troubleshoot printers and Multi-Function Centres without being physically near the machines.

Apart from easy printing and operating the MFC-9970CDW allows easy document management with a wide range of scanning options including scan to email server via Internet Fax, USB, custom scan profile, duplex, email, image, OCR, file, FTP and network. Users can select the saving destination of their choice, creating a fuss-free document-sharing office.

Maintaining Privacy
Brother recognises the need for privacy in the office. With the Secure Socket Layer (SSL) Encryption, sensitive information can remain secure, even during the few seconds from the computer to the MFC-9970CDW.

To further enhance privacy and security, Brother’s Secure Print feature will only print confidential documents after entering the PIN code at the printer.

Environmentally Friendly
Brother’s MFC-9970CDW is Energy Star certified for low power consumption and operates at 1.8W when it is in deep sleep mode. MFC-9970CDW’s super-low power consumption will save on electricity bills and scores high in environmental-friendliness.

Pricing, Availability, Warranty and Support
Model: MFC-9970CDW
Price :RM3,688
Warranty: 3 years on-site

All prices are inclusive of the prevailing taxes and include a 3-year on-site warranty. These machines can be purchased through Brother International (Malaysia) Sdn Bhd authorised resellers and superstores and are supported by Brother Customer Service Centre, located at 5th Floor, Tower 1, Jaya 33, No 3, Jalan Semangat, 46100 Petaling Jaya, Selangor Darul Ehsan. It is opened Mondays to Fridays, from 8.30am to 5.30pm, and on Saturdays, from 8.30am to 1pm.

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