Bridge Alliance extends coverage into China with the launch of Bridge Data Roam

1 June 2009 – Bridge Alliance, the leading mobile alliance announces the launch ofBridge DataRoamPluswith extended coverage into China for its Bridge DataRoamsubscribers.

With the inclusion of China as a visited country, Bridge Alliance has increased thefootprint for Bridge DataRoam from 11 to 12 territories, providing customers more dataroaming connectivity and coverage as they travel across Asia Pacific.

With Bridge DataRoamPlus, customers who subscribe to Bridge DataRoam can now enjoythe extended coverage to China at no additional charges; this is also applicable toexisting Bridge DataRoam customers.

Bridge DataRoam is a one-flat rate data roaming offer across 12 territories in AsiaPacific, giving customers significant savings of up to 90% in their data roaming charges.

Customers can subscribe to any of the currently available Bridge DataRoam plans tosuit their usage needs. These plans are priced at RM50, RM99 and RM180 and areavailable as monthly plans.

With more than 130 million1 travellers visiting China each year and continuing growth ofmobile data usage, Ms Annie Gan, Chief Operating Officer of Bridge Alliance explainsthe value of this extension, “We constantly strive to deliver more value to customers ofthe alliance’s member operators; the extension into China is a key step move to meetthe increasing needs of business travellers seeking more value and savings when theyroam, especially during these difficult economic conditions. With the suite of cost savingdata roaming plans and now the extended footprint across 12 territories, customers cantruly have peace of mind when they roam with Bridge Alliance.”

Eight of the Bridge Alliance member operators will offer Bridge DataRoamPlus and it isavailable with immediate effect from Airtel (India) and SingTel Mobile (Singapore).Customers can check the availability of Bridge DataRoamPlus with the other memberoperators from June 2009 - they are AIS (Thailand), Globe Telecom (Philippines), Maxis(Malaysia), SingTel Optus (Australia), SK Telecom (Korea) and Telkomsel (Indonesia).

For more information, please visit www.bridgealliance.com

1 Based on statistics from China National Tourism Administration, the total number of international visitorsin 2007.