WeChat All-Star Race Comes Live to Double Up Excitement and Push Social Gaming Feature

• WeChat All-Star Race contest to double up user excitement with a chance to play with celebrities in an exciting offline competition
• First WeChat Online to Offline All-Star contest in Southeast Asia region exclusive to Malaysia to expand its social gaming presence in the nation’s mature smartphone market

MALAYSIA, 19 May 2014 – WeChat, the leading mobile social communication application for smartphones, is launching WeChat All-Star Race, an online to offline contest for users to compete under six participating celebrity teams. The first online-to-offline gaming event WeChat contest held in the Southeast Asia and exclusive to Malaysia currently, the contest aims to cater in more excitement and anticipation for WeChat Games as well as to enhance the strong presence of the app in the social gaming scene in Malaysia.

“WeChat constantly find ways to bring fun and excitement to our users through our app, particularly in Malaysia where the users are significantly more active in socializing and enjoying the WeChat experience.” said Louis Song, Country Manager of WeChat Malaysia and Singapore. “The WeChat All-Star Race aims to deepen our engagement with our users by providing an innovative and meaningful social experience online and offline with their favourite celebrities.”

In Malaysia, WeChat has proven to be a popular social communication tool with its innovative app features besides messaging. The app has a penetration rate of 90% among smartphone users and more than half of smartphone users have downloaded WeChat. With the launch of WeChat Games in Malaysia earlier this year, the WeChat All-Star Race contest continues to drive stronger social gaming presence in Malaysia. 

WeChat All-Star Race Rules and Regulations
The WeChat All-Star Race will feature six popular Malaysian celebrities where WeChat users can participate under their team to compete against each other for the finals, which will happen on-ground at Paradigm Mall on 15 June 2014. Besides being able to play for their favourite celebrities on WeChat Speed online, the top three players from each team will be invited to compete in the finals with the celebrities. The next top player in line will be selected to join the finals if one of the top three is not able to. Winners with the highest overall team score as well as individual score will be rewarded with lucrative prizes at the end of the contest, with a total prize pool of more than RM15, 000.00.

WeChat users can join the contest by downloading and installing the latest WeChat Speed (v1.0.2.0). They will be able to join their favourite team after each play, or by directly tapping All Star Race. Scores will then be automatically submitted to the All Star team of choice. For WeChat users who would like to change their teams halfway across the contest, they may do so with their scores discarded from the previous team.

The six celebrities will be Adam C, Adrian Chan, Diana Danielle, Elfira Loy, DJ JJ and Yumi Wong, and users will be able to join them when the contest is open to the public. 
For more details on the contest’s schedule, kindly refer to the table below:

Date	Activity
19 May to 5 June	WeChat All-Star Online Race: Users could join celebrity teams in the app by participating in the contest. Announcement of celebrity teams on WeChat and WeChat Malaysia Facebook on 19 May 2014. Top 3 players per team to be invited to the final offline competition with the celebrities and win the contest prize.
15 June	WeChat All-Star Race finals at Paradigm Mall with celebrities.

WeChat Speed is currently one of the top free games on the Android Google Play Store with over 500,000 downloads.

To join in on the adventure, check out:
iOS App Store:
https://itunes.apple.com/id/app/wechat-speed/id783474100?mt=8
Google Play Store: https://play.google.com/store/apps/details?id=com.tencent.game.wrecklessracer

Standard Chartered, WeChat and Sony Mobile in Unique Collaboration

Partnership to allow the Bank to offer promotions in conjunction with SCKLM

Petaling Jaya, 7 May 2014 – Standard Chartered Bank Malaysia (Standard Chartered) WeChat and Sony Mobile are working together to introduce innovative products and services in conjunction with the biggest running event in the country, Standard Chartered KL Marathon (SCKLM), to promote health and wellness.

This partnership reflects a strong, shared objective to reach out to the Gen-Y demographic. The collaboration will provide the opportunity to leverage on social media and to use a different approach to reach and engage customers.

Presenting the new Sony SmartBand together with the Sony Xperia Z1 Compact Smartphone.

The historical significance of this collaboration lies in the fact that Standard Chartered has become the first bank to work with one of the leading social messaging providers, WeChat, at the same time, the two parties will work with Sony Mobile to exclusively launch the global smartphone player’s SmartBand.

“Traditionally, the Standard Chartered KL Marathon has always been a corporate sponsorship event where Standard Chartered is the title sponsor and we promote our branding through the Race. This year, we are leveraging on the marathon to continue our commitment to serve our customers through innovative products and solutions.

“In order to do this, we have partnered with a social messaging provider, WeChat and via our official account – Standard Chartered MY to provide live updates of the marathon to our customers whilst driving our Standard Chartered JustOne Marathon account.

 (From L to R): Mr. Jason Smith, Director of Marketing, South East Asia and Oceania, Sony Mobile Communications, Ms. Amnah Ajmal, Head of Retail and Personal Banking, Standard Chartered Bank Malaysia, Mr. Lai Shu Wei, Head of Brand and Marketing, Standard Chartered Bank Malaysia and Mr. Louis Song, Country Manager, WeChat Malaysia and Singapore.

“We are also partnering with Sony Mobile to offer the SmartBand (exclusive to us) to all marathoners at a special price to bank on the health and wellness theme of the marathon,” said Amnah Ajmal, Head of Retail and Personal Banking, Standard Chartered Bank Malaysia.

Recognising the huge potential of the marathon, the Bank has launched its JustOne Marathon Bonus Promotion. The first 5,000 new accountholders to sign up for the JustOne account will receive a RM120 discount to purchase the latest Sony SmartBand or Sony Xperia phones. Each successful application will receive the promotion code via SMS and customers can log on to www.sc.com/my/sonywechat to purchase the device.

Customers can further benefit from this promotion by making deposits into their account; the more they save, the higher the interest they will earn. This promotion will run from now till 31 July 2014.

In addition, customers and marathoners can follow the Official Account on WeChat (ID: standardcharteredmy) to receive a RM100 off the retail price for Sony Smartband which currently retails at RM399, and also the latest updates on other promotions and privileges, running tips, running clinics and the latest announcements on the Marathon.

“We are honoured to be the Social Media Partner for Standard Chartered Bank via their Official Account platform on WeChat. Besides receiving the latest content, users can now apply for a Standard Chartered credit card through the Official Account on WeChat. Our team is working closely with valuable content and services partners like Standard Chartered to enrich and enhance our application to WeChat users in Malaysia and we hope that Standard Chartered will continue to further leverage on our platform.”

“Our ultimate objective is to make WeChat more than just an instant communication application, but an all-in-one smart application that can cater for every user’s lifestyle and needs,” said Louis Song, Country Manager of WeChat, Malaysia and Singapore.

“We are honoured to be a part of this exciting partnership, alongside very dynamic partners like Standard Chartered and WeChat. Sony Mobile’s involvement in this partnership effortlessly embodies the Sony ethos by adding colour, fun and entertainment to the user experiences to create a perfect synergy with the health and wellness concept of the marathon,” said Jason Smith, Director of Marketing, South East Asia and Oceania, Sony Mobile Communications.

The Sony SmartBand and Core represent an entirely different proposition from other products in the “wearable” category. The Sony SmartBand is an innovative life logging wrist band that lets you keep track of everything you do. With lifelog, the Sony SmartBand is the perfect companion for the Standard Chartered marathon participant who wants to keep track of their lifestyle in line with their training regime for the marathon. It is discreet and designed to look great with any clothing style. To top it off, this piece of wearable technology is waterproof, allowing users to keep it on no matter what they are doing.

“The Sony SmartBand stands for a holistic life logging experience, diarising communication and entertainment and making that data accessible, useful and enjoyable for users in addition of course to tracking fitness and health,” Smith added.

With participation increasing every year since its inception, last year’s Standard Chartered KL Marathon registered more than 33,800 runners. This year, the organiser, Dirigo Events, is expecting more running enthusiasts to be part of Malaysia’s biggest running event with 35,000 slots opened to the public.

Six years running and with a new tagline, “Confident. Committed. Courageous,” the Standard Chartered KL Marathon 2014 is set to encourage commitment to a healthy lifestyle, enhance people’s confidence, and to celebrate the courage of participants.

WECHAT SEES STELLAR GROWTH AND SUCCESSFUL CAMPAIGNS WITH ASTRO GEMPAK, ERA FM AND CHATIME.

Votes on WeChat surged, with over 75% of total votes on Astro Gempak and Era FM WeChat Official Account for the Astro MeleTOP Awards.
Era FM WeChat Official Account followers has grown a whopping 128 times since December 2013.
Chatime reported a 16.39% increase in fans throughout the 15-day ProsperiTEA campaign.

MALAYSIA, 11 April 2014 – WeChat, the leading mobile social communication application for smartphones, is proud to announce stellar growth from campaigns with Chatime, Astro Gempak and Era FM. WeChat became the major choice for fans with 75.8% out of 1.2 million votes across all voting platforms for the Astro MeleTOP Awards hosted by Astro Gempak and Era FM. As for Chatime’s Official WeChat Account, Chatime enjoyed a 16.39% increase in its followership to more than 100,000 followers throughout its promotional ProsperiTEA campaign.

Besides being the most popular voting platform for the Astro MeleTOP Awards, Era FM’s Official Account has grown a whopping 128 times in a short time span of 3 months throughout the campaign.

“We are very pleased with the results of these two major campaigns with Astro Gempak, Era FM and Chatime. In 2013 alone, WeChat experienced a significant jump in growth in the local and international market with major lifestyle brands getting on board such as Chatim, Astro Gempak and Era FM. The growth in followership and WeChat usage for these two campaigns will serve as a testament to WeChat’s popularity among Malaysian users. We are committed to innovate, and will continue to bring the best-in-class user experience to our users, together with our partners.” said Louis Song, Country Manager of WeChat Malaysia and Singapore.

App Growth in Malaysia
WeChat gained massive followership in Malaysia since its arrival with over 90% penetration rate among smartphone users in Malaysia. Besides that, Google Trends 2013 reported WeChat as the only application in the top ten searches for Google in Malaysia. WeChat’s immense growth as an application in Malaysia is also proven by being the most downloaded free application on Google Play Malaysia and one of the most downloaded messaging application on App Store Malaysia.

For more information about WeChat and its features, visit www.wechat.com.

WeChat Speed is Endless Fun for Bold Racers

Action-packed racing with high speeds, extreme manoeuvring and cool cars
Ranked top free game on iOS App Store immediately after launch

Malaysia, 28 March 2014 - The popular social communications app WeChat just released its new, highly addictive mobile racing game, WeChat Speed. The top ranking game on the iOS App Store in the free games category after a day since its launch, WeChat’s wicked Speed game is fierce, fun and endlessly entertaining. Cutting-edge graphics and heart-pounding action give racers the ultimate thrill while competing against friends in a fearless car race.
 
The jam-packed action starts as soon racers chose their competition, a car of their liking and the terrain which is most appealing. The goal of the racer game is to speed across the finish line ahead of all competition on the track, and be crowned the champion. Along the way racers will collect coins, hijack trucks, receive turbocharges, swerve helicopter attacks and be surprised with cool bonuses.
 
Players will go on daring adventures, forcing them to fight the elements across various terrains, including farmland, forests, cities and the seaside. All of this track action, along with a cheering crowd on the side-line, adds to an exhilarating racer experience.

“At WeChat we are continually offering intriguing all-in-one social experiences; we create exciting games along with the best social communication tools. Our newly released car racer game guarantees users never have a dull moment competing in WeChat Speed,” said Louis Song, Country Manager of WeChat Malaysia and Singapore.

WeChat Speed is non-stop fun with quality 3D effects, authentic scenery and realistic racing sounds ensuring a thrilling and social user experience.

WeChat Extends Access to Mac Users

Kuala Lumpur, 14 March 2014 - WeChat, the leading mobile social communication application for smartphones, has released ‘WeChat for Mac’, available in both English and Chinese for Mac OS X 10.7(Lion) and above. The newly offered version gives WeChat users an enhanced cross-platform experience to effortlessly communicate with friends and family.

The interactive app can easily be accessed via a QR code scan, taking users directly to a clean interface, synced with the user’s mobile phone. The additional option of accessing WeChat via Mac creates a quick and convenient social experience for WeChat users.

WeChat is an all-in-one social enhancer, continually providing greater options for its users to communicate with friends and family in an easy and fun way. WeChat revolutionizes the way people connect, communicate and share the joy with friends by offering access across various platforms. WeChat is now available on seven OS platforms.

WeChat for Mac is currently available in English and Chinese via the WeChat official site.

YEO’S MALAYSIA REWARDS FANS WITH EXCLUSIVE CONTEST ON WECHAT!

Kuala Lumpur, 12 March 2014 – WeChat, world leading innovative mobile social communication application is proud to announce a partnership with Yeo’s, a renowned household name in Malaysia. Besides using WeChat as a platform to announce their latest news, updates and offers, Yeo’s Malaysia will be hosting a contest called “Yeo’s 80 Days Drink to Cash Contest” for their consumers to win cash prizes of RM500,000 and 72 ipads upon their purchase of Yeo’s products.

“We are excited with this collaboration with Yeo’s Malaysia to run this contest on the Official Account. This contest utilizes the extensive features and customization behind WeChat and we look forward for more engagement with Yeo’s Malaysia in providing more interactive, fun and refreshed user experience through their Official Account, said Mr. Louis Song, Country Manager of WeChat Malaysia and Singapore.

“The team at Yeo’s Malaysia understands the importance of digitalization and social media platforms in this new age where most Malaysians are smartphone users. With WeChat, it’s so easy to participate in the Yeo’s 80 Days Drink to Cash Contest. Consumers just need to subscribe to WeChat Yeo’s Malaysia Official Account and follow the simple steps to participate in the contest. Results will be announced daily via WeChat and best of all, there is no SMS or postage charges for consumer to send in their entries. It’s that simple.” said Mr. Vincent Chui, General Manager, Marketing of Yeo’s Malaysia.

From 13 March to the 31 May 2014, users who purchase any Yeo’s, Justea or SoyRich beverage in Tetra Pak 250ml, Tetra Pak 1L, PET Bottle 350ml, PET Bottle 500ml or PET Bottle 1.5L will be eligible to partake in the contest:

1. Users may use the codes on the products or the outlet Official Receipt that has Yeo’s product clearly printed to enter the contest by sending the contest code with an attached photo as proof of purchase to WeChat Yeo’s Malaysia Official Account.
2. Upon successful submission, eligible contestants will be notified with a hyperlink to view Yeo’s Commercial via YouTube.
3. Users will then have to answer a simple question related to the commercial and retain the photo for verification purposes.
4. Each contest code is entitled for one entry only and the number of entries accepted will be dependent on the number of packs purchased or printed on the receipt.

Simply add WeChat ID: YeosMalaysia and join the contest to win now! For further details on the contest, please visit www.yeos.com.my/contest or for the WeChat app, please visit www.wechat.com.

WECHAT ENGAGES STRATEGIC PARTNERSHIP WITH FAST-GROWING LIFESTYLE COFFEE CHAIN ESPRESSOLAB

• Partnership of two titans – WeChat and Espressolab to bring continuous special deals, offers and more value to the users and fans in Malaysia
• WeChat Malaysia plans to expand localization strategy with more brand collaborations and payment gateway in stages

MALAYSIA, 7 March 2014 – WeChat, world’s leading innovative mobile social communication application, announces its partnership with Espressolab, one of the fastest growing lifestyle premium coffee chain across the nation. The partnership aims to provide users with the latest updates, announcements, offers and personalized messages from Espressolab to WeChat and coffee fans with the Official Account page, and a move to anchor further business opportunities in the nation.

“WeChat Malaysia has been actively engaging brands in Malaysia to expand our reach and generate more exclusive content to our users. We are proud to announce today’s partnership with a big brand such as Espressolab to enhance our portfolio of brands for WeChat in Malaysia, in which a lot of effort are being put in by the local team. WeChat provides Espressolab a platform to engage fans in Malaysia with instant up-to-date announcements, offers and most importantly, personalized messages catered to different groups of people. With Espressolab joining the fray, we look forward to providing more features with Official Accounts such as in-app purchases for our partners,” said Ms. Leong Y E, Business Development Director of WeChat Malaysia.

(L to R) Ms. Kelly Leong, CEO of Espressolab Asia Pacific. Ms. Leong Y E, Business Development Director of WeChat Malaysia.
       
“Social media and mobile platforms have become an important tool to engage fans in order to be ahead of the competition. With our growing number of outlets across the nation, this partnership with WeChat will further enhance our approach in reaching out to our consumers and we look forward to a positive growth and engagement with our fans on our Official Account page,” said Ms. Kelly Leong, CEO of Espressolab.

Exclusive Espressolab Offer for WeChat Users
Sourcing for the best coffee beans around the world, Espressolab brews coffee made from the specialty grade, the top 20% of coffees produced in the world. Using the best grade coffee beans, state-of-the-art equipment and extensively trained baristas, Espressolab customizes every cup of coffee for every individual. For the 10 – 30 March 2014, Espressolab will be offering a 50% discount offer on all coffee served at participating outlets. To enjoy the finest coffee in town for less, simply add WeChat ID: EspressoLab or scan the QR code provided.

Besides actively engaging local brands with WeChat Official Accounts, WeChat Malaysia will also be bringing in more features in stages such as a payment gateway to allow in-app purchases and other features which have received positive responses from other markets worldwide. With over 90%penetration rate in the Malaysian smartphone market, WeChat Malaysia has also established an office in Kuala Lumpur to centralize all local efforts in Malaysia.

For more information about WeChat, please visit www.wechat.com.

VIVIENNE TAM BRINGS MERCEDES BENZ FASHION WEEK TO GLOBAL AUDIENCE WITH WECHAT

MALAYSIA, Kuala Lumpur -- February 3, 2014. At the forefront of technology and fashion integrations, and following successful collaborations with Hewlett Packard, Square and Monster, Vivienne Tam is proud to announce its partnership with WeChat, bringing the world’s fastest growing and innovative social communications app with over 100 million registered users internationally, to Mercedes Benz Fashion Week.

At Vivienne Tam’s Fall 2014 runway show, guests who download the free WeChat app and add VTAMFASHION as a contact, will be privy to exclusive updates, can participate in a real-time group chat during the show and have access to other exciting opportunities. "We are excited to partner with the iconic Vivienne Tam brand to provide a new interactive experience for the New York Fashion Week audience," says Jameson Hsu, GM of WeChat USA. "By adding Vivienne Tam's official account on WeChat, users can step into her world of fashion and receive exclusive photos, video and audio messages directly on their smart phones."

To celebrate the partnership, Tam has designed four sets of customizable chat wallpapers that WeChat users can choose from to decorate and accessorize any of their chat conversations, as well as a limited edition iPhone 5/5S case inspired by her Fall 2014 collection, which will be gifted to guests at the upcoming show on February 9th at Lincoln Center, which will be live streamed at newyork.mbfashionweek.com/live.

Those not at the show also can participate by downloading WeChat and adding VTAMFASHION as a contact, to receive behind-the-scenes photos and audio messages from Vivienne Tam herself as well as close ups of the collection. Moreover, all WeChat users are eligible to win 2 highly coveted VVIP front row seats with pre- and post- show backstage access and aspiring models can compete for an unprecedented chance to walk the runway in the show itself. Submissions for the model contest will close on February 5, 2014 and the VVIP seats promotion will end February 6, 2014. Winners will be notified February 6, 2014.

“In the fast-paced fashion world, WeChat with its all-inclusive platform, allows me to reach a global audience and provides instantaneous feedback,” remarks Tam. “We are always looking for innovative ways to grow with technology and WeChat lets me bring the fashion week experience from a designer's lens to a wider audience - from the touch of my fingertip to yours!" To download WeChat gratis, go to www.wechat.com.

BlackBerry World Top Apps in 2013 in Malaysia

Kuala Lumpur, 28 January 2014  – BlackBerry, a world leader in mobile communications, has released information on its top downloaded apps across Asia Pacific for 2013 revealing that BlackBerry users are most concerned with productivity and connectivity when it comes to choosing mobile applications.

Social networking is extremely important to BlackBerry users who are constantly trying to keep in touch while on the go with Facebook for BlackBerry 10, being the most in demand app across the region and appearing in either number one or number two slots in almost every market from Malaysia to Singapore and Australia.

The second most popular app across the region was BlackBerry Maps which kept BlackBerry users moving. Other networking apps in the top ten most downloaded list include BBM, LinkedIn, Skype, WhatsApp, WeChat and Twitter. Next to connectivity, BlackBerry users looked for apps to aid their productivity. Apps like Connect to Dropbox, Adobe Reader, Box, Documents To Go, Stocks for BlackBerry 10 and Money Plus featured heavily in the top ten count across the region.
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In 2013, Malaysians got in touch with their inner child through Angry Birds Star Wars, the popular puzzle video game based on the intergalactic Star Wars movie franchise. The app received the highest number of purchase revealing that Malaysians are not just “all work and no play”. Socializing proves to be a top priority for Malaysians with FaceFlow Video Chat unveiled as the number two most adopted app. Priding itself for offering “the best video chat service on BlackBerry”, it’s no surprise that the app is slowly charting its way up the top paid apps list in Malaysia.  

Elsewhere in the region, BlackBerry users showed their national colors by downloading a unique selection of marquee apps outside of the productivity and connectivity category that kept them going throughout the year. One of the few countries in the region to feature a fitness app in the top 15 downloads was Hong Kong who kept fit with Runtastic Pro for BlackBerry 10, and refueled after workouts with OpenRice, the country’s most popular restaurant guide. Filipinos aimed for world domination with Despicable Me: Minion Rush as the 14th most downloaded app of the year.

With passports at the ready, BlackBerry users in Taiwan kept organized with BlackBerry Travel and were prepared for what awaited them when they touched down with BeWeather 10 Pro as the 14th most downloaded overall and 2nd most popular paid apps, respectively.  In Vietnam, BlackBerry devices were used as more than just a productivity tool with people downloading Flashlight Free to light their way. In Thailand, BlackBerry users cast their eyes and their device skyward with StarTracker making it into to the top ten for paid app downloads.

With the wide variety of apps available in BlackBerry World from productivity apps to games, news to social networking apps, BlackBerry users in Malaysia will be spoilt for choice in deciding what to download in 2014.

WeChat Brings a Prosperous Chinese New Year with WeChat Official Account Offers!

Irresistible lifestyle offers throughout the festive season exclusively for WeChat fans

As Chinese New Year is around the corner, paving the way to the Year of the Horse, WeChat Official Accounts are prepped and ready to offer WeChat users special promotions during this special season.

Secret Recipe has come up with an offer for their cake lovers to order special festive icing design on the cakes, which definitely add cheer to the prosperous celebration. Users just simply need to make a call to book and let the cafe knows which cool design they would like to have on their cakes.

Adding more excitement for Chinese New Year, Chatime is giving away free signature pearl milk tea at Chatime Galleria Lot 10 from 14 January 2014 to 26 January 2014 at scheduled times. Users just need to drop by within the first 20 minutes of the scheduled times, their helpful staff will show them how to count their way to get ProsperiTea.

For those who are looking for some good pampering for the body and soul, Heavenly Spa USJ has designed a little gimmick for WeChat users to get thrilled by a tinge of mystery in this exciting celebration. Mystery gifts are prepared for users and all they need to do is to follow Heavenly Spa USJ's WeChat Official Account and pay their saloon a visit to get their hands on these auspicious mystery gifts.

For the shopping-crazed fans, CincaiBuy.com has joined in the fun by giving out discount vouchers to users. Users are only required to follow their WeChat Official Account and simply type 'voucher' to get a 5% discount on their products.

Want to know which accounts to follow yet clueless about it? Need not to worry and just refer to details below!

WeChat Official Account	Account ID
Secret Recipe	SecretRecipeMY
Remedy	TheRemedyKL
O'Briens Malaysia	ObriensMalaysia
Heavenly Spa USJ	Heavenlyspa
Domino's Pizza	DominosMY
Chatime Malaysia	ChatimeMalaysia
CincaiBuy.com	Cincaibuy
HTC Malaysia	HTC Malaysia
Fly12	MY_12fly
Moola	MoolaMalaysia

As WeChat Official Accounts continue to expand, expect more exciting deals and offers from WeChat throughout the year. Simply follow the official accounts on WeChat, and these exclusive offers will fill your day with prosperity and abundance!

Talk, Share and Game with Friends

WeChat puts the social back into gaming and more

MALAYSIA, 9 January 2014 - There are never enough hours in a day. That’s why WeChat, a popular communication app, is making it easier to enhance your social life with its newest updates. You can now challenge your friends to a host of WeChat Games and gloat when you beat them with new animated stickers from the Sticker Shop.  And the fun doesn’t stop there. You can also share your life through pictures and personalized captions with StoryCam for WeChat. Everyone wants to know what you’re up to so give them a play-by-play of your whereabouts. Stay connected with your friends like never before!

Challenge your friends with fun and addictive WeChat Games!
Introducing WeChat Games – a place where you can challenge your friends with fun and addictive games while you’re on the move. Pit yourself against the best around your neighborhood with WeChat’s location-based service; find competitors nearby and beat the top scorer. And we always have more games coming your way!

For starters get into ‘Wreckless Racer’, ‘Gunz Dash’, ‘Craz3 Match’, ‘2Day’s Match’ and ‘Pencil Pilot’.
• ‘Wreckless Racer’ (available soon)  – Gear up and kick start your engines with Wreckless Racer, a new speed racing game with cutting-edge graphics and heart-pounding actions for the ultimate thrill to the finishing line!
• ‘Gunz Dash’ - Choose your favorite hero and embark on an exciting adventure in a fantasy universe. Speed through worlds and collect coins for a high score in this thrilling 2D animated, endless running game! (Official site: http://games.wechat.com/gunzdash/)
• ‘Craz3 Match’ - An easy-to-play but addictive game! Line up animals of the same kind for spectacular effects and move on to the next level! (Official site: http://games.wechat.com/craz3match/)
• ‘2Day’s Match’ - A brand new casual puzzle game. Match two tiles of the same kind to clear them! Challenge yourself and win your Crown! (Official site: http://games.wechat.com/2daysmatch/)

Tell your story with StoryCam for WeChat 

Tell your story with StoryCam for WeChat (Official site: http://camera.wechat.com) ! You can use your own words to describe the 'what', 'where' and 'when' of your photos with this exclusive app. With festival watermarks, filters and real-time location based information, you can now personalize and share any moment. Download StoryCam for WeChat for free and start telling your photo stories!

Features of StoryCam for WeChat include, 

- Choose from five photo themes: Featured, Place, Weather, Food and Lifestyle

- Enhance photos with up to 13 free filters

- Receive real-time location, weather and date updates

- Edit your location and stories

- Place watermarks wherever you want on your photos

- Share photos easily with WeChat friends, on Moments or by email

WeChat’s not stopping there, the app has more new features that make connecting even more enjoyable. 

• Edit ‘Favorite Messages’ – Save your favorite text and voice messages, photos and videos to ‘Favorite Messages’- the first cloud-based storage service on mobile social communication apps – to view and share again anytime. You can edit and add new content to saved messages in any way you want.

• Register with Email Address – You have more choices to connect with WeChat – you can register with your email address to start chatting with friends.  

• Gmail Contact Integration – Link to your Google account, find out who else is using WeChat and add them to your friends list.

• Supports Latest Smartphone iOS Platforms – WeChat 5.1 is optimized to support the latest versions on both iOS and Android. 

The latest WeChat 5.1 and StoryCam for WeChat are now available for both Android and iOS users. Visit www.wechat.com for the latest information. 

WeChat Receives Global TRUSTe Certification

Seal accreditation part of commitment to privacy and security

MALAYSIA, December 27, 2013 – WeChat, the leading mobile social communication application for smartphones, announced today that WeChat and its website have been certified by TRUSTe®, a leading global Data Privacy Management (DPM) company that provides privacy assessments, certifications, monitoring tools, and compliance controls.

The announcement is part of WeChat’s ongoing commitment to online privacy, transparency and consumer choice. WeChat is now one of the top mobile social communication apps in the world to receive this certification.

TRUSTe powers trusted relationships between users and service providers. The TRUSTe Certified Privacy Seal granted to WeChat and its website proves WeChat’s operation has fulfilled the comprehensive privacy certification requirements established by TRUSTe. The certification process helps to ensure that WeChat is transparent; and WeChat is accountable to the practices outlined in the app’s privacy policy statement.

According to the TRUSTe Privacy Index 2013, 78 percent of smartphone users will not download an app that they do not trust , indicating the increasing concern of users on smartphone privacy. WeChat takes user privacy and data protection seriously and provides comprehensive privacy features and customizable security levels. The certification covers WeChat in five different mobile operating systems (Android, BlackBerry, iOS, Symbian and Windows Phone) and testifies to WeChat′s promise to protect personal privacy.

WeChat has built privacy measures that allow users to control who joins their friends list, views their information and manages how others can find them online.  For higher security and control, users have the option to activate two-way authentication to initiate a chat, opt in and out of location-based services (LBS) function any time and to block out undesirable contacts.

"Consumers are becoming increasingly savvy and concerned about what personal information companies are collecting about them and how it is being used,” said Chris Babel, CEO of TRUSTe. “With 78% unwilling to download an app they don't trust, strong data privacy management practices are essential for any business looking to take advantage of new opportunities on mobile while building trust and protecting their brand.”

"By achieving TRUSTe certification, WeChat is demonstrating to millions of global users a clear commitment to privacy and transparency about how data is collected and used within the app.  TRUSTe is the number one global privacy brand so displaying the Certified Privacy Seal within WeChat and its website can help to increase trust and support WeChat's growth in the wider international markets," added Babel.

“This is a true milestone for WeChat,” said Poshu Yeung, Vice President of International Business Group at Tencent, the company behind the WeChat app. “WeChat has more than 100 million registered user accounts around the globe and is revolutionizing the way people communicate in their daily lives by providing a completely unique experience. Now with TRUSTe certification, WeChat users can have peace-of-mind knowing their data is well protected when they are keeping in touch with friends, meeting new people and having fun with WeChat.”

HAVE A HOLLIER, JOLLIER CELEBRATION WITH WECHAT HOLIDAY SURPRISES!

24 December 2013, MALAYSIA - The holidays just got merrier with extra-festive WeChat flying emoticons, personalized voice greeting cards and free animated stickers! Share the holiday spirit and spread endless joy, love and cheer with the people you care about the most this season. With WeChat bringing you and your friends closer with hilarious animated stickers, voice and video chats and social feeds, there are plenty of reasons to start using WeChat this December!

Deck Your Chats with Animated Dony stickers
Bubbling over with the spirit of Christmas and the New Year? Share a message of cheer with Dony the Red-Nosed Reindeer! Together with his friend, the Gingerbread Man, Dony and his bright red nose will make your chats and social feeds come to life with their silly antics and adorable outfits. Send them flying across the sky in a sleigh ride and pop out of a Christmas tree to send a little festive surprise to your friends and family both near and far!

What’s more, joining Dony and the Gingerbread Man is a whole party of sticker superstars in the WeChat Sticker Shop!

Check out sweet Elise who’s made of sugar, spice and everything nice, or the hyperactive Emoticats as they stir up all kinds of trouble. There’s also Lazy Dog and his best friend Cat running around mobile screens looking for fun. Feeling a little opinionated? Let Cynical Rabbit give your friends a much needed reality check. Or just get comfortable and friendly with the new kid on the block – Nervous Boy!

The WeChat Sticker Shop is the only place to get your hands on animated stickers that really come to life. Download Dony, Elise and the rest of their friends for free!

Impress your Friends with Personalized WeChat Voice Greeting Cards
Forget about traditional SMS holiday messages. Festive greetings just got upgraded with WeChat’s holiday voice and photo greeting cards! Simply send a holiday photo followed by a festive voice message using the Hold to Talk feature to the WeChat Team official account from December 19 onwards, and you’ll receive custom Christmas e-cards to share with friends and family.

Be sure to check back December 26 for a whole host of New Years templates to choose from. Don’t miss out on giving these special WeChat holiday gifts before January 8, 2014 and start sharing some holiday cheer!

Chat in a Magical Christmas Wonderland
What are the holidays without Christmas trees and sparkles? Bring some action to your chats with flying emoticons and surprise your friends this Christmas! Simply type in “Merry Christmas” or “I Miss You” in WeChat and watch flying Christmas trees and sparkles transform your chat into a Christmas wonderland!

Supercharge your WeChat experience with a dose of StickerMe fun

Add a huge dose of imagination, festivity and holiday fun to your conversations 
with StickerMe’s Christmas-themed personalized sticker templates exclusive to WeChat users

20 December 2013, MALAYSIA - Stickers have invaded mobile chats screens particularly in Asia where the masses have fallen in love with cartoon heroes for their funny expressions and body language that traditional text messages simply can’t convey. But while new characters continue to debut and battle to be the next sticker superstar, WeChat and MotionPortrait, Inc from Japan have partnered to bring mobile chats and social sharing to life with seamless sharing of personalized stickers from MotionPortrait’s sticker-making app – StickerMe – to WeChat Moments and chat features.

With StickerMe, Android and iOS users can create over 180 fun and whacky stickers with a single photo of themselves. Users simply need to either take a new photo or upload an existing picture of themselves or even their pet and the app will naturally transform the facial expression to fit a variety of seriously entertaining sticker templates – ranging from relatable everyday life scenarios (think crowded morning commute and eureka moments in the bathroom) to special occasions and cartoon characters such as prince and princesses, heroes and even whacky Japanese-styled fishes. Once created, the stickers can be saved and shared in mobile chat and email conversations.

Recognizing the popularity of stickers amongst youths and adults in Asia’s smart phone nations, WeChat has partnered with MotionPortrait’s StickerMe to allow million of WeChat users to create, save and share personalized stickers directly on their WeChat chats and Moments social feeds. In addition, special Christmas-themed StickerMe templates will be made available exclusively to WeChat users this December for both iOS and Android users from today!

With plans for more collaboration between WeChat and StickerMe, conversations will only get a lot more dynamic, expressive and fun for WeChat users every day. Simply search “StickerMe” on App Store or Google Play, download the app for free, and transform your daily chats into a real-life story!

Want to start using StickerMe on WeChat but not sure how? Follow the steps below!

WeChat: 5 TRICKS TO SPICE UP YOUR HOLIDAY SEASON

With the holidays fast approaching, it’s time to up your social game. The good news is WeChat can help. From meeting new people to staying connected with friends, WeChat is an all in one social communication app and your personal social sidekick.

Here are five easy ways to make new friends with WeChat.

Scan to Connect
Say you’re at a party grooving to your favorite remix of Frosty the Snowman when out of nowhere you lock eyes with a fellow merrymaker across the room. After some casual convo and a brief moment under the mistletoe it’s time to pop that tricky question, “Can I get your number?” But wait, you have WeChat and WeChat has a QR code scanner. And just like a snowflake every QR code is unique. So you can add your new friend’s info to your contacts with one easy scan. Just click the “Scan QR Code” icon in the Discover tab. It’s that easy. Not to mention safer than giving out your number and a whole lot less awkward.

Shake Your Friend-Maker
This season extend your good wishes to millions of people around the world with an electronic greeting. It’s all the holiday cheer of a regular card, minus the embarrassing family photo. Simply shake your phone to connect with other WeChat users who are shaking their phones at the same time. Then add them to your contacts and start chatting. Best of all, every time a phone shakes an angel get its wings. Okay, not really. But they might get a new friend.

Instant Party, Just Add Guest List
With WeChat’s People Nearby feature, you can create a guest list as quickly as your holiday party play list. Whether at work or at school or wherever, simply select the “People Nearby” icon in the Discover menu and see everyone else around you currently on WeChat. Then add them to your contact list and invite away. Not the host?  No problem. You can still use People Nearby to stay connected with fellow partygoers. So the party never stops unless you want it to. In that case, just customize WeChat’s privacy settings to control who can see you and when.

Save Face, with your Face
Okay, so you can’t be home for Christmas. That doesn’t mean you can’t make your presence felt. With WeChat video messaging, you’ll be the guest of honor. Plus you’ll be in and out before Uncle Don starts making his eggnog-induced inappropriate comments. Just send your brother a WeChat video message and have him take you on the familial rounds. Let Aunt Bea know how much you love that ironic sweater she sent you. It was ironic, right? Then laugh at that same elf joke Grandpa Frank’s been telling you since you were six. And finally, tell your Mom you can almost smell her famous Pumpkin Chiffon Pie. Guilt trip cancelled, well, more likely temporarily delayed.

Keep it Together
Well, the Christmas holiday with the girlfriend was a smashing success, thanks in no small part to WeChat. But now you’re back home, and looking to hook up with your boys for some New Year’s shenanigans. And surprise, surprise, it’s WeChat for the win. With WeChat you have unlimited texting. You can locate buddies through Gmail, and you can set up Group Chats so you’re sure your crew is always on the same page. Not to mention WeChat has a rock, paper, scissors game that will help you decide who has to wear the diaper as Baby New Year’s.

Don’t let the Holiday’s get the best of you. WeChat is your own super hero-style holiday utility belt. Download it today!

WECHAT IS THE FASTEST GROWING SOCIAL APP USED BY YOUTHS WORLDWIDE

GlobalWebIndex unveils WeChat grew 1021% from Q1 to Q3 in 2013

MALAYSIA, 21 November 2013 - WeChat, a leading mobile social communication app, is delighted to share that GlobalWebIndex has reported a staggering 1021% increase in usage of the social app among youths aged 16 to 19 worldwide between Q1 and Q3 of 2013, surpassing major social networks and applications as the fastest  growing app in the category. With over 100 million registered user accounts in international markets, WeChat has become the most downloaded social communication app in many markets.

Information source: GlobalWebIndex  http://blog.globalwebindex.net/facebook-teens 

WeChat now boasts a 90% penetration rate in Malaysia amongst its smartphone users and it’s bullish that it will continue its strong momentum to recruit and retain new users with its innovative approach to create value and meaningful interaction with their friends, family and favorite brands. 

“WeChat has grown in leaps and bounds since it was introduced to the global market. To not only top the chart, but also dominate in teenage mobile social app usage is a demonstration of our promise to provide the best all-in-one social communication app to users worldwide. The global trend shows that more and more users are turning to the mobile social platform to consume content, communicate and keep in touch with people they care about. We believe that this is an opportunity for WeChat to further strengthen its presence in the global marketplace and we are dedicated to continue improving our app to enhance and provide a unique experience,” said Poshu Yeung, Vice President International Business Group at Tencent, the company behind the WeChat app. 

The study was conducted based on the feedback from teenagers aged 16 to 19 globally, excluding China.

For further information, please visit:-

WEBPAGE: http://www.wechat.com 

FACEBOOK: http://facebook.com/wechatmalaysia 

Secret Recipe Malaysia Joins the WeChat Family!

• Award-winning local lifestyle café opens an Official Account with an irresistible deal for WeChat users

Kuala Lumpur, 15 November 2013 – WeChat – world leading innovative mobile social communication application, has announced their latest addition of Official Accounts in Malaysia – Secret Recipe Malaysia.

“Secret Recipe is a well-known Malaysian lifestyle cafe and we are excited to have them on board with us on WeChat. This initial offer by Secret Recipe Malaysia for WeChat fans will be the first of the many efforts we are pushing in the pipeline of our collaboration,” said Mr. Louis Song, Country Manager of WeChat Malaysia and Singapore.

Well known for their range of mouth-watering cheesecakes, tasteful beverages and award-winning dishes such as Tom Yam Kung and Irish Lamb Stew from their extensive range of Western and Asian menu, Secret Recipe Malaysia is offering WeChat users a special sweet deal this November: all WeChat users who purchases ONE slice of cake while dining in are entitled to ONE free slice of cake at participating Secret Recipe outlets. To enjoy this insanely sweetening deal, just add WeChat ID: SecretRecipeMY or scan the QR code provided in the WeChat Angel in-app announcement.

For further details on the WeChat app, please visit www.wechat.com.

ARE YOU THE NEXT WECHAT CAMPUS AMBASSADOR?

WeChat Is Back On The Hunt For The Next WeChat Campus Ambassador

KUALA LUMPUR, 22 October 2012 – WeChat - world’s leading free social mobile messaging application, is once again on the hunt for the next campus ambassador with its ‘WeChat Campus Ambassador Search 2013’! The search will begin on 22nd October 2013 at HELP University, Taylor’s University Lakeside Campus, Multimedia University Cyberjaya Campus and Universiti Tunku Abdul Rahman Petaling Jaya Campus.

The WeChat Campus Ambassador Search 2013, open to all undergraduates and postgraduates students, is a search to find four pairs of socially active and connected male and female who have the brains, brawns, beauty and charisma to represent, introduce and promote the new age social mobile messaging application to their own campuses’ student bodies. The winners will receive RM15,000 worth of cash and other attractive prizes.

“The Campus Ambassador Search 2013 is one of the activities to fuel our commitments to support the local collaborations in Malaysia. It is going to be fun and interactive, as it will definitely provide us an opportunity to build momentum around our targeted audience. If you are a socially influential college student, then brace yourselves and jump on the recruitment voyage happening this October 13”, said Louis Song, Country Manager of Singapore and Malaysia, International Business Group at Tencent, the company behind the WeChat app.

The search will begin on 22nd October 2013 and ends on 29 December 2013 where four pairs of winners from four campuses will be selected based on the contestants who garner the most votes on WeWave - the official WeChat account specially created for the WeChat Campus Ambassador Search 2013. To vote for your favourite candidates, users will need to add WeChat ID, WeWave or scan the QR code provided below:-

If you believe you have the qualities to be a part of the WeChat Campus Ambassador Search, then you should not missed out the details below:-

NO	VENUE	DATE
1.	HELP University	22 – 24 October 2013 Tuesday  - Thursday
2.	Taylor’s University Lakeside Campus	28 – 30 October 2013 Monday – Wednesday
3.	Multimedia University Cyberjaya Campus	11 – 13 November 2013 Monday – Wednesday
4.	Universiti Tunku Abdul Rahman Petaling Jaya Campus	18 – 20 November 2013 Monday – Wednesday

WECHAT ANNOUNCES PARTNERSHIP WITH CHATIME AND CELEBRATES WITH 1 MILLION CUPS!

WECHAT USERS WILL BE OFFERED AN OPPORTUNITY TO REDEEM AND PURCHASE UP TO 1 MILLION CUPS OF CHATIME WORTH OVER RM6 MILLION

KUALA LUMPUR, 18 OCTOBER 2013 – WeChat, the number one mobile social communication application in the country, today announced its partnership with Chatime, the top lifestyle tea provider in Malaysia, where WeChat users will get an opportunity to redeem and purchase 1 million cups of Chatime worth over RM6 million through digital coupons made available via the WeChat platform.

Louis Song, Country Manager of Singapore and Malaysia for International Business Group at Tencent, the company behind the WeChat app, said, “This is the first time WeChat is partnering with a beverage company in Malaysia to host an official account . WeChat offers brands the opportunity to not only engage with their users, but also reward them with unique and exclusive promotions. As a testament to build a deeper engagement with our users, we want to work with great business partners like Chatime Malaysia to create a relevant and meaningful interaction on our platforms.”

(From Left) Lisa Surihani, the brand ambassador of WeChat Malaysia, Bryan Loo, Managing Director of Chatime Malaysia, Louis Song, Country Manager of Singapore and Malaysia for International Business Group at Tenc.

The main objective of this collaboration is to not only enhance the connectivity and interaction of WeChat users and reward them, but also to create a new trend of mobile engagement with its customers.

Speaking at the launch event, Bryan Loo, Managing Director of Chatime Malaysia said, “Chatime strives to be in line with the many new advancement in technology. We are now shifting our gear and going beyond social media to reach out to our existing and new customers. Most of our customers turn to different mobile communication apps for fast, easy and usually free communication with their friends and loved ones.”

“The partnership with Wechat opens up avenue to get a step closer to our customers. WeChat is very innovative and revolutionary in every sense given its cool features that is in line with Chatime’s brand values. We are very excited and happy to collaborate with WeChat Malaysia. The WeChatime 1 Million Cups Celebration is just our first WeChat initiative to reward users and we look forward to many more,” added Byran.

Chatime Malaysia has an “Official Account” on WeChat. Official Accounts provide the platform for brands to interact with their consumers. Through this account, WeChat Malaysia users and Chatime fans will be able to receive the latest Chatime Malaysia’s updates and promotions. Customers are also allowed to share their opinions and queries through text, voice, or video messages.

From today until 27 October 2013, WeChat users will be able to purchase and enjoy their second cup of Chatime at RM1 with every purchase of a normal priced beverage. In order to redeem this exclusive promotion, they would need to simply present the voucher on their phone upon ordering at any Chatime outlets in Malaysia.

Chatime Malaysia will also be running a series of roadshows in the Klang Valley, Penang, Ipoh and Johor from now until 27 October 2013, to inform the public about the 1 million cup celebration.

For more information, visit www.wechat.com and www.chatime.com.my

Top Brands Bring New Apps to BlackBerry 10 Customers

BlackBerry Jam Asia Developer Conference to Showcase New Applications 

Waterloo, ON – More top brands are bringing new applications to customers on the BlackBerry® 10 platform. Today at the BlackBerry Jam Asia Developer Conference in Hong Kong, BlackBerry® (NASDAQ: BBRY; TSX: BB) will be showcasing the application experience on BlackBerry 10 and talking about new app partners.

“BlackBerry has a strong lineup of top brands building great applications for BlackBerry 10,” said Martyn Mallick, Vice President of BlackBerry World and Global Alliances at BlackBerry. “We remain focused on bringing relevant, sought-after apps to the BlackBerry World storefront, and we are excited to announce and welcome these new partners to BlackBerry 10.”

New apps now available and committed to coming soon include:

Business and Productivity
Bloomberg, Citrix Receiver, CommonDesk ARCviewer, Evernote, First Direct Banking On The Go , HDFC Banking, ICICI bank and National Bank of Canada

Security and Compliance
Cellcrypt Mobile, CommonDesk Compliance Engine, Fixmo Sentinel, Retain for BlackBerry Powered by GWAVA, RSA SecurID® Software Token and SafeNet MobilePASS and SafeNet Authenticiation Service (SAS)

Entertainment and Multimedia
ABC, ABC Family, Discovery, E! Online, GMM TV, History App, Hype Machine, KK Box, KlikMusik, MTV Coke Studio, NBC, Quickflix, Sohu TV, Ultimate History Quiz, and Wowloud

Gaming
Angry Birds—GO!, Bad Piggies, Despicable Me: Minion Rush, Doodle Jump, Icy Tower Classic, Icy Tower 2, Real Racing 3 for BlackBerry 10 and The Sims FreePlay for BlackBerry 10

Lifestyle and Sports
CBS Sports App, Kereta Api Indonesia, Kingsoft Powerword, MTV Nightfinder, The Perfect Year App by InsideHook, Qoo10, SBS Transit, Star Health and Zalora

News and Publications
Channel NewsAsia, Flipboard, FTChinese.com, Her World Indonesia, Infokomputer for BlackBerry, MSN App and Shanghai Daily

Social
Kaixin, QQ, Sina Weibo, and WeChat